CTV Delivers All-Day Coverage of SUPER BOWL XLVII on Feb. 3

Jan 28, 2013, 15:24 ET from CTV

- Labatt Breweries of Canada, General Motors of Canada, and Nissan Canada return as major on-air sponsors, with Ford of Canada and PepsiCo signing on as new SUPER BOWL sponsors -

- New CTV Original Series MOTIVE kicks-off immediately following the big event -

- Superstar host(s) of THE 2013 JUNO AWARDS to be announced -

To tweet this release: http://bit.ly/WleUPN

TORONTO, Jan. 28, 2013 /CNW/ - CTV announced today its broadcast plans, sponsor details, and associated programming for SUPER BOWL XLVII. CTV culminates its broadcast of the 2012-13 NFL season with exclusive Canadian coverage of the big game featuring the AFC Champions Baltimore Ravens taking on the NFC Champions San Francisco 49ers on Sunday, Feb. 3 (game coverage begins at 6:25 p.m. ET). For the first time ever, free live streaming of the game is available in Canada via CTV.ca.

CTV's extensive coverage of SUPER BOWL XLVII from the Mercedes-Benz Superdome in New Orleans, La. airs live nationally and in High Definition on Sunday, Feb. 3 beginning at 11 a.m. ET, with seven consecutive hours of pre-game programming (visit CTV.ca to confirm local broadcast times).

In addition, RDS has live French-language coverage of SUPER BOWL XLVII beginning at 5:30 p.m. ET.

Last year's broadcast on CTV and RDS was the most-watched SUPER BOWL broadcast ever in Canada with a combined television audience of 8.2 million viewers.

Bell Media Radio stations across the country will also have live coverage of SUPER BOWL XLVII, including TSN Radio 1050 in Toronto, TSN Radio 690 in Montreal, TSN Radio 1290 in Winnipeg, TEAM 1410 in Vancouver, and TEAM 1200 in Ottawa. All stations will be covering all of the SUPER BOWL news coming of New Orleans leading up to the game.

Mobile coverage of SUPER BOWL XLVII is available exclusively on Bell Mobile TV.

Sponsors and Advertising
Once again, the SUPER BOWL is proving to be the premier television property for Canadian advertisers with CTV on track to meet all of its advertising objectives. Labatt Breweries of Canada returns as full-game presenting sponsor of SUPER BOWL XLVII on CTV, with General Motors of Canada and Nissan Canada returning as quarter sponsors. Ford of Canada has signed on as a new, quarter sponsor and PepsiCo is confirmed as the new halftime sponsor with the Pepsi Super Bowl XLVII Halftime Show, featuring global music icon and 16-time Grammy® Award winner Beyoncé.

PepsiCo has confirmed it will unveil an exclusively Canadian commercial during the Pepsi Super Bowl XLVII Halftime Show that reveals exciting news about the Lay's potato chip brand in 2013.

Other key advertisers during CTV's SUPER BOWL XLVII coverage include A&W, Panago, RIM, Subway ® Restaurants, Volkswagen, Walt Disney Studios Motion Pictures Canada, and Wonderful Pistachios, among others.

Special CTV Announcement
CTV also confirmed today the network will use the unparalleled platform of SUPER BOWL XLVII to premiere a new, 30-second promo announcing the international superstar host(s) for THE 2013 JUNO AWARDS. The announcement will air during a commercial break during the big game. The top-secret message was taped in Los Angeles earlier this month by one/some of the biggest names in music today.

CTV's newest original thrilling Canadian scripted dramatic series MOTIVE scores a touchdown with its world premiere in the most-coveted timeslot in prime time television - immediately following a hand-off from SUPER BOWL XLVII on Sunday, Feb. 3 on CTV. The captivating one-hour crime drama follows spirited female homicide detective Angie Flynn on a backwards chase for clues to a killer that has already been revealed to viewers. Set and shot in Vancouver, the "whydunit" stars Kristin Lehman (THE KILLING), Gemini Award-winning Louis Ferreira (SGU STARGATE UNIVERSE), and Lauren Holly (NCIS). The series joins CTV's Sunday night lineup in its regular timeslot of Sundays at 9 p.m. ET/PT beginning February 10.

CTV gets football fans up-close and personal with the biggest names on the NFL's grandest stage prior to SUPER BOWL XLVII on Sunday, Feb. 3 with seven consecutive hours of all-encompassing coverage leading up to the most-watched sporting event in North America.  TSN also hits the gridiron on Sunday with a four-hour SUPER BOWL edition of SUNDAY NFL COUNTDOWN at 10 a.m. ET.

Veteran CBS Sports broadcasters Jim Nantz and Phil Simms call the game action, marking the third time in his illustrious 28-year broadcasting career that Nantz calls play-by-play for the SUPER BOWL. Simms provides analysis for his seventh SUPER BOWL, Nantz and Simms are joined on the broadcast by analysts Steve Tasker and Solomon Wilcots serving as sideline reporters.

TSN gets Canadian football fans set for SUPER BOWL XLVII with daily reports on SPORTSCENTRE beginning today, as Rod Smith helms coverage on-site from New Orleans alongside analysts Chris Schultz, Jesse Palmer, and TSN Football Insider Dave Naylor. Also beginning today, SPORTSCENTRE will feature SUPER BOWL-themed Top 10 countdowns leading up to SUPER BOWL XLVII. TSN will also get fans set for the big game with TOP 50 NFL PLAYS OF 2012-13 on Saturday, February 2 at 7 p.m. ET.

SUPER BOWL SUNDAY broadcast schedule is as follows (subject to change):


Chris Berman hosts the four-hour Super Bowl edition of Countdown from New Orleans with analysts Tedy Bruschi, Cris Carter, Trent Dilfer, Mike Ditka, Tom Jackson, Ron Jaworski, Keyshawn Johnson and Jerry Rice. Mike Tirico, Jon Gruden and Young will join the show from the Mercedes-Benz Superdome and NFL Insiders Chris Mortensen and Adam Schefter will also contribute reports.


ROAD TO THE SUPER BOWL is NFL Films' annual look back at the greatest sights and sounds of the 2012-13 NFL season. The one-hour special features the best of nearly 100 players and coaches wired for sound, focusing on the most exciting moments and the best teams on the journey to New Orleans for SUPER BOWL XLVII.


An inside look at the past season and how each team made it to the playoffs.


The original TSN production features SPORTCENTRE's Darren Dutchyshen counting down the Top 10 moments in SUPER BOWL history.

  • 1:30 p.m. ET- TOP 50 NFL PLAYS OF 2012-13 (CTV)

SPORTCENTRE'S Darren Dutchyshen looks back at Top 50 plays of the 2012-13 NFL season during this 30-minute original TSN production.


Originating live from three separate sites in New Orleans, CBS' James Brown, Dan Marino, Boomer Esiason, Shannon Sharpe, and Bill Cowher, along with Greg Gumbel, anchor the pre-game show previewing all the football and excitement leading up to SUPER BOWL XLVII. NFL Insider Jason La Canfora, reporters Lesley Visser, Steve Tasker, and Solomon Wilcots, will also cover the pre-game activities.


Fourteen-time Grammy® Award-winning singer-songwriter Alicia Keys sings the National Anthem as part of SUPER BOWL XLVII pre-game festivities.

  • 6:25 p.m. ET - SUPER BOWL XLVII (CTV/RDS)

SUPER BOWL XLVII kickoff featuring the Baltimore Ravens and the San Francisco 49ers live from New Orleans. Sponsored by Labatt Breweries of Canada, General Motors of Canada, Nissan Canada, Ford of Canada, and PepsiCo, the game also features international music icon and 16-time Grammy® Award winner Beyoncé as she performs during the Pepsi Super Bowl XLVII Halftime Show.

  • 10 p.m. ET (approximately) - MOTIVE World Premiere (CTV)

Ways to watch and listen live to the SUPER BOWL XLVII in Canada

Hashtags: #CTV and #SB47


About CTV
CTV is Canada's #1 private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV has been Canada's most-watched television network for the past 10 years in a row. CTV is a division of Bell Media, Canada's premier multimedia company with leading assets in television, radio and digital. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada's largest communications company. More information about CTV can be found on the network's website at ctv.ca.