Bulldog to Provide Telestream FlipFactory Technology for Transcoding Video

Integration Allows Video Producers, Publishers, and Distributors to Transcode

Video to Multiple Formats Within Bulldog Digital Asset Management Software.



Apr 11, 2001, 01:00 ET from The Bulldog Group

    TORONTO, April 11 /PRNewswire/ -- The Bulldog Group today announced a
 partnership with Telestream to integrate Telestream FlipFactory(TM)
 transcoding technology into its digital asset management software, Bulldog
 Two.Seven.  The combined technologies enable customers in the Broadcast, Film
 and Video Production, and Web Publishing industries to easily transcode video
 files from one format to another within the Bulldog application.  The
 integration rounds out Bulldog's suite of video service offerings and saves
 video producers, publishers, and distributors valuable time, money, and
 resources.
     As broadband access explodes, so does the demand for high-quality
 streaming video content.  Increasing numbers of companies are turning to the
 Internet as a way to reach customers and business partners, repurpose content,
 and create new revenue opportunities.  According to a recent Gartner Group
 report, the number of US companies using streaming media on their Web sites
 will grow from 17 to 47 percent in 2001.(1)
     Since video over the Internet is not converging on a single standard,
 video-producing organizations must ensure that their video source files are
 available in popular streaming formats such as MPEG, Real Video, Windows
 Media, and QuickTime to accommodate different user viewing preferences.  As a
 result, companies publishing and managing large amounts of video are faced
 with tedious manual processing or expensive outsourcing to deliver content to
 consumers quickly and efficiently.  The integration of Telestream FlipFactory
 technology into Bulldog's digital asset management solution enables users to
 easily create video files for playout in multiple formats, whenever and
 wherever they want.
     "With the growing demand for streaming media in multiple formats, many of
 our video-producing customers are faced with the cumbersome task of
 transcoding their video from one file format to another," says Chris Strachan,
 CEO of The Bulldog Group.  "The flexible nature of Bulldog's architecture
 allows us to partner with companies like Telestream, a clear market leader in
 the area of video transcoding, to provide our customers with the ability to --
 easily transcode their source video into multiple streaming formats for
 delivery from within Bulldog."
     Bulldog is the leading provider of digital asset management software in a
 rapidly evolving market.  In 1996, the digital media management market
 generated $15.6 million dollars in revenue.  By 2006, Frost & Sullivan revenue
 forecasts state that the market will reach $2.41 billion dollars, with
 compounded annual growth averaging 45.8% during that time.(2)
     Bulldog software provides customers with an enterprise platform to ingest,
 store, browse, manage, and distribute any kind of digital media content
 through multiple channels of delivery including the Internet, broadcast and
 Interactive TV.  With the integration of FlipFactory, customers can
 automatically transcode their video assets into multiple formats for preview
 and approval purposes and distribution out to any medium for publishing.
 And because Telestream's technology allows users to transcode content on a
 "made-to-order" basis, users can request each item they want in whatever
 format they require, rather than have multiple formats taking up costly space
 on the server.
     "By eliminating format and delivery issues altogether and simplifying the
 process of creating streaming formats and getting them onto Web sites,
 FlipFactory technology is perfectly suited for integration with Bulldog
 software," says Dan Castles, CEO from Telestream.  "Our combined technologies
 allow us to meet the current and future needs of our customers by providing a
 single video content management solution -- from transcoding to indexing,
 cataloging, and distribution -- that is versatile enough to accommodate new
 video formats as they become available."
     Telestream's FlipFactory technology eliminates the complicated process of
 encoding and delivering streaming media by automatically "flipping" source
 files into user-specified formats and bit rates for mass-market publishing and
 delivery to the Web.
     The announced partnership agreement sees Telestream's FlipFactory software
 embedded into a Bulldog Media Plug-in to provide a seamlessly integrated
 product for video producers.  Specifically, the solution targets broadcasters
 repurposing content for the Web, corporations delivering material via
 corporate Intranets, owners of existing archives of media seeking additional
 revenues and distribution channels, and post production houses and new media
 companies looking to simplify and reduce the costs of creating and delivering
 streaming media.
     Bulldog Two.Seven with embedded FlipFactory technology is available
 immediately through Bulldog's worldwide distribution channels.
 
     About The Bulldog Group
     Headquartered in Toronto, Canada, with offices in New York, Los Angeles,
 and London, The Bulldog Group develops software applications that provide
 clients with an enterprise platform to ingest, store, browse, manage, and
 distribute any kind of digital media content -- including video, audio and
 documents -- within an enterprise and outward, through multiple channels of
 delivery including the Internet, broadcast and Interactive TV.  Bulldog's
 customers include Sony Pictures Entertainment, Microsoft Studios, and Open
 Interactive.  For further information, please visit www.bulldog.com
 
     About Telestream
     Telestream is the first streaming media software infrastructure company to
 deliver patent-pending media "flipping" processes that automatically convert
 source video and audio formats into a range of output formats for intelligent
 delivery of the media to distribution servers or systems.  Telestream's
 Flipware(TM) software and award-winning appliances eliminate today's
 time-consuming manual process of media acquisition, encoding and delivery to
 distribution servers/devices.  Telestream, its products and its reliable
 customer service are well known in the industry, with clients like Bloomberg,
 CNN, J. Walter Thompson, Tech TV (formerly ZDTV) and Time Warner.  Located in
 the video technology development region of Nevada City, California, Telestream
 is managed and staffed by a team of seasoned video experts and is privately
 held and funded by Intel, Shaw Venture Partners, Hallador Venture Partners and
 other angel investors.  More information about Telestream is available at
 www.telestream.net
 
     For more information, please contact: James Finch, Media Relations of
 The Bulldog Group, 310-244-2830, jfinch@bulldog.com; or Janet Swift,
 Media Relations of Telestream, Inc., 530-470-1328, janet_swift@telestream.net.
 
     All trademarks are the property of their respective owners.
 
     (1) Gartner Group Q42000
     (2) U.S. Digital Media Management Markets.  Frost & Sullivan,
         February 2000.
 
 

SOURCE The Bulldog Group
    TORONTO, April 11 /PRNewswire/ -- The Bulldog Group today announced a
 partnership with Telestream to integrate Telestream FlipFactory(TM)
 transcoding technology into its digital asset management software, Bulldog
 Two.Seven.  The combined technologies enable customers in the Broadcast, Film
 and Video Production, and Web Publishing industries to easily transcode video
 files from one format to another within the Bulldog application.  The
 integration rounds out Bulldog's suite of video service offerings and saves
 video producers, publishers, and distributors valuable time, money, and
 resources.
     As broadband access explodes, so does the demand for high-quality
 streaming video content.  Increasing numbers of companies are turning to the
 Internet as a way to reach customers and business partners, repurpose content,
 and create new revenue opportunities.  According to a recent Gartner Group
 report, the number of US companies using streaming media on their Web sites
 will grow from 17 to 47 percent in 2001.(1)
     Since video over the Internet is not converging on a single standard,
 video-producing organizations must ensure that their video source files are
 available in popular streaming formats such as MPEG, Real Video, Windows
 Media, and QuickTime to accommodate different user viewing preferences.  As a
 result, companies publishing and managing large amounts of video are faced
 with tedious manual processing or expensive outsourcing to deliver content to
 consumers quickly and efficiently.  The integration of Telestream FlipFactory
 technology into Bulldog's digital asset management solution enables users to
 easily create video files for playout in multiple formats, whenever and
 wherever they want.
     "With the growing demand for streaming media in multiple formats, many of
 our video-producing customers are faced with the cumbersome task of
 transcoding their video from one file format to another," says Chris Strachan,
 CEO of The Bulldog Group.  "The flexible nature of Bulldog's architecture
 allows us to partner with companies like Telestream, a clear market leader in
 the area of video transcoding, to provide our customers with the ability to --
 easily transcode their source video into multiple streaming formats for
 delivery from within Bulldog."
     Bulldog is the leading provider of digital asset management software in a
 rapidly evolving market.  In 1996, the digital media management market
 generated $15.6 million dollars in revenue.  By 2006, Frost & Sullivan revenue
 forecasts state that the market will reach $2.41 billion dollars, with
 compounded annual growth averaging 45.8% during that time.(2)
     Bulldog software provides customers with an enterprise platform to ingest,
 store, browse, manage, and distribute any kind of digital media content
 through multiple channels of delivery including the Internet, broadcast and
 Interactive TV.  With the integration of FlipFactory, customers can
 automatically transcode their video assets into multiple formats for preview
 and approval purposes and distribution out to any medium for publishing.
 And because Telestream's technology allows users to transcode content on a
 "made-to-order" basis, users can request each item they want in whatever
 format they require, rather than have multiple formats taking up costly space
 on the server.
     "By eliminating format and delivery issues altogether and simplifying the
 process of creating streaming formats and getting them onto Web sites,
 FlipFactory technology is perfectly suited for integration with Bulldog
 software," says Dan Castles, CEO from Telestream.  "Our combined technologies
 allow us to meet the current and future needs of our customers by providing a
 single video content management solution -- from transcoding to indexing,
 cataloging, and distribution -- that is versatile enough to accommodate new
 video formats as they become available."
     Telestream's FlipFactory technology eliminates the complicated process of
 encoding and delivering streaming media by automatically "flipping" source
 files into user-specified formats and bit rates for mass-market publishing and
 delivery to the Web.
     The announced partnership agreement sees Telestream's FlipFactory software
 embedded into a Bulldog Media Plug-in to provide a seamlessly integrated
 product for video producers.  Specifically, the solution targets broadcasters
 repurposing content for the Web, corporations delivering material via
 corporate Intranets, owners of existing archives of media seeking additional
 revenues and distribution channels, and post production houses and new media
 companies looking to simplify and reduce the costs of creating and delivering
 streaming media.
     Bulldog Two.Seven with embedded FlipFactory technology is available
 immediately through Bulldog's worldwide distribution channels.
 
     About The Bulldog Group
     Headquartered in Toronto, Canada, with offices in New York, Los Angeles,
 and London, The Bulldog Group develops software applications that provide
 clients with an enterprise platform to ingest, store, browse, manage, and
 distribute any kind of digital media content -- including video, audio and
 documents -- within an enterprise and outward, through multiple channels of
 delivery including the Internet, broadcast and Interactive TV.  Bulldog's
 customers include Sony Pictures Entertainment, Microsoft Studios, and Open
 Interactive.  For further information, please visit www.bulldog.com
 
     About Telestream
     Telestream is the first streaming media software infrastructure company to
 deliver patent-pending media "flipping" processes that automatically convert
 source video and audio formats into a range of output formats for intelligent
 delivery of the media to distribution servers or systems.  Telestream's
 Flipware(TM) software and award-winning appliances eliminate today's
 time-consuming manual process of media acquisition, encoding and delivery to
 distribution servers/devices.  Telestream, its products and its reliable
 customer service are well known in the industry, with clients like Bloomberg,
 CNN, J. Walter Thompson, Tech TV (formerly ZDTV) and Time Warner.  Located in
 the video technology development region of Nevada City, California, Telestream
 is managed and staffed by a team of seasoned video experts and is privately
 held and funded by Intel, Shaw Venture Partners, Hallador Venture Partners and
 other angel investors.  More information about Telestream is available at
 www.telestream.net
 
     For more information, please contact: James Finch, Media Relations of
 The Bulldog Group, 310-244-2830, jfinch@bulldog.com; or Janet Swift,
 Media Relations of Telestream, Inc., 530-470-1328, janet_swift@telestream.net.
 
     All trademarks are the property of their respective owners.
 
     (1) Gartner Group Q42000
     (2) U.S. Digital Media Management Markets.  Frost & Sullivan,
         February 2000.
 
 SOURCE  The Bulldog Group