ddc brings ancient roman dining style to DIFFA's Dining By Design

Recline to Dine by Design

Mar 18, 2014, 10:30 ET from ddc

NEW YORK, March 18, 2014 /PRNewswire/ -- ddc and Architect, David Ling will be bringing something a little "DIFFA-rent" to the Dining By Design New York 2014 show at Pier 94 this year. David's concept started with the idea of "reclining while dining" deriving from the ancient dining custom of reclining to dine - something very familiar to how biblical scholars and ancient artists would dine. Past studies have shown that it's healthier and more natural to have a reclined or relaxed posture while dining also aiding in digestion.

The concept is also serving as a social commentary on dining customs in the United States. People are dining at tables less and less and more frequently dining on sofas and in their living rooms while watching tv and on social media. Times are changing and so is the dining style in which all different types of people are using at home. This installation will serve as part vignette and part performance piece with models also being used during the event within the installation on opening night. DIFFA : Design Industries Foundation Fighting AIDS began its 30th Anniversary celebration this year and will kick off this multi-city tour in New York in conjunction with the AD Home Design Show.

about ddc

For over 20 years and two generations ddc has made a powerful impact on the design industry. As a privately-owned business ddc curates and operates unique showrooms in New York and Los Angeles offering an elite international collection. We have a commitment to excellence that is exemplified in their quality of work, ground breaking innovation and finely executed design projects, where inspiration flourishes. We want our customers to have a simple and enjoyable shopping experience that inspires you to tell your family, friends and colleagues about our services – designing beautiful spaces and providing long-term satisfaction.

about DIFFA

DIFFA: Design Industries Foundation Fighting AIDS begins its 30th Anniversary celebration with a multi-city tour kicking off in New York City on Thursday, March 20th in conjunction with the AD Home Design Show. 

about David Ling

Informed by a multi-cultural background, nurtured in the United States, formed in Europe and with an umbilical cord still attached to China, David Ling founded David Ling Architects in 1992. Ling established an international practice in the U.S., Europe and Asia. Composed of exhibition spaces, creative offices, high-end retail, high-end residences and institutional spaces Ling's work has received numerous international awards such as the Interiors Magazine's Annual Awards for Best Retail. The Essence of Ling's Architecture is the artistic integration of space, form, light and function enriched by materiality. Ling's approach is a sculpted choreography of opposites, forming a dialogue of interlocking spaces and forms articulated in a crafted use of materials, ennobling space and form through materiality and light.

Brittany DeGirolamo

Photo - http://photos.prnewswire.com/prnh/20140318/NY84995