Callaway Golf Staff Professional Bruce Fleisher Wins Using Hawk Eye VFT Titanium Driver and 'Rule 35' Ball

Apr 23, 2001, 01:00 ET from Callaway Golf Company

    CARLSBAD, Calif., April 23 /PRNewswire Interactive News Release/ -- With a
 near flawless display of driving, Callaway Golf (NYSE:   ELY) Staff Professional
 Bruce Fleisher cruised to a three-stroke victory at the Las Vegas Senior
 Classic yesterday.  The win was the 12th in slightly more than two years and
 the first of the 2001 season for Fleisher, the Senior PGA Tour Player of the
 Year and Rookie of the Year in 1999.
     Fleisher's victory was the 10th this season for Callaway Golf's "Rule
 35"(R) ball, which is the No. 2 ball in play across the world's five major
 professional tours combined.  Fleisher was one of 32 seniors to play with a
 "Rule 35" ball at Las Vegas, a full 41 percent of the event's field.  The win
 was also the 11th of the year for Big Bertha(R) Hawk Eye(R) VFT(TM) Titanium
 Drivers.  Fleisher won using a Hawk Eye VFT Pro Series Titanium Driver, while
 the winner of the Arkansas Open on the Buy.com Tour used a Hawk Eye VFT
 Titanium Driver earlier in the day.
     Fleisher conducted a shotmaking clinic in Las Vegas, hitting every fairway
 over the final two rounds of the tournament to lead the field in driving
 accuracy.  He also led the field in greens hit in regulation for the 54-hole
 event.  Fleisher used 13 Callaway Golf(R) clubs in the victory, including his
 Hawk Eye VFT Pro Series Titanium Driver, Steelhead Plus(TM) Fairway Woods,
 Hawk Eye Tungsten Injected(TM) Titanium Irons and an Odyssey(R) TriForce(TM)
 Putter.  Fleisher chose the "Rule 35" Firmfeel(TM) (red logo) model for this
 victory, though he also has won using the Softfeel(TM) (blue logo) model.
     Fleisher ranks among the top 10 on the Senior PGA Tour this season in
 driving accuracy, greens in regulation, putting average, scoring average,
 all-around ranking and money won.  In each of his six top-10 tournament
 finishes this year, he has relied on the explosive combination of a Hawk Eye
 VFT Titanium Driver and a "Rule 35" ball.
     Fleisher also was one of the seven top-10 finishers at Las Vegas to use an
 Odyssey Putter.  The victory was one of three this past weekend for Callaway
 Golf's line of Odyssey Putters, as the winners on the LPGA and PGA European
 tours each used Odyssey White Hot(R) Putters.  The winner of the Longs Drugs
 Challenge earned her second LPGA Tour victory of the season using an Odyssey
 White Hot 2 Putter.  Seven of the top 13 finishers at the event used Odyssey
 Putters, and this was the fifth consecutive LPGA event won by a player using
 an Odyssey Putter.  In Europe, the top two finishers at the Spanish Open each
 used Odyssey White Hot 1 Putters.  This is the second consecutive three-win
 weekend for Odyssey Golf, which is the No. 1 putter brand in play on the
 world's five major professional tours combined again this season.  Odyssey
 Putters have been used to win 24 events this year, more than any other putter
 brand.
     Callaway Golf's ERC(TM) II Forged Titanium Driver had another exceptional
 showing on the PGA European Tour and on the Japan Golf Tour.  A total of
 39 golfers at the Spanish Open used ERC II Forged Titanium Drivers, including
 six of the top 15 finishers.  Callaway Golf Staff Professionals accounted for
 only five of the 39 ERC II Drivers in play at the event, meaning the other
 34 golfers who used an ERC II did so without any financial incentive.  The ERC
 II is the most-played driver model on the PGA European Tour this season, and
 Callaway Golf is the most-played driver brand on the PGA European Tour in
 2001.  The ERC II was also the No. 1 driver model in play on the Japan Golf
 Tour, where 27 golfers put the ERC II in play at the Asia Pacific Open.
 
     Callaway Golf Company makes and sells Big Bertha(R) Metal Woods and Irons,
 including Big Bertha ERC(TM) II Forged Titanium Drivers, Big Bertha Hawk
 Eye(R) VFT(TM) and Big Bertha Hawk Eye VFT Pro Series Titanium Drivers and
 Fairway Woods, Big Bertha Steelhead Plus(TM) Stainless Steel Drivers and
 Fairway Woods, Hawk Eye Tungsten Injected(TM) Titanium Irons, Steelhead(TM)
 X-14(R) and Steelhead X-14 Pro Series Stainless Steel Irons.  Callaway Golf
 Company also makes and sells Odyssey(R) Putters, including White Hot(R),
 TriHot(TM), and Dual Force(R) Putters.  Callaway Golf Company makes and sells
 the Callaway Golf(R) "Rule 35"(R) Firmfeel(TM) and Softfeel(TM) golf balls,
 and the CB1(TM) Red and CB1 Blue golf balls.  For more information about
 Callaway Golf Company, please visit our Web sites at www.callawaygolf.com,
 www.callawaygolfball.com and www.odysseygolf.com.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X58841687
 
 

SOURCE Callaway Golf Company
    CARLSBAD, Calif., April 23 /PRNewswire Interactive News Release/ -- With a
 near flawless display of driving, Callaway Golf (NYSE:   ELY) Staff Professional
 Bruce Fleisher cruised to a three-stroke victory at the Las Vegas Senior
 Classic yesterday.  The win was the 12th in slightly more than two years and
 the first of the 2001 season for Fleisher, the Senior PGA Tour Player of the
 Year and Rookie of the Year in 1999.
     Fleisher's victory was the 10th this season for Callaway Golf's "Rule
 35"(R) ball, which is the No. 2 ball in play across the world's five major
 professional tours combined.  Fleisher was one of 32 seniors to play with a
 "Rule 35" ball at Las Vegas, a full 41 percent of the event's field.  The win
 was also the 11th of the year for Big Bertha(R) Hawk Eye(R) VFT(TM) Titanium
 Drivers.  Fleisher won using a Hawk Eye VFT Pro Series Titanium Driver, while
 the winner of the Arkansas Open on the Buy.com Tour used a Hawk Eye VFT
 Titanium Driver earlier in the day.
     Fleisher conducted a shotmaking clinic in Las Vegas, hitting every fairway
 over the final two rounds of the tournament to lead the field in driving
 accuracy.  He also led the field in greens hit in regulation for the 54-hole
 event.  Fleisher used 13 Callaway Golf(R) clubs in the victory, including his
 Hawk Eye VFT Pro Series Titanium Driver, Steelhead Plus(TM) Fairway Woods,
 Hawk Eye Tungsten Injected(TM) Titanium Irons and an Odyssey(R) TriForce(TM)
 Putter.  Fleisher chose the "Rule 35" Firmfeel(TM) (red logo) model for this
 victory, though he also has won using the Softfeel(TM) (blue logo) model.
     Fleisher ranks among the top 10 on the Senior PGA Tour this season in
 driving accuracy, greens in regulation, putting average, scoring average,
 all-around ranking and money won.  In each of his six top-10 tournament
 finishes this year, he has relied on the explosive combination of a Hawk Eye
 VFT Titanium Driver and a "Rule 35" ball.
     Fleisher also was one of the seven top-10 finishers at Las Vegas to use an
 Odyssey Putter.  The victory was one of three this past weekend for Callaway
 Golf's line of Odyssey Putters, as the winners on the LPGA and PGA European
 tours each used Odyssey White Hot(R) Putters.  The winner of the Longs Drugs
 Challenge earned her second LPGA Tour victory of the season using an Odyssey
 White Hot 2 Putter.  Seven of the top 13 finishers at the event used Odyssey
 Putters, and this was the fifth consecutive LPGA event won by a player using
 an Odyssey Putter.  In Europe, the top two finishers at the Spanish Open each
 used Odyssey White Hot 1 Putters.  This is the second consecutive three-win
 weekend for Odyssey Golf, which is the No. 1 putter brand in play on the
 world's five major professional tours combined again this season.  Odyssey
 Putters have been used to win 24 events this year, more than any other putter
 brand.
     Callaway Golf's ERC(TM) II Forged Titanium Driver had another exceptional
 showing on the PGA European Tour and on the Japan Golf Tour.  A total of
 39 golfers at the Spanish Open used ERC II Forged Titanium Drivers, including
 six of the top 15 finishers.  Callaway Golf Staff Professionals accounted for
 only five of the 39 ERC II Drivers in play at the event, meaning the other
 34 golfers who used an ERC II did so without any financial incentive.  The ERC
 II is the most-played driver model on the PGA European Tour this season, and
 Callaway Golf is the most-played driver brand on the PGA European Tour in
 2001.  The ERC II was also the No. 1 driver model in play on the Japan Golf
 Tour, where 27 golfers put the ERC II in play at the Asia Pacific Open.
 
     Callaway Golf Company makes and sells Big Bertha(R) Metal Woods and Irons,
 including Big Bertha ERC(TM) II Forged Titanium Drivers, Big Bertha Hawk
 Eye(R) VFT(TM) and Big Bertha Hawk Eye VFT Pro Series Titanium Drivers and
 Fairway Woods, Big Bertha Steelhead Plus(TM) Stainless Steel Drivers and
 Fairway Woods, Hawk Eye Tungsten Injected(TM) Titanium Irons, Steelhead(TM)
 X-14(R) and Steelhead X-14 Pro Series Stainless Steel Irons.  Callaway Golf
 Company also makes and sells Odyssey(R) Putters, including White Hot(R),
 TriHot(TM), and Dual Force(R) Putters.  Callaway Golf Company makes and sells
 the Callaway Golf(R) "Rule 35"(R) Firmfeel(TM) and Softfeel(TM) golf balls,
 and the CB1(TM) Red and CB1 Blue golf balls.  For more information about
 Callaway Golf Company, please visit our Web sites at www.callawaygolf.com,
 www.callawaygolfball.com and www.odysseygolf.com.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X58841687
 
 SOURCE  Callaway Golf Company

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