Enterprise Solutions Conference 2001 Highlights the Need for Agility in The Fast-Growing Latin American Market

Microsoft CEO Points to Success of Early Adopters of the Microsoft Platform

And .NET Enterprise Solutions to an Audience of Business Leaders in Latin

America



Apr 17, 2001, 01:00 ET from Microsoft Corp.

    MIAMI, April 17 /PRNewswire/ -- In the opening keynote address to the
 Latin America Enterprise Solutions Conference 2001, Steve Ballmer,
 CEO of Microsoft Corp. (Nasdaq:   MSFT), today outlined the dynamic vision of
 the Microsoft(R) .NET initiative and what it means for businesses in the
 fast-growing Latin American region. Paying particular attention to the
 priorities and needs of today's enterprises, Ballmer highlighted how .NET,
 Microsoft's XML-based platform for services, is uniquely positioned to
 streamline business processes and create new business opportunities.
     (Photo:  NewsCom:  http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO )
     "In a global marketplace where the competition is only a mouse click away,
 businesses of all sizes -- especially in explosive growth markets like Latin
 America -- need an end-to-end solution that gives them the power to reach new
 customers and respond to market opportunities," Ballmer said. "With .NET,
 Microsoft combines the world's best development tools with a framework that
 lets anyone build reliable, mission-critical Web services. With companies such
 as Accenture, Compaq Computer Corp., KPMG Consulting Inc. and Unisys, we are
 giving our customers in Latin America the means to compete effectively
 worldwide."
     Ballmer's one-hour presentation showcased the Microsoft software and
 services that have been the catalyst for successful companies around the
 world. He highlighted the Latin American debut of the bCentral(TM)
 small-business portal, a set of online services designed to provide a
 cost-efficient way for small businesses to integrate with larger
 organizations. Building on the momentum of last month's Hailstorm
 announcement, Ballmer used the conference as an occasion to discuss how .NET
 helps organizations compete more effectively in an increasingly global
 environment.
     During his presentation, Ballmer announced the debut of bCentral for Latin
 America. Built on top of the .NET Enterprise Servers, bCentral for Latin
 America takes advantage of public Internet Standards such as XML to provide
 even the smallest businesses with the ability to publish and extend their
 catalog to organizations of all sizes, effectively integrating into the supply
 chain of enterprise organizations.
     "bCentral brings the power of Web services to small businesses, who may
 not have the resources to build their own," said Ballmer. "By aggregating Web
 services designed specifically for smaller organizations, bCentral helps these
 companies automate their business processes, work more efficiently with
 partners and reach more customers."
     Ballmer provided details on two Latin American enterprises that are
 succeeding today on the Microsoft platform:  Telefonos de Mexico (Telmex) and
 Brazilian Foreign Exchange Clearinghouse (BM&F).
     The need for flexibility and integration is what drove BM&F to choose
 Microsoft over the competition. Faced with the need to register, clear and
 settle transactions executed on the trading floor, BM&F needed an
 infrastructure that could provide the availability and scalability required
 for success in today's economy. Further, the infrastructure had to be built
 and deployed quickly. By choosing the Windows(R) 2000 operating system and
 .NET Enterprise Servers, BM&F was able to build a system in less than
 six months that handles over $5 billion (US) daily. This choice further
 allowed BM&F to integrate the Foreign Exchange Clearinghouse with the
 Brazilian Central bank and 120 other banks in the region.
     Ballmer also highlighted recent findings from the Transaction Processing
 Performance Council (TPC-C) that show how the Microsoft platform, built on
 Windows 2000 and SQL Server(TM) 2000, is leading the charge in
 price-performance benefits for customers. The numbers, Ballmer said, make a
 clear case for migrating to Windows 2000 sooner rather than later.
     "Our enterprise customers often ask me whether they should move to Windows
 2000 now or wait for the next version," said Ballmer. "And I always tell them,
 'Yes, absolutely!' There are so many awesome improvements in Windows
 2000 -- from unprecedented reliability to rock-solid security -- that our
 customers would be crazy not to upgrade. Moving to Windows 2000 lets you take
 advantage of these benefits today while paving the way for the Web services of
 tomorrow."
     Ballmer closed his presentation by highlighting the theme of the day:  the
 incredible potential behind .NET and how companies should position themselves
 now to embrace Web services. The prospects for Latin American businesses are
 wide open, he said, and there are huge opportunities for companies whose IT
 organizations embrace the Web, find ways to incorporate or create their own
 XML schema, and .NET enable their development teams.
 
     About Microsoft
     Founded in 1975, Microsoft is the worldwide leader in software, services
 and Internet technologies for personal and business computing. The company
 offers a wide range of products and services designed to empower people
 through great software -- any time, any place and on any device.
 
     NOTE:  Microsoft, bCentral and Windows are either registered trademarks or
 trademarks of Microsoft Corp. in the United States and/or other countries.
 The names of actual companies and products mentioned herein may be the
 trademarks of their respective owners.
 
 

SOURCE Microsoft Corp.
    MIAMI, April 17 /PRNewswire/ -- In the opening keynote address to the
 Latin America Enterprise Solutions Conference 2001, Steve Ballmer,
 CEO of Microsoft Corp. (Nasdaq:   MSFT), today outlined the dynamic vision of
 the Microsoft(R) .NET initiative and what it means for businesses in the
 fast-growing Latin American region. Paying particular attention to the
 priorities and needs of today's enterprises, Ballmer highlighted how .NET,
 Microsoft's XML-based platform for services, is uniquely positioned to
 streamline business processes and create new business opportunities.
     (Photo:  NewsCom:  http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO )
     "In a global marketplace where the competition is only a mouse click away,
 businesses of all sizes -- especially in explosive growth markets like Latin
 America -- need an end-to-end solution that gives them the power to reach new
 customers and respond to market opportunities," Ballmer said. "With .NET,
 Microsoft combines the world's best development tools with a framework that
 lets anyone build reliable, mission-critical Web services. With companies such
 as Accenture, Compaq Computer Corp., KPMG Consulting Inc. and Unisys, we are
 giving our customers in Latin America the means to compete effectively
 worldwide."
     Ballmer's one-hour presentation showcased the Microsoft software and
 services that have been the catalyst for successful companies around the
 world. He highlighted the Latin American debut of the bCentral(TM)
 small-business portal, a set of online services designed to provide a
 cost-efficient way for small businesses to integrate with larger
 organizations. Building on the momentum of last month's Hailstorm
 announcement, Ballmer used the conference as an occasion to discuss how .NET
 helps organizations compete more effectively in an increasingly global
 environment.
     During his presentation, Ballmer announced the debut of bCentral for Latin
 America. Built on top of the .NET Enterprise Servers, bCentral for Latin
 America takes advantage of public Internet Standards such as XML to provide
 even the smallest businesses with the ability to publish and extend their
 catalog to organizations of all sizes, effectively integrating into the supply
 chain of enterprise organizations.
     "bCentral brings the power of Web services to small businesses, who may
 not have the resources to build their own," said Ballmer. "By aggregating Web
 services designed specifically for smaller organizations, bCentral helps these
 companies automate their business processes, work more efficiently with
 partners and reach more customers."
     Ballmer provided details on two Latin American enterprises that are
 succeeding today on the Microsoft platform:  Telefonos de Mexico (Telmex) and
 Brazilian Foreign Exchange Clearinghouse (BM&F).
     The need for flexibility and integration is what drove BM&F to choose
 Microsoft over the competition. Faced with the need to register, clear and
 settle transactions executed on the trading floor, BM&F needed an
 infrastructure that could provide the availability and scalability required
 for success in today's economy. Further, the infrastructure had to be built
 and deployed quickly. By choosing the Windows(R) 2000 operating system and
 .NET Enterprise Servers, BM&F was able to build a system in less than
 six months that handles over $5 billion (US) daily. This choice further
 allowed BM&F to integrate the Foreign Exchange Clearinghouse with the
 Brazilian Central bank and 120 other banks in the region.
     Ballmer also highlighted recent findings from the Transaction Processing
 Performance Council (TPC-C) that show how the Microsoft platform, built on
 Windows 2000 and SQL Server(TM) 2000, is leading the charge in
 price-performance benefits for customers. The numbers, Ballmer said, make a
 clear case for migrating to Windows 2000 sooner rather than later.
     "Our enterprise customers often ask me whether they should move to Windows
 2000 now or wait for the next version," said Ballmer. "And I always tell them,
 'Yes, absolutely!' There are so many awesome improvements in Windows
 2000 -- from unprecedented reliability to rock-solid security -- that our
 customers would be crazy not to upgrade. Moving to Windows 2000 lets you take
 advantage of these benefits today while paving the way for the Web services of
 tomorrow."
     Ballmer closed his presentation by highlighting the theme of the day:  the
 incredible potential behind .NET and how companies should position themselves
 now to embrace Web services. The prospects for Latin American businesses are
 wide open, he said, and there are huge opportunities for companies whose IT
 organizations embrace the Web, find ways to incorporate or create their own
 XML schema, and .NET enable their development teams.
 
     About Microsoft
     Founded in 1975, Microsoft is the worldwide leader in software, services
 and Internet technologies for personal and business computing. The company
 offers a wide range of products and services designed to empower people
 through great software -- any time, any place and on any device.
 
     NOTE:  Microsoft, bCentral and Windows are either registered trademarks or
 trademarks of Microsoft Corp. in the United States and/or other countries.
 The names of actual companies and products mentioned herein may be the
 trademarks of their respective owners.
 
 SOURCE  Microsoft Corp.

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