Environmentally Friendly Eatery Opens on Earth Day at Brookfield Zoo

New Eco Cafe Sponsored by Whole Foods Market Helps Zoo Visitors Learn About

and Support Environmentally Conscious Farming



Apr 18, 2001, 01:00 ET from Whole Foods Market

    CHICAGO, April 18 /PRNewswire/ -- Zoo lovers will have a new
 Earth-friendly dining option on Earth Day when the new Eco Cafe opens at
 the world-renowned Brookfield Zoo in suburban Chicago.  Whole Foods Market,
 the world's largest retailer of natural and organic foods, has partnered with
 the zoo in support of the zoo's new environmentally conscious cafe that will
 open April 22, 2001.
     The Eco Cafe will sell a variety of organic and all-natural snacks while
 educating consumers that purchasing decisions, whether at the Eco Cafe or at
 Whole Foods Market, can have a positive impact on the environment.  By buying
 organic and naturally grown foods, consumers are supporting farmers who employ
 organic and sustainable methods to grow their crops.
     "As a leader in the organic and natural foods industry and an active
 participant in the local community, it makes perfect sense for Whole Foods
 Market to partner with Brookfield Zoo to create the Eco Cafe," says Dan
 Rodenberg, the midwest regional president for Whole Foods Market.  "Whole
 Foods Market has been able to provide valuable insight about organic foods to
 Brookfield Zoo, an organization that shares our commitment to the community
 and the environment."
 
     Eco Cafe Equals Earth-Friendly
     It is the hope of Whole Foods Market and Brookfield Zoo that when
 consumers are exposed to this important message they will realize that our
 daily decisions, including the foods we choose, have an impact on the
 environment.
     Organic foods set the standard for top quality freshness, texture, flavor,
 and variety.  These foods are produced without the standard array of modern
 toxic and persistent chemicals commonly used on conventional food products
 since the 1950s.  Organic farmers select the most environmentally friendly
 solutions to stop pests and disease from affecting their crops.  These include
 practices such as crop rotation, the release of beneficial insects, and adding
 aged composted material and plant wastes to help the soil retain moisture and
 nutrients.
 
     Good for You and the Environment
     Most of the organic and natural foods sold at the zoo's refreshment stand
 can be found at Whole Foods Market.  The Eco Cafe will serve a variety of
 organic and all-natural snacks and beverages, including hot dogs, nachos,
 chili, gourmet pretzels, popcorn, potato chips, frozen bananas, soft-serve
 frozen yogurt, ice cream bars, candy bars, cookies, coffee and tea.
     "As a conservation center, Brookfield Zoo is always looking for ways to
 help people care for the Earth.  Our mission is to help people develop a
 sustainable and harmonious relationship with nature," said Marty Dubina,
 deputy director for Brookfield Zoo.  "Through the Eco Cafe, we hope to help
 people learn more about how their food is produced and encourage visitors to
 make more Earth-friendly choices when it comes to purchasing these products,"
 Dubina added.
     Other environmentally friendly efforts at Eco Cafe include:
 
     -- Using molded fiber tableware that is 100 percent biodegradable, made
        from bamboo, not trees.
     -- Displaying educational materials about the products sold at Eco Cafe as
        well as providing zoo guests a take-home brochure that lists various
        resources for finding out more about organics and the products sold at
        the eatery.
     -- Encouraging guests to reuse their cups or recycle them in containers
        located near the facility and throughout the park.
     -- Using cleaning products by Earth Friendly Products that are not tested
        on animals, do not contain environment-damaging phosphates or chlorine,
        and are biodegradable.
     -- Providing staff with organic cotton T-shirt uniforms.  Non-organic
        cotton is a crop that requires heavy use of pesticides.  Clothes made
        of organic cotton, like those worn by staff and sold in the zoo's gift
        shops, help support a healthier environment.
     -- Using unbleached napkins and coffee filters, as is the case in all of
        the zoo's restaurants.  Paper products bleached white with chlorine
        produce dioxin, which is an extremely poisonous chemical that has
        contaminated much of the country's water tables.
     -- Providing guests with benches made from recycled plastic.
 
    Brookfield Zoo is known throughout the world for its innovative
 naturalistic, multi-species exhibits and its international role in animal
 population management and conservation.  Brookfield Zoo is devoted to helping
 people develop a sustainable and harmonious relationship with nature.  Open
 every day of the year, Brookfield Zoo is located at First Avenue and
 31st Street in Brookfield, Ill., just 14 miles west of downtown Chicago.
 For more information, visit the zoo's Web site at www.brookfieldzoo.org.
     Whole Foods Market believes in the promotion of organic farming, in
 products manufactured by socially responsible companies, and in acting locally
 to affect global change.  For more information please visit
 www.wholefoodsmarket.com.
     Founded in 1980 in Austin, Texas, Whole Foods Market
 (www.wholefoodsmarket.com) is the world's largest retailer of natural and
 organic foods. In fiscal year 2000, the company had sales of $1.8 billion and
 currently has 121 stores in the U.S. The Whole Foods Market(R) motto, "Whole
 Foods, Whole People, Whole Planet(TM)" captures the company's mission to find
 success in customer satisfaction and wellness, employee excellence and
 happiness, enhanced shareholder value, community support, and environmental
 improvement. Whole Foods Market, Fresh Fields(TM), Bread & Circus(TM) and
 Wellspring Grocery(TM) are all owned by Whole Foods Market. The company
 employs more than 18,000 team members and has been ranked for four consecutive
 years as one of the "Top 100 Companies to Work for in America" by Fortune
 magazine.
 
 

SOURCE Whole Foods Market
    CHICAGO, April 18 /PRNewswire/ -- Zoo lovers will have a new
 Earth-friendly dining option on Earth Day when the new Eco Cafe opens at
 the world-renowned Brookfield Zoo in suburban Chicago.  Whole Foods Market,
 the world's largest retailer of natural and organic foods, has partnered with
 the zoo in support of the zoo's new environmentally conscious cafe that will
 open April 22, 2001.
     The Eco Cafe will sell a variety of organic and all-natural snacks while
 educating consumers that purchasing decisions, whether at the Eco Cafe or at
 Whole Foods Market, can have a positive impact on the environment.  By buying
 organic and naturally grown foods, consumers are supporting farmers who employ
 organic and sustainable methods to grow their crops.
     "As a leader in the organic and natural foods industry and an active
 participant in the local community, it makes perfect sense for Whole Foods
 Market to partner with Brookfield Zoo to create the Eco Cafe," says Dan
 Rodenberg, the midwest regional president for Whole Foods Market.  "Whole
 Foods Market has been able to provide valuable insight about organic foods to
 Brookfield Zoo, an organization that shares our commitment to the community
 and the environment."
 
     Eco Cafe Equals Earth-Friendly
     It is the hope of Whole Foods Market and Brookfield Zoo that when
 consumers are exposed to this important message they will realize that our
 daily decisions, including the foods we choose, have an impact on the
 environment.
     Organic foods set the standard for top quality freshness, texture, flavor,
 and variety.  These foods are produced without the standard array of modern
 toxic and persistent chemicals commonly used on conventional food products
 since the 1950s.  Organic farmers select the most environmentally friendly
 solutions to stop pests and disease from affecting their crops.  These include
 practices such as crop rotation, the release of beneficial insects, and adding
 aged composted material and plant wastes to help the soil retain moisture and
 nutrients.
 
     Good for You and the Environment
     Most of the organic and natural foods sold at the zoo's refreshment stand
 can be found at Whole Foods Market.  The Eco Cafe will serve a variety of
 organic and all-natural snacks and beverages, including hot dogs, nachos,
 chili, gourmet pretzels, popcorn, potato chips, frozen bananas, soft-serve
 frozen yogurt, ice cream bars, candy bars, cookies, coffee and tea.
     "As a conservation center, Brookfield Zoo is always looking for ways to
 help people care for the Earth.  Our mission is to help people develop a
 sustainable and harmonious relationship with nature," said Marty Dubina,
 deputy director for Brookfield Zoo.  "Through the Eco Cafe, we hope to help
 people learn more about how their food is produced and encourage visitors to
 make more Earth-friendly choices when it comes to purchasing these products,"
 Dubina added.
     Other environmentally friendly efforts at Eco Cafe include:
 
     -- Using molded fiber tableware that is 100 percent biodegradable, made
        from bamboo, not trees.
     -- Displaying educational materials about the products sold at Eco Cafe as
        well as providing zoo guests a take-home brochure that lists various
        resources for finding out more about organics and the products sold at
        the eatery.
     -- Encouraging guests to reuse their cups or recycle them in containers
        located near the facility and throughout the park.
     -- Using cleaning products by Earth Friendly Products that are not tested
        on animals, do not contain environment-damaging phosphates or chlorine,
        and are biodegradable.
     -- Providing staff with organic cotton T-shirt uniforms.  Non-organic
        cotton is a crop that requires heavy use of pesticides.  Clothes made
        of organic cotton, like those worn by staff and sold in the zoo's gift
        shops, help support a healthier environment.
     -- Using unbleached napkins and coffee filters, as is the case in all of
        the zoo's restaurants.  Paper products bleached white with chlorine
        produce dioxin, which is an extremely poisonous chemical that has
        contaminated much of the country's water tables.
     -- Providing guests with benches made from recycled plastic.
 
    Brookfield Zoo is known throughout the world for its innovative
 naturalistic, multi-species exhibits and its international role in animal
 population management and conservation.  Brookfield Zoo is devoted to helping
 people develop a sustainable and harmonious relationship with nature.  Open
 every day of the year, Brookfield Zoo is located at First Avenue and
 31st Street in Brookfield, Ill., just 14 miles west of downtown Chicago.
 For more information, visit the zoo's Web site at www.brookfieldzoo.org.
     Whole Foods Market believes in the promotion of organic farming, in
 products manufactured by socially responsible companies, and in acting locally
 to affect global change.  For more information please visit
 www.wholefoodsmarket.com.
     Founded in 1980 in Austin, Texas, Whole Foods Market
 (www.wholefoodsmarket.com) is the world's largest retailer of natural and
 organic foods. In fiscal year 2000, the company had sales of $1.8 billion and
 currently has 121 stores in the U.S. The Whole Foods Market(R) motto, "Whole
 Foods, Whole People, Whole Planet(TM)" captures the company's mission to find
 success in customer satisfaction and wellness, employee excellence and
 happiness, enhanced shareholder value, community support, and environmental
 improvement. Whole Foods Market, Fresh Fields(TM), Bread & Circus(TM) and
 Wellspring Grocery(TM) are all owned by Whole Foods Market. The company
 employs more than 18,000 team members and has been ranked for four consecutive
 years as one of the "Top 100 Companies to Work for in America" by Fortune
 magazine.
 
 SOURCE  Whole Foods Market