cars.com Announces Partnership with Hemmings

Apr 17, 2001, 01:00 ET from cars.com

    CHICAGO, April 17 /PRNewswire/ -- Cars.com today announced that it has
 partnered with Hemmings Motor News, "the bible" of the collector-car hobby, to
 provide classic and collector car content for the cars.com web site.  Cars.com
 visitors now have access to the richest information available in the
 marketplace today on classic and collector cars.
     (PHOTO:  http://www.newscom.com/cgi-bin/prnh/20000415/CARSLOGO )
     According to Kevin Knapp, Vice President of Strategy and Planning for
 cars.com, "Hemmings is recognized as the industry-leading source of classic
 and collector car information.  This partnership is just another instance of
 cars.com striving to bring the best car content to users.  We are committed to
 building our library of services to better serve the broad spectrum of
 automotive shoppers."
     Hemmings@cars.com features information and thousands of ads for classic
 and collector vehicles, parts and memorabilia.  Users can view collector-car
 price guides, as well as list their collector cars on the site.  Hemmings also
 offers the world's largest listings of car shows, rallies, and other
 collector-car events, and the largest listings of car clubs around the world.
     Visitors can access this information throughout the cars.com web site by
 clicking the following links: "Got a car: Got a vintage vehicle?  Explore the
 classic car community with Hemmings@cars.com" and "Need a car: Looking for a
 vintage car?"
     Hemmings staff and management are enthusiastic about the partnership.
 "We're excited about the traffic our sites will bring each other -- millions
 of hits!" says Perez Ehrich, Vice President of Operations. Richard Lentinello,
 Editor, has another point of view: "I'm just tickled to be on the same site as
 Tom and Ray at Car Talk," he says.
 
     About cars.com
     Cars.com is the link between consumers and dealers throughout the entire
 vehicle ownership experience.  Cars.com establishes this relationship through
 the cars.com Web site, by leveraging the sales and marketing strength of its
 network of 134+ local newspapers, and through the development of dealer
 products.
     Cars.com is a destination for consumers, providing them with the tools,
 resources and most pertinent information available to make all automotive
 decisions -- including the ability to not only choose a car, but also choose a
 local dealer.  By providing advertising and direct marketing solutions for
 dealers both online and off, cars.com enables dealers to reach customers at
 all stages of the automotive decision process -- from purchase to maintenance
 to resale. Cars.com also offers integrated solutions to automotive OEM's, and
 advertising and e-commerce partners interested in accessing automotive
 consumers through cars.com's media platform.  Offerings include advertising
 and sponsorship opportunities, lead management, and an eCRM platform currently
 utilized by BMW USA ( www.bmwusa.com ) and Subaru of America
 ( www.subaru.com ).
 
     About Hemmings
     Since 1954, Hemmings Motor News has served the collector-car hobby as its
 primary trading place and currently carries over 800 pages of hobby
 advertising each month to a paid circulation of nearly 260,000 and readership
 over 500,000.  Loaded with tens of thousands of classified and display ads for
 collector cars, trucks and motorcycles, parts and services, clubs and events,
 and other hard-to-find resources for the hobbyist, Hemmings has become
 indispensable to the collector-car enthusiast.
     Along with the monthly Hemmings Motor News and bi-monthly Special Interest
 Autos, the company also publishes the Hemmings' Vintage Auto Almanac, the
 world's most complete directory for the collector-car hobby and industry, as
 well as Hemmings Rods & Performance, a hobby/industry directory for street rod
 enthusiasts.
     Hemmings also offers a complete line of ancillary products, which includes
 an extensive line of die-cast models, vintage-vehicle calendars, books, and
 clothing, all available by phone or online.
 
 

SOURCE cars.com
    CHICAGO, April 17 /PRNewswire/ -- Cars.com today announced that it has
 partnered with Hemmings Motor News, "the bible" of the collector-car hobby, to
 provide classic and collector car content for the cars.com web site.  Cars.com
 visitors now have access to the richest information available in the
 marketplace today on classic and collector cars.
     (PHOTO:  http://www.newscom.com/cgi-bin/prnh/20000415/CARSLOGO )
     According to Kevin Knapp, Vice President of Strategy and Planning for
 cars.com, "Hemmings is recognized as the industry-leading source of classic
 and collector car information.  This partnership is just another instance of
 cars.com striving to bring the best car content to users.  We are committed to
 building our library of services to better serve the broad spectrum of
 automotive shoppers."
     Hemmings@cars.com features information and thousands of ads for classic
 and collector vehicles, parts and memorabilia.  Users can view collector-car
 price guides, as well as list their collector cars on the site.  Hemmings also
 offers the world's largest listings of car shows, rallies, and other
 collector-car events, and the largest listings of car clubs around the world.
     Visitors can access this information throughout the cars.com web site by
 clicking the following links: "Got a car: Got a vintage vehicle?  Explore the
 classic car community with Hemmings@cars.com" and "Need a car: Looking for a
 vintage car?"
     Hemmings staff and management are enthusiastic about the partnership.
 "We're excited about the traffic our sites will bring each other -- millions
 of hits!" says Perez Ehrich, Vice President of Operations. Richard Lentinello,
 Editor, has another point of view: "I'm just tickled to be on the same site as
 Tom and Ray at Car Talk," he says.
 
     About cars.com
     Cars.com is the link between consumers and dealers throughout the entire
 vehicle ownership experience.  Cars.com establishes this relationship through
 the cars.com Web site, by leveraging the sales and marketing strength of its
 network of 134+ local newspapers, and through the development of dealer
 products.
     Cars.com is a destination for consumers, providing them with the tools,
 resources and most pertinent information available to make all automotive
 decisions -- including the ability to not only choose a car, but also choose a
 local dealer.  By providing advertising and direct marketing solutions for
 dealers both online and off, cars.com enables dealers to reach customers at
 all stages of the automotive decision process -- from purchase to maintenance
 to resale. Cars.com also offers integrated solutions to automotive OEM's, and
 advertising and e-commerce partners interested in accessing automotive
 consumers through cars.com's media platform.  Offerings include advertising
 and sponsorship opportunities, lead management, and an eCRM platform currently
 utilized by BMW USA ( www.bmwusa.com ) and Subaru of America
 ( www.subaru.com ).
 
     About Hemmings
     Since 1954, Hemmings Motor News has served the collector-car hobby as its
 primary trading place and currently carries over 800 pages of hobby
 advertising each month to a paid circulation of nearly 260,000 and readership
 over 500,000.  Loaded with tens of thousands of classified and display ads for
 collector cars, trucks and motorcycles, parts and services, clubs and events,
 and other hard-to-find resources for the hobbyist, Hemmings has become
 indispensable to the collector-car enthusiast.
     Along with the monthly Hemmings Motor News and bi-monthly Special Interest
 Autos, the company also publishes the Hemmings' Vintage Auto Almanac, the
 world's most complete directory for the collector-car hobby and industry, as
 well as Hemmings Rods & Performance, a hobby/industry directory for street rod
 enthusiasts.
     Hemmings also offers a complete line of ancillary products, which includes
 an extensive line of die-cast models, vintage-vehicle calendars, books, and
 clothing, all available by phone or online.
 
 SOURCE  cars.com