e-Media Deploys EMC Celerra HighRoad in Their Integrated Delivery Network; Integrated Delivery Network Drives Revenue Generation

Apr 23, 2001, 01:00 ET from e-Media LLC

    STAMFORD, Conn., April 23 /PRNewswire Interactive News Release/ -- e-Media
 LLC, the leading Integrated Streaming Solutions Provider, today announced the
 complete integration of EMC Celerra(TM) HighRoad software with
 e-MediaSphere(TM), e-Media's Integrated Delivery Network (IDN).  Deploying EMC
 CLARiiON(R) Enterprise Storage, EMC Symmetrix(R) Enterprise Storage with
 Celerra and HighRoad software with its MetaSwitch technology, e-Media gives
 clients the ability to offer reliable, secure, and highly personalized content
 to end-users while maintaining the CRM data and metadata necessary for revenue
 generation.
     e-MediaSphere is comprised of redundant arrays of streaming, web, commerce
 and ad servers, as well as its patent pending MetaSwitch technology, an
 intelligent caching and load balancing solution for content delivery.  e-Media
 is unique in its approach because today most delivery networks simply push
 information to the edge of the network.  One of the challenges faced by
 e-Media was finding an information storage solution capable of handling
 millions of I/O transactions both at the core and the edge of the network.  In
 addition, e-Media wanted all of its core servers to be able to address the
 same storage space without adding additional load on the network.  For these
 reasons, e-Media chose an E-Infostructure(TM) with Celerra HighRoad.
     "We needed the performance of a SAN and the interoperability of NAS.  We
 are very impressed with the impact that Celerra HighRoad has on the
 performance, reliability and scalability of our network.  With the ever
 increasing demand for superior solutions for delivery networks, EMC stood
 alone in understanding the deployment of an Integrated Delivery Network," said
 Michael Lewis, Vice President of Technical Solutions at e-Media.
     EMC Celerra HighRoad software significantly enhances file sharing
 capabilities and performance to meet the needs of today's high-bandwidth,
 collaborative applications such as streaming media and Web hosting.  These
 applications often demand greater performance than standard Network Attached
 Storage (NAS) file servers can deliver over local or wide-area networks.
 Blending the best of NAS with the best of Storage Area Networks (SAN),
 HighRoad increases data access performance by using separate mechanisms for
 control actions, or requests for information, and data delivery.  Files are
 requested from the Celerra file server over the traditional IP network and
 delivered back to the application over the high-performance Fibre Channel SAN.
 This topology optimizes both NAS and SAN, accelerating delivery of information
 to the user.
     "Delivery networks are becoming more and more crucial in today's
 fast-paced media streaming environments," said Jack Garrahan, EMC's Vice
 President of Global Marketing.  "EMC's E-Infostructure provides a solid
 information storage framework for e-Media's IDN to ensure that customer data
 will always be accessible, no matter source, destination or future needs."
     e-Media's solution eliminates the need to constantly aggregate data
 randomly located across the network before it can be mined.  This level of
 sophistication is not currently attainable with today's caching edge
 solutions.  The MetaSwitch's intelligence is demonstrated by its ability to
 recall common requests and instruct caching of content local to the origin of
 the request.  e-Media utilizes EMC CLARiiON information storage for these
 mini-core deployments, allowing content to be cached in the location on the
 e-MediaSphere most appropriate for the end user. e-Media's redundant arrays of
 core servers all connect into a virtual multi-terabyte EMC information storage
 network.
 
     About e-Media
     e-Media is the leading Integrated Streaming Solutions Provider, offering
 intelligent streaming media and integrated hosting solutions to organizations
 that strive to educate, inform or entertain their audiences.  e-Media's
 key-differentiating factor is its Integrated Delivery Network known as
 e-MediaSphere. With its open architecture, e-MediaSphere supports the
 increasing demand for secure content delivery, meta data management,
 e-commerce, CRM and statistical reporting.  e-Media's integrated solutions
 include hosting web and streaming content, serving targeted rich media ads and
 commerce, media triggered contextual information, digital rights management,
 pay-per-view, viewer authentication and webcasting. Founded in 1995, e-Media
 has extensive experience implementing rich media solutions to help clients
 meet their business objectives.  e-Media was ranked the 34th fastest growing
 technology company in North America by the Deliotte & Touche 2000 Technology
 Fast 500 and is a registered trademark of e-Media, LLC.  For more information
 visit http://www.e-media.com.
     EMC, Symmetrix and CLARiiON are registered trademarks, and Celerra and
 E-Infostructure are trademarks of EMC Corporation.  Other trademarks are the
 property of their respective owners.
 
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                http://tbutton.prnewswire.com/prn/11690X84272147
 
 

SOURCE e-Media LLC
    STAMFORD, Conn., April 23 /PRNewswire Interactive News Release/ -- e-Media
 LLC, the leading Integrated Streaming Solutions Provider, today announced the
 complete integration of EMC Celerra(TM) HighRoad software with
 e-MediaSphere(TM), e-Media's Integrated Delivery Network (IDN).  Deploying EMC
 CLARiiON(R) Enterprise Storage, EMC Symmetrix(R) Enterprise Storage with
 Celerra and HighRoad software with its MetaSwitch technology, e-Media gives
 clients the ability to offer reliable, secure, and highly personalized content
 to end-users while maintaining the CRM data and metadata necessary for revenue
 generation.
     e-MediaSphere is comprised of redundant arrays of streaming, web, commerce
 and ad servers, as well as its patent pending MetaSwitch technology, an
 intelligent caching and load balancing solution for content delivery.  e-Media
 is unique in its approach because today most delivery networks simply push
 information to the edge of the network.  One of the challenges faced by
 e-Media was finding an information storage solution capable of handling
 millions of I/O transactions both at the core and the edge of the network.  In
 addition, e-Media wanted all of its core servers to be able to address the
 same storage space without adding additional load on the network.  For these
 reasons, e-Media chose an E-Infostructure(TM) with Celerra HighRoad.
     "We needed the performance of a SAN and the interoperability of NAS.  We
 are very impressed with the impact that Celerra HighRoad has on the
 performance, reliability and scalability of our network.  With the ever
 increasing demand for superior solutions for delivery networks, EMC stood
 alone in understanding the deployment of an Integrated Delivery Network," said
 Michael Lewis, Vice President of Technical Solutions at e-Media.
     EMC Celerra HighRoad software significantly enhances file sharing
 capabilities and performance to meet the needs of today's high-bandwidth,
 collaborative applications such as streaming media and Web hosting.  These
 applications often demand greater performance than standard Network Attached
 Storage (NAS) file servers can deliver over local or wide-area networks.
 Blending the best of NAS with the best of Storage Area Networks (SAN),
 HighRoad increases data access performance by using separate mechanisms for
 control actions, or requests for information, and data delivery.  Files are
 requested from the Celerra file server over the traditional IP network and
 delivered back to the application over the high-performance Fibre Channel SAN.
 This topology optimizes both NAS and SAN, accelerating delivery of information
 to the user.
     "Delivery networks are becoming more and more crucial in today's
 fast-paced media streaming environments," said Jack Garrahan, EMC's Vice
 President of Global Marketing.  "EMC's E-Infostructure provides a solid
 information storage framework for e-Media's IDN to ensure that customer data
 will always be accessible, no matter source, destination or future needs."
     e-Media's solution eliminates the need to constantly aggregate data
 randomly located across the network before it can be mined.  This level of
 sophistication is not currently attainable with today's caching edge
 solutions.  The MetaSwitch's intelligence is demonstrated by its ability to
 recall common requests and instruct caching of content local to the origin of
 the request.  e-Media utilizes EMC CLARiiON information storage for these
 mini-core deployments, allowing content to be cached in the location on the
 e-MediaSphere most appropriate for the end user. e-Media's redundant arrays of
 core servers all connect into a virtual multi-terabyte EMC information storage
 network.
 
     About e-Media
     e-Media is the leading Integrated Streaming Solutions Provider, offering
 intelligent streaming media and integrated hosting solutions to organizations
 that strive to educate, inform or entertain their audiences.  e-Media's
 key-differentiating factor is its Integrated Delivery Network known as
 e-MediaSphere. With its open architecture, e-MediaSphere supports the
 increasing demand for secure content delivery, meta data management,
 e-commerce, CRM and statistical reporting.  e-Media's integrated solutions
 include hosting web and streaming content, serving targeted rich media ads and
 commerce, media triggered contextual information, digital rights management,
 pay-per-view, viewer authentication and webcasting. Founded in 1995, e-Media
 has extensive experience implementing rich media solutions to help clients
 meet their business objectives.  e-Media was ranked the 34th fastest growing
 technology company in North America by the Deliotte & Touche 2000 Technology
 Fast 500 and is a registered trademark of e-Media, LLC.  For more information
 visit http://www.e-media.com.
     EMC, Symmetrix and CLARiiON are registered trademarks, and Celerra and
 E-Infostructure are trademarks of EMC Corporation.  Other trademarks are the
 property of their respective owners.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X84272147
 
 SOURCE  e-Media LLC