BOULDER, Colo., Aug. 17, 2017 /PRNewswire/ -- Catapult PR-IR (www.catapultpr-ir.com), a leading B-to-B high-tech PR and marketing firm, today announced it received two national awards for its innovative Strategic Narrative Marketing (SNM), a new messaging framework that helps organizations define and own categories. Catapult received a Gold Stevie Award for PR Innovation in the 2017 American Business Awards™, and Silver for New Products and Services in Advertising, Marketing and Public Relations in the 2017 Golden Bridge Awards.
Tweet This: .@catapultpr wins a Gold @TheStevieAwards & Silver @goldenbridgeusa for #StrategicNarrative Marketing. http://www.catapultpr-ir.com/practical-guide-to-strategic-narrative-marketing/
"This is a big milestone for Catapult as we work to improve the way companies communicate to their markets, customers, prospects and employees," said Guy Murrel, co-founder and principal of Catapult. "Strategic Narrative Marketing helps companies think differently about their messaging strategy with a higher-level approach. We believe that every single company has the opportunity to own a category or unique space in their market. By following this approach, they are equipped with the means to accomplish this."
Catapult created and launched SNM in September 2016. The approach includes a step-by-step process that helps companies stand out in their market and deliver a unique industry-level narrative. The process is detailed in Catapult's book, "A Practical Guide to Strategic Narrative Marketing," (http://www.catapultpr-ir.com/practical-guide-to-strategic-narrative-marketing/). Through Catapult's services, companies are led through the SNM process from the initial discovery session, to narrative development, launch and ongoing support.
For more details about The American Business Awards and the list of 2017 Stevie winners: www.StevieAwards.com/ABA. For a full list of Golden Bridge Award Winners visit: http://www.goldenbridgeawards.com/world/.
To learn more about Catapult's Strategic Narrative Marketing Workshop, visit: http://www.catapultpr-ir.com/strategic-narrative-messaging-workshop/
About Catapult PR-IR
Since 1999, Catapult has helped b-to-b tech firms grow and prosper through its blend of strategic messaging, media and analyst relations, social media and content marketing services. It is the creator of Strategic Narrative Marketing, a new, much-needed approach that helps organizations define and lead new or existing categories as a strategy to stand out, say something compelling and differentiate from competitors. For more information on Catapult, call 303-581-7760 or visit the company's web site at http://www.catapultpr-ir.com.
303-581-7760, Ext. 18
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SOURCE Catapult PR-IR