Dunkin' Donuts Asks, 'How Do You Keep America Running?'

New Dunkin' Donuts Channel on YouTube Offers Chance for Public to Create

Videos and Win a Year's Supply of Coffee



Jan 23, 2008, 00:00 ET from Dunkin' Donuts

    CANTON, Mass., Jan. 23 /PRNewswire/ -- Dunkin' Donuts, the world's
 largest coffee and baked goods chain, recently launched a Dunkin' Donuts
 brand channel (www.youtube.com/dunkindonuts) on YouTube(TM), the leading
 online video community that allows people to discover, watch and share
 originally created videos.
 
     Through March 1, 2008, people across the U.S. are invited to create
 videos to share on YouTube, which receives more than 57 million visitors a
 month. Dunkin' Donuts is inviting hard-working Americans to answer the
 question, "How Do You Keep America Running?" A panel of judges will
 evaluate the submissions, and visitors to the site will rate the videos to
 determine 50 winners who will receive a year's supply of Dunkin' Donuts
 coffee. The top ten videos may also be featured on www.DunkinDonuts.com and
 other web sites.
 
     "Our loyal customers regularly tell us stories, both heart-warming and
 funny, about how they keep this country running," said Dunkin' Donuts Brand
 Marketing Officer Frances Allen. "We're pleased to launch our new YouTube
 channel to give people a chance to tell their unique stories in their own
 creative way."
 
     User-generated videos can be serious, heartwarming or fun, while
 telling the story of how each person keeps America running, such as a
 Little League coach who's been cheering on his teams for 30 years, or a
 teacher who's always gone the extra mile for her students.
 
     The Dunkin' Donuts video contest will be supported through online
 advertising with YouTube channels and its partners, Google, CNN.com/living
 and other online communities. For more information, including complete
 rules and eligibility, visit www.youtube.com/dunkindonuts.
 
     About Dunkin' Donuts
 
     Founded in 1950, today Dunkin' Donuts is the number one retailer of hot
 regular coffee-by-the-cup in America, selling 2.7 million cups a day,
 nearly one billion cups a year. Dunkin' Donuts is also the largest coffee
 and baked goods chain in the world and sells more hot regular coffee, iced
 coffee, donuts, and bagels than any other quick service restaurant in
 America. Dunkin' Donuts has more than 7,200 restaurants in 30 countries
 worldwide. Based in Canton, Massachusetts, Dunkin' Donuts is a subsidiary
 of Dunkin' Brands, Inc. For more information, visit www.DunkinDonuts.com.
 
 
YouTube is a trademark of Google Inc. Contact: Michelle King Dunkin' Brands Phone: 781-737-5200 michelle.king@dunkinbrands.com

SOURCE Dunkin' Donuts
    CANTON, Mass., Jan. 23 /PRNewswire/ -- Dunkin' Donuts, the world's
 largest coffee and baked goods chain, recently launched a Dunkin' Donuts
 brand channel (www.youtube.com/dunkindonuts) on YouTube(TM), the leading
 online video community that allows people to discover, watch and share
 originally created videos.
 
     Through March 1, 2008, people across the U.S. are invited to create
 videos to share on YouTube, which receives more than 57 million visitors a
 month. Dunkin' Donuts is inviting hard-working Americans to answer the
 question, "How Do You Keep America Running?" A panel of judges will
 evaluate the submissions, and visitors to the site will rate the videos to
 determine 50 winners who will receive a year's supply of Dunkin' Donuts
 coffee. The top ten videos may also be featured on www.DunkinDonuts.com and
 other web sites.
 
     "Our loyal customers regularly tell us stories, both heart-warming and
 funny, about how they keep this country running," said Dunkin' Donuts Brand
 Marketing Officer Frances Allen. "We're pleased to launch our new YouTube
 channel to give people a chance to tell their unique stories in their own
 creative way."
 
     User-generated videos can be serious, heartwarming or fun, while
 telling the story of how each person keeps America running, such as a
 Little League coach who's been cheering on his teams for 30 years, or a
 teacher who's always gone the extra mile for her students.
 
     The Dunkin' Donuts video contest will be supported through online
 advertising with YouTube channels and its partners, Google, CNN.com/living
 and other online communities. For more information, including complete
 rules and eligibility, visit www.youtube.com/dunkindonuts.
 
     About Dunkin' Donuts
 
     Founded in 1950, today Dunkin' Donuts is the number one retailer of hot
 regular coffee-by-the-cup in America, selling 2.7 million cups a day,
 nearly one billion cups a year. Dunkin' Donuts is also the largest coffee
 and baked goods chain in the world and sells more hot regular coffee, iced
 coffee, donuts, and bagels than any other quick service restaurant in
 America. Dunkin' Donuts has more than 7,200 restaurants in 30 countries
 worldwide. Based in Canton, Massachusetts, Dunkin' Donuts is a subsidiary
 of Dunkin' Brands, Inc. For more information, visit www.DunkinDonuts.com.
 
 
YouTube is a trademark of Google Inc. Contact: Michelle King Dunkin' Brands Phone: 781-737-5200 michelle.king@dunkinbrands.com SOURCE Dunkin' Donuts