Ericsson, Sony, NTT Moves Reflect Wireless Industry In Preparation for Mobile Entertainment

Webnoize Report Points To Music and Video As Key Drivers

of Future Wireless Offerings



Apr 24, 2001, 01:00 ET from Webnoize

    CAMBRIDGE, Mass., April 24 /PRNewswire Interactive News Release/ --The
 joint venture between handset manufacturer Ericsson and consumer electronics
 giant Sony, and recent moves by NTT DoCoMo to fortify its 'third generation'
 (3G) wireless network, point to a coming mobile entertainment revolution
 driven by consumer demand and dropping data transfer costs, according to
 Webnoize, the leading authority on digital entertainment
 (http://www.webnoize.com/)
 
     Webnoize Finds Consumers Demanding Mobile Multimedia
     Webnoize predicts 50 million consumers will use mobile devices to access
 streamed music and video content by 2006. "Wireless Entertainment: What Is It
 Worth?", a new Webnoize research report, provides an up-close look at the
 demand and supply sides of wireless entertainment.
     Webnoize Analyst Matt Bailey, author of the report, says device
 manufacturers and wireless networks alike see mobile entertainment as a key
 component of future wireless offerings, and are positioning themselves
 accordingly.
     "Cellular devices are the entertainment centers of the future," says
 Bailey.  "The roll-out of devices supporting music and video, along with the
 emergence of high-speed wireless networks, will contribute to the explosive
 growth of mobile multimedia, already sparked by high consumer interest."
 
     Cheap Data Transfer Over 3G Networks Will Feed Consumer Demand
     Huge consumer demand for mobile multimedia will be supported by the roll-
 out of 3G networks.  According to Bailey, to download a song through NTT
 DoCoMo's I-Mode service currently costs the consumer $79 and takes 57 minutes.
 3G networks, such as the service NTT DoCoMo plans to launch in Tokyo in
 October, will ultimately push a song's transfer price down to 27 cents, and
 its download time to approximately one minute.
     Webnoize's vision for mobile entertainment, "Wireless Entertainment: What
 Is It Worth?" includes consumer willingness to pay for wireless access to
 music and video, roll-out timetables for high speed networks, and data-
 transfer pricing models that will be employed.
     To obtain a copy of "Wireless Entertainment: What Is It Worth?" contact
 Webnoize at (617) 768-0410 or subscriptions@webnoize.com. Media outlets
 wishing to speak with Matt Bailey or other Webnoize analysts may direct
 inquiries to Gary Lacey at (617) 768-0515 or glacey@webnoize.com.
 
     About Webnoize
     Launched in 1997, Webnoize is the leading authority on digital
 entertainment, providing daily media coverage and features (text and A/V),
 large-scale trade events, market research, financial analysis and strategic
 advisory services. Webnoize serves a community of more than 80,000 top-level
 executives from the new media, entertainment, technology, telecom, consumer
 electronics, legal and policy, and business and financial industries.  To
 learn more about Webnoize, visit:  http://www.webnoize.com
 
      CONTACT:
      Gary Lacey
      Director of Marketing
      Webnoize
      direct: 617-768-0515
      general: 617-768-0400
      fax: 617-768-0405
      glacey@webnoize.com
 
                      MAKE YOUR OPINION COUNT - Click Here
                http://tbutton.prnewswire.com/prn/11690X58255312
 
 

SOURCE Webnoize
    CAMBRIDGE, Mass., April 24 /PRNewswire Interactive News Release/ --The
 joint venture between handset manufacturer Ericsson and consumer electronics
 giant Sony, and recent moves by NTT DoCoMo to fortify its 'third generation'
 (3G) wireless network, point to a coming mobile entertainment revolution
 driven by consumer demand and dropping data transfer costs, according to
 Webnoize, the leading authority on digital entertainment
 (http://www.webnoize.com/)
 
     Webnoize Finds Consumers Demanding Mobile Multimedia
     Webnoize predicts 50 million consumers will use mobile devices to access
 streamed music and video content by 2006. "Wireless Entertainment: What Is It
 Worth?", a new Webnoize research report, provides an up-close look at the
 demand and supply sides of wireless entertainment.
     Webnoize Analyst Matt Bailey, author of the report, says device
 manufacturers and wireless networks alike see mobile entertainment as a key
 component of future wireless offerings, and are positioning themselves
 accordingly.
     "Cellular devices are the entertainment centers of the future," says
 Bailey.  "The roll-out of devices supporting music and video, along with the
 emergence of high-speed wireless networks, will contribute to the explosive
 growth of mobile multimedia, already sparked by high consumer interest."
 
     Cheap Data Transfer Over 3G Networks Will Feed Consumer Demand
     Huge consumer demand for mobile multimedia will be supported by the roll-
 out of 3G networks.  According to Bailey, to download a song through NTT
 DoCoMo's I-Mode service currently costs the consumer $79 and takes 57 minutes.
 3G networks, such as the service NTT DoCoMo plans to launch in Tokyo in
 October, will ultimately push a song's transfer price down to 27 cents, and
 its download time to approximately one minute.
     Webnoize's vision for mobile entertainment, "Wireless Entertainment: What
 Is It Worth?" includes consumer willingness to pay for wireless access to
 music and video, roll-out timetables for high speed networks, and data-
 transfer pricing models that will be employed.
     To obtain a copy of "Wireless Entertainment: What Is It Worth?" contact
 Webnoize at (617) 768-0410 or subscriptions@webnoize.com. Media outlets
 wishing to speak with Matt Bailey or other Webnoize analysts may direct
 inquiries to Gary Lacey at (617) 768-0515 or glacey@webnoize.com.
 
     About Webnoize
     Launched in 1997, Webnoize is the leading authority on digital
 entertainment, providing daily media coverage and features (text and A/V),
 large-scale trade events, market research, financial analysis and strategic
 advisory services. Webnoize serves a community of more than 80,000 top-level
 executives from the new media, entertainment, technology, telecom, consumer
 electronics, legal and policy, and business and financial industries.  To
 learn more about Webnoize, visit:  http://www.webnoize.com
 
      CONTACT:
      Gary Lacey
      Director of Marketing
      Webnoize
      direct: 617-768-0515
      general: 617-768-0400
      fax: 617-768-0405
      glacey@webnoize.com
 
                      MAKE YOUR OPINION COUNT - Click Here
                http://tbutton.prnewswire.com/prn/11690X58255312
 
 SOURCE  Webnoize