CAKE by Accelerize Announces Partnership and Integration with Payability

Combined Capabilities Provide Digital Marketers Competitive Edge in International Marketplaces

Aug 03, 2015, 13:17 ET from Accelerize Inc.

AFFILIATE SUMMIT EAST, NEW YORK, Aug. 3, 2015 /PRNewswire/ --Accelerize (OTCQB: ACLZ) (OTCBB: ACLZ) and its digital marketing software division CAKE, today announced a technology and marketing partnership with Payability, a payment acceleration company that provides both the capital and technology to enable digital marketplaces and networks to accelerate payments to their affiliates and publishers in more than 100 countries. Bringing together CAKE's SaaS marketing software and Payability's early-payment programs, the new integration enables CAKE's clients to pay their affiliates faster increasing cash flow, in order to fund user acquisition and help business growth. In addition, the alliance with Payability further extends CAKE's rapidly expanding ecosystem of industry-leading partners via CAKE Connect.

"CAKE and Payability share a common goal of enabling marketers with best-of-breed tools and support to advance in today's increasingly competitive landscape," said Mitch Gordon, Vice President of Business Development. "By leveraging our solutions together, clients can improve cash flow plus stimulate more traffic and conversions in a powerful, scalable enterprise environment. We are looking forward to the continued growth of our CAKE ecosystem with industry-leading providers such as Payability."

Payability partners with marketplaces to enable early-payment programs for their suppliers, including app developers, publishers and content creators. Offering the capital and the platform to marketplaces, Payability offers daily and weekly payments to their suppliers. These suppliers are able to immediately invest, growing their business often through user acquisition, app development, and hiring. Publishers, networks and other affiliate program managers leveraging CAKE are now able to offer their affiliates advanced payments through Payability.

"At a time when publishers serve up ad impressions in 60 milliseconds, they are often forced to wait up to 60 days to get paid for serving up those impressions," said Keith Smith, Co-founder and CEO of Payability. "This imbalance exists with many marketplace/supplier relationships including networks and other affiliate program managers. With the integration of Payability and CAKE, affiliates can be paid weekly, allowing our joint customers to have a significant competitive advantage."

Stop by the Meet Market Tables #521 and #522 during Affiliate Summit East to meet the CAKE and Payability teams.

About Payability

Payability provides both the capital and technology to enable digital marketplaces to accelerate payments to their suppliers. Our patent-pending platform provides accelerated, automated cash flow that helps suppliers grow their businesses faster. Founded in 2013, we now have exclusive partnerships with marketplaces paying in excess of $300 million monthly to their suppliers. Learn more at

About CAKE by Accelerize

CAKE, a division of Accelerize Inc., provides a SaaS-based solution to track, attribute and optimize the performance of digital marketing spend, in real-time. Bringing clarity to multi-channel marketing campaigns, we empower advertisers, agencies, publishers and networks from more than 30 countries worldwide with the insight to make intelligent marketing decisions. CAKE by Accelerize is headquartered in Newport Beach, Calif. with operations in New York, London, India and Sydney, Australia. For more information, visit

About Accelerize

Accelerize Inc. (OTCQB: ACLZ) (OTCBB: ACLZ) offers marketing technology solutions that revolutionize the way advertisers leverage their digital advertising data. For more information, visit

Use of Forward-looking Statements

This press release may contain forward-looking statements from Accelerize Inc. within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when Accelerize describes the continued growth of CAKE's ecosystem, and uses other statements containing the words "believes," "anticipates," "plans," "expects," "will" and similar expressions, Accelerize is using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; or, loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize, reference is made to Accelerize's reports filed from time to time with the Securities and Exchange Commission.

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SOURCE Accelerize Inc.