Business.com Acquires Work.com's URL and Traffic

Purchase Will Significantly Increase Business.com's Site Traffic And

Strengthen its Position as the Online Business Information Leader



Apr 02, 2001, 01:00 ET from Business.com

    SANTA MONICA, Calif., April 2 /PRNewswire/ -- Business.com today announced
 it has acquired the URL and all traffic to Work.com, a venture between Dow
 Jones & Co., Excite@Home and Don Hutchison, chairman and CEO of Work.com.  The
 transaction, which is effective immediately, cements Business.com's position
 as the most comprehensive online source for business information.
     Under the terms of the transaction, which has been approved by the boards
 of both companies, site traffic to Work.com is being automatically redirected
 to Business.com.  Financial details are not being disclosed.
     The combined traffic of both Business.com and Work.com will create one of
 the largest highly-targeted business audiences on the Internet.  Work.com has
 more than 600,000 unique users per month.  Business.com had approximately
 1.2 million unique users in March.
     On average, more than 70 percent of Business.com and Work.com's traffic
 occurs during the weekday between 8AM and 6PM.  By increasing overall traffic,
 the acquisition will enable Business.com to provide its advertisers additional
 targeted and vertical advertising opportunities.
     "The purchase of Work.com's assets further strengthens Business.com's
 position as the leading business information source on the Internet," said
 Jake Winebaum, founder and CEO of Business.com.
     "Work.com is pleased to offer our loyal users another venue for their
 business information needs," said Don Hutchison, chairman and CEO, Work.com.
 "The combined assets of Work.com and Business.com provides the market with a
 dominant business information leader."
     Business.com, which launched its site in June 2000, is a comprehensive
 business information resource.  Its features include a powerful business-only
 search engine, a proprietary directory of approximately 400,000 business web
 sites, profiles of 64,000 U.S. and international companies and dozens of
 industries, as well as industry and company news from 500 top-notch sources.
 All users visiting Business.com this week will find a host of new features and
 content on the site, as part of a major redesign.  New features include
 enhanced search, personalization -- which enables users to customize company
 and industry information -- and new industry resources such as "best of" pages
 and tools.
 
     About Business.com
     Business.com (www.business.com) is the most comprehensive online source
 for business information.  It enables users to find the relevant information
 they need, quickly and efficiently from a single source.  The site offers
 400,000 catalogued business-oriented web sites that are organized into
 25,000 categories and subcategories.  Other features include 64,000 public,
 international and private company profiles; information and resources on
 hundreds of industries; and aggregated news from over 500 top-notch sources
 including Dow Jones, Reuters, the Industry Standard and the Financial Times.
     Business.com users are primarily at-work users in search of relevant
 business information.  Business.com creates opportunities for advertisers to
 reach high-quality, at-work business users and provides them with a superior
 marketing platform to target and sell their products and services.  The
 company, which was founded by Jake Winebaum in November 1999, is based in
 Santa Monica, California.
     Business.com's strategic investors include: Cahners Business Information,
 a member of the Reed Elsevier plc group (NYSE:   RUK and ENL), IndustryClick, a
 subsidiary of Primedia Incorporated (NYSE:   PRM), The McGraw-Hill Companies
 (NYSE:   MHP), and The Financial Times Group, a division of Pearson plc
 (NYSE:   PSO; London: PSON) that also serves as a premium provider of news.
     Business.com's content providers include: Marketwatch.com Inc.
 (Nasdaq:   MKTW), Multex.com Incorporated, Primark Corporation, Reuters
 (Nasdaq:   RTRSY), Thomson Investors Network.  Technology providers include:
 Cisco Systems Incorporated (Nasdaq:   CSCO), Compaq Computer Corporation
 (NYSE:   CPQ), Exodus Communications, Inc. (Nasdaq:   EXDS), Hewlett-Packard
 Company (NYSE:   HWP), and Oracle Corporation (Nasdaq:   ORCL).
 
     For further information please contact Jennifer Stephens of Business.com,
 310-586-4120, jstephens@business.com; or Arda Hamalian of Golin/Harris
 International, 213-623-4200, ext. 718, ahamalian@golinharris.com, for
 Business.com.
 
 

SOURCE Business.com
    SANTA MONICA, Calif., April 2 /PRNewswire/ -- Business.com today announced
 it has acquired the URL and all traffic to Work.com, a venture between Dow
 Jones & Co., Excite@Home and Don Hutchison, chairman and CEO of Work.com.  The
 transaction, which is effective immediately, cements Business.com's position
 as the most comprehensive online source for business information.
     Under the terms of the transaction, which has been approved by the boards
 of both companies, site traffic to Work.com is being automatically redirected
 to Business.com.  Financial details are not being disclosed.
     The combined traffic of both Business.com and Work.com will create one of
 the largest highly-targeted business audiences on the Internet.  Work.com has
 more than 600,000 unique users per month.  Business.com had approximately
 1.2 million unique users in March.
     On average, more than 70 percent of Business.com and Work.com's traffic
 occurs during the weekday between 8AM and 6PM.  By increasing overall traffic,
 the acquisition will enable Business.com to provide its advertisers additional
 targeted and vertical advertising opportunities.
     "The purchase of Work.com's assets further strengthens Business.com's
 position as the leading business information source on the Internet," said
 Jake Winebaum, founder and CEO of Business.com.
     "Work.com is pleased to offer our loyal users another venue for their
 business information needs," said Don Hutchison, chairman and CEO, Work.com.
 "The combined assets of Work.com and Business.com provides the market with a
 dominant business information leader."
     Business.com, which launched its site in June 2000, is a comprehensive
 business information resource.  Its features include a powerful business-only
 search engine, a proprietary directory of approximately 400,000 business web
 sites, profiles of 64,000 U.S. and international companies and dozens of
 industries, as well as industry and company news from 500 top-notch sources.
 All users visiting Business.com this week will find a host of new features and
 content on the site, as part of a major redesign.  New features include
 enhanced search, personalization -- which enables users to customize company
 and industry information -- and new industry resources such as "best of" pages
 and tools.
 
     About Business.com
     Business.com (www.business.com) is the most comprehensive online source
 for business information.  It enables users to find the relevant information
 they need, quickly and efficiently from a single source.  The site offers
 400,000 catalogued business-oriented web sites that are organized into
 25,000 categories and subcategories.  Other features include 64,000 public,
 international and private company profiles; information and resources on
 hundreds of industries; and aggregated news from over 500 top-notch sources
 including Dow Jones, Reuters, the Industry Standard and the Financial Times.
     Business.com users are primarily at-work users in search of relevant
 business information.  Business.com creates opportunities for advertisers to
 reach high-quality, at-work business users and provides them with a superior
 marketing platform to target and sell their products and services.  The
 company, which was founded by Jake Winebaum in November 1999, is based in
 Santa Monica, California.
     Business.com's strategic investors include: Cahners Business Information,
 a member of the Reed Elsevier plc group (NYSE:   RUK and ENL), IndustryClick, a
 subsidiary of Primedia Incorporated (NYSE:   PRM), The McGraw-Hill Companies
 (NYSE:   MHP), and The Financial Times Group, a division of Pearson plc
 (NYSE:   PSO; London: PSON) that also serves as a premium provider of news.
     Business.com's content providers include: Marketwatch.com Inc.
 (Nasdaq:   MKTW), Multex.com Incorporated, Primark Corporation, Reuters
 (Nasdaq:   RTRSY), Thomson Investors Network.  Technology providers include:
 Cisco Systems Incorporated (Nasdaq:   CSCO), Compaq Computer Corporation
 (NYSE:   CPQ), Exodus Communications, Inc. (Nasdaq:   EXDS), Hewlett-Packard
 Company (NYSE:   HWP), and Oracle Corporation (Nasdaq:   ORCL).
 
     For further information please contact Jennifer Stephens of Business.com,
 310-586-4120, jstephens@business.com; or Arda Hamalian of Golin/Harris
 International, 213-623-4200, ext. 718, ahamalian@golinharris.com, for
 Business.com.
 
 SOURCE  Business.com

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