Edmunds.com Responds to CNW Marketing/Research Study of Online Automotive Pricing Accuracy

Apr 18, 2001, 01:00 ET from Edmunds.com

    SANTA MONICA, Calif., April 18 /PRNewswire/ -- Edmunds.com discovered long
 ago that there are flaws and inaccuracies in current automotive data.  In a
 press release dated April 2, 2001, Edmunds Data Services CEO Michael Darrow
 stated, "As customers for this information from a variety of companies for
 35 years, Edmunds.com has found no supplier that has done the job to our level
 of expectation or satisfaction.  The company concluded that in order to
 provide site visitors with the quality, completeness, accuracy and timeliness
 of the data they need, we would have to become a data provider."
     As announced in that press release, Edmunds.com has recently launched
 Edmunds Data Services, Inc. (EDSI), a new division of Edmunds.com offering the
 most accurate, complete automotive database in the industry.  Edmunds.com has
 invested $7 million to develop both industry-leading data modeling, capture,
 packaging and distribution capabilities and the most comprehensive automotive
 vehicle database in the marketplace.  To develop, manage and continuously
 update its products and services, EDSI employs approximately 40 full-time
 staffers, including five Data Architects and Data Modelers and three Database
 Administrators.
     On page 14 of the study, CNW Marketing/Research states, "Edmund's True
 Market Value price was found to be closer to real-world..."  The popular True
 Market Value(SM) new and used vehicle pricing tools, as well as newly
 introduced advanced search engine and detailed side-by-side vehicle comparison
 capabilities, are all powered by Edmunds Data Services and reflect the
 accuracy generated through its people and processes.
 
     About Edmunds.com
     Headquartered in Santa Monica, CA, Edmunds.com, Inc.
 (http://www.edmunds.com) is the Internet's pioneer and leader in providing
 free, third party automotive information, tools and services for consumers.
 Edmunds.com empowers, educates, and engages visitors by providing them with
 straightforward information on key aspects of buying, selling, and owning a
 vehicle.  For example, Edmunds has launched its True Market Value(SM) products
 to inform the general public of the actual transaction prices of vehicles and
 vehicle finance rates, while the Edmunds.com Powershopper(SM) offers car
 shoppers the opportunity to research and pursue online and offline purchase
 options in the informative, consumer-friendly environment of the Edmunds web
 site.  Visitors are also provided extensive automobile reviews, consumer
 information, safety updates, incentive and rebate news, expert analysis of
 developments in the automotive world, and the Town Hall, an interactive
 community of more than 500,000 registered members.  Edmunds.com received
 Yahoo! Internet Life's Gold Star Site honor for excellence in the category of
 "Best Car-Buying Tips," was ranked number one in the Survey of Car-Shopping
 Web Sites as reported by The Wall Street Journal, rated the number one
 automotive and second overall web site in the Dialscore loyalty study, was
 named as one of Yahoo! Internet Life's 50 Most Incredibly Useful Sites, one of
 Money's 50 Most Useful Financial Websites, both a Digital Favorite and one of
 the Top 10 Editors' Picks in TIME's On Magazine, and among Entrepreneur
 Magazine's Top 100 Web Sites for Entrepreneurs.
 
 

SOURCE Edmunds.com
    SANTA MONICA, Calif., April 18 /PRNewswire/ -- Edmunds.com discovered long
 ago that there are flaws and inaccuracies in current automotive data.  In a
 press release dated April 2, 2001, Edmunds Data Services CEO Michael Darrow
 stated, "As customers for this information from a variety of companies for
 35 years, Edmunds.com has found no supplier that has done the job to our level
 of expectation or satisfaction.  The company concluded that in order to
 provide site visitors with the quality, completeness, accuracy and timeliness
 of the data they need, we would have to become a data provider."
     As announced in that press release, Edmunds.com has recently launched
 Edmunds Data Services, Inc. (EDSI), a new division of Edmunds.com offering the
 most accurate, complete automotive database in the industry.  Edmunds.com has
 invested $7 million to develop both industry-leading data modeling, capture,
 packaging and distribution capabilities and the most comprehensive automotive
 vehicle database in the marketplace.  To develop, manage and continuously
 update its products and services, EDSI employs approximately 40 full-time
 staffers, including five Data Architects and Data Modelers and three Database
 Administrators.
     On page 14 of the study, CNW Marketing/Research states, "Edmund's True
 Market Value price was found to be closer to real-world..."  The popular True
 Market Value(SM) new and used vehicle pricing tools, as well as newly
 introduced advanced search engine and detailed side-by-side vehicle comparison
 capabilities, are all powered by Edmunds Data Services and reflect the
 accuracy generated through its people and processes.
 
     About Edmunds.com
     Headquartered in Santa Monica, CA, Edmunds.com, Inc.
 (http://www.edmunds.com) is the Internet's pioneer and leader in providing
 free, third party automotive information, tools and services for consumers.
 Edmunds.com empowers, educates, and engages visitors by providing them with
 straightforward information on key aspects of buying, selling, and owning a
 vehicle.  For example, Edmunds has launched its True Market Value(SM) products
 to inform the general public of the actual transaction prices of vehicles and
 vehicle finance rates, while the Edmunds.com Powershopper(SM) offers car
 shoppers the opportunity to research and pursue online and offline purchase
 options in the informative, consumer-friendly environment of the Edmunds web
 site.  Visitors are also provided extensive automobile reviews, consumer
 information, safety updates, incentive and rebate news, expert analysis of
 developments in the automotive world, and the Town Hall, an interactive
 community of more than 500,000 registered members.  Edmunds.com received
 Yahoo! Internet Life's Gold Star Site honor for excellence in the category of
 "Best Car-Buying Tips," was ranked number one in the Survey of Car-Shopping
 Web Sites as reported by The Wall Street Journal, rated the number one
 automotive and second overall web site in the Dialscore loyalty study, was
 named as one of Yahoo! Internet Life's 50 Most Incredibly Useful Sites, one of
 Money's 50 Most Useful Financial Websites, both a Digital Favorite and one of
 the Top 10 Editors' Picks in TIME's On Magazine, and among Entrepreneur
 Magazine's Top 100 Web Sites for Entrepreneurs.
 
 SOURCE  Edmunds.com