Crisis Management and Media Relations Focus of Seminar At Upcoming 8th Annual Southern Gaming Summit

Diverse Group of Media Experts to Instruct on Crisis Communication



Apr 20, 2001, 01:00 ET from GEM Communications, LLC

    LAS VEGAS, April 20 /PRNewswire Interactive News Release/ -- There's a
 fire on the second floor, a flood has turned the casino into a swamp and
 someone is on the roof threatening to jump. Your bad day is about to get
 worse: Outside your office door is a small mob of press, industry regulators,
 investors and employees who all need answers and direction. Now.
     Dealing effectively with such crises will be the focus of a seminar at the
 upcoming 8th Annual Southern Gaming Summit, scheduled for May 9 and 10 in
 Biloxi, Miss. A diverse group of industry and press professionals will
 instruct attendees to the Summit on what works and what does not when managing
 the flow of information to a wide variety of audiences during a crisis.
     Leading the group is Giselle Russell, founder and president of Strategies,
 Inc., a public affairs, issues management, political consulting and press
 relations firm in Jackson, Miss. She brings more than 20 years of experience
 to the seminar.
     "While casinos are no different from any other corporation or entity,
 there are always things that can be done to improve upon response mechanisms
 utilized during a crisis," Russell said. "We will focus our instruction on how
 casinos can improve their planning and development of policies and procedures,
 so that they can better manage crisis situations."
     Other panelists include Mick Lura, chief of staff for the Mississippi
 Gaming Commission, where he supervises the enforcement, auditing and
 investigative divisions. Next is John N. Ferrucci, vice president and general
 manager of Casino Magic Biloxi. Rounding out the panel is Michael Tonos, owner
 of the public relations and media consulting firm, JMT Consulting.
     The crisis communications seminar is one of more than 20 seminars and
 keynote addresses that span the course of the two-day Summit. A complete
 schedule of events is available at http://www.sgsummit.com.
     The Southern Gaming Summit is the only gaming conference devoted solely to
 the casino industry in the South and the Midwest and is the only conference
 endorsed by the entire Mississippi gaming industry. The Summit will be held at
 the Mississippi Coast Coliseum and Convention Center and is the largest gaming
 trade show held outside of Las Vegas.
     Last year, more than 5,000 people converged on the conference, which
 housed more than 120 exhibitors from across the gaming and hospitality
 spectrum.
     Attendees can register online today for the Summit at
 http://www.worldgaminglive.com, or at http://www.sgsummit.com. Registration is
 $595, which includes all seminars and admission to the exhibition. Attendees
 can save $100 by registering before May 1. For more information, visit the web
 sites or call (301) 694-5243. For information on exhibiting at Southern Gaming
 Summit, call (203) 852-1340.
     This year's Summit is produced by the Gulf Coast Gaming Association,
 Casino Journal and GEM Communications, LLC.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X51141352
 
 

SOURCE GEM Communications, LLC
    LAS VEGAS, April 20 /PRNewswire Interactive News Release/ -- There's a
 fire on the second floor, a flood has turned the casino into a swamp and
 someone is on the roof threatening to jump. Your bad day is about to get
 worse: Outside your office door is a small mob of press, industry regulators,
 investors and employees who all need answers and direction. Now.
     Dealing effectively with such crises will be the focus of a seminar at the
 upcoming 8th Annual Southern Gaming Summit, scheduled for May 9 and 10 in
 Biloxi, Miss. A diverse group of industry and press professionals will
 instruct attendees to the Summit on what works and what does not when managing
 the flow of information to a wide variety of audiences during a crisis.
     Leading the group is Giselle Russell, founder and president of Strategies,
 Inc., a public affairs, issues management, political consulting and press
 relations firm in Jackson, Miss. She brings more than 20 years of experience
 to the seminar.
     "While casinos are no different from any other corporation or entity,
 there are always things that can be done to improve upon response mechanisms
 utilized during a crisis," Russell said. "We will focus our instruction on how
 casinos can improve their planning and development of policies and procedures,
 so that they can better manage crisis situations."
     Other panelists include Mick Lura, chief of staff for the Mississippi
 Gaming Commission, where he supervises the enforcement, auditing and
 investigative divisions. Next is John N. Ferrucci, vice president and general
 manager of Casino Magic Biloxi. Rounding out the panel is Michael Tonos, owner
 of the public relations and media consulting firm, JMT Consulting.
     The crisis communications seminar is one of more than 20 seminars and
 keynote addresses that span the course of the two-day Summit. A complete
 schedule of events is available at http://www.sgsummit.com.
     The Southern Gaming Summit is the only gaming conference devoted solely to
 the casino industry in the South and the Midwest and is the only conference
 endorsed by the entire Mississippi gaming industry. The Summit will be held at
 the Mississippi Coast Coliseum and Convention Center and is the largest gaming
 trade show held outside of Las Vegas.
     Last year, more than 5,000 people converged on the conference, which
 housed more than 120 exhibitors from across the gaming and hospitality
 spectrum.
     Attendees can register online today for the Summit at
 http://www.worldgaminglive.com, or at http://www.sgsummit.com. Registration is
 $595, which includes all seminars and admission to the exhibition. Attendees
 can save $100 by registering before May 1. For more information, visit the web
 sites or call (301) 694-5243. For information on exhibiting at Southern Gaming
 Summit, call (203) 852-1340.
     This year's Summit is produced by the Gulf Coast Gaming Association,
 Casino Journal and GEM Communications, LLC.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X51141352
 
 SOURCE  GEM Communications, LLC