Essar Group Seeks Real-Time Business Insight With SAP HANA™, Mobility and Business Intelligence Solutions From SAP

Oct 18, 2011, 23:45 ET from SAP AG

BANGALORE, India, Oct. 18, 2011 /PRNewswire/ -- SAP AG (NYSE: SAP) today announced that the Essar Group has chosen the SAP HANA™ platform and the 4.0 release of business intelligence (BI) solutions from the SAP® BusinessObjects™ portfolio to strengthen its existing investments in SAP software and gain real-time visibility into businesses across all its verticals. Additionally, the company has selected mobility solutions from SAP and Sybase, an SAP company, to mobilize its critical business functions. The announcement was made at SAP® TechEd 2011, being held in Bangalore, India, October 19-21.


Essar Group, the first SAP HANA customer in India, is one of the largest conglomerates in India, with revenues of USD 17 billion and 75,000 employees located in 25 countries across five continents. The group operates in sectors that include steel, oil and gas, power, communications and business process outsourcing (BPO), shipping, ports and logistics, projects, and minerals.

Essar Group joins the growing list of companies that have recently purchased or are in the process of implementing SAP HANA. The platform, along with SAP BusinessObjects BI solutions, will give senior executives and employees across Essar's various verticals a snapshot of the overall business at a group level.

Essar Group is also taking a lead step to mobilize critical business functions with mobility solutions from SAP and Sybase. Solutions include Sybase® Unwired Platform, to standardize mobile enterprise application development, and the Afaria® mobile device management solution, to manage multiple devices on a common platform for mobile users. The company will also rollout the Sybase® Mobile Sales application for SAP CRM and Sybase® Mobile Workflow application for SAP Business Suite.

Media Contacts: Susan Miller, +1 (610) 661-9225,, EDT Amisha Gandhi, +1 (415) 341-7101,, PDT Samantha Finnegan, +1 (650) 276-9350,, PDT