LOS ANGELES, Aug. 18 /PRNewswire/ -- On THURSDAY, SEPTEMBER 10, 2009, PADRES Contra El Cancer (PADRES), a non-profit organization committed to improving the quality of life for Latino children with cancer and their families, will celebrate its ninth annual fund-raising gala, "EL SUENO DE ESPERANZA" at the Hollywood Palladium. Beginning at 6:00PM, festivities will pay tribute to PADRES' extraordinary children and families, while at the same time raise funds for the lifesaving work of the organization. FARMERS INSURANCE GROUP (FARMERS) will once again join forces with PADRES for a third consecutive year as the Title Sponsor. Honorees this year include world renowned celebrity stylist KEN PAVES, L'OREAL PARIS and the CALIFORNIA CORRECTIONAL PEACE OFFICERS ASSOCIATION (CCPOA).
EVA LONGORIA PARKER, star of ABC's Desperate Housewives and PADRES' National Spokesperson, will return to serve as Gala Chair, while Comedian GEORGE LOPEZ will once again act as the evening's Master of Ceremonies. The evening will also include surprise special musical performances by a renowned multiple Latin Grammy award winning female artist as well as BETO CUEVAS singer, formerly of La Ley and past recipient of the PADRES' 2007 Ruby Oliva Cedillo Tribute Award.
"As an artist, I have the opportunity to share my music with others. My music has also opened the doors to share with my fans my passion for helping Latino children with cancer and their families. It is my great honor that my performance at the Gala will help continue to raise awareness for PADRES' noble cause and life-saving mission," stated BETO CUEVAS
In addition PADRES ambassadors YANCEY ARIAS, ADRIAN BELLANI, ANGELICA CASTRO, MATT CEDENO, BETO CUEVAS, CRISTIAN DE LA FUENTE, CONSTANCE MARIE, FERNANDO DEL RINCON, and CRISTINA PEREZ will take part as well as other prominent celebrities who have lent their names in years past. The list of past celebrity involvement includes JESSICA ALBA, BILLY BUSH, NESTOR CARBONELL, RICARDO ANTONIO CHAVIRA, TERRY CREWS, MARCIA CROSS, OSCAR DE LA HOYA, ALEJANDRO FERNANDEZ, AMERICA FERRERA, JAMIE FOXX, DAISY FUENTES, FELICITY HUFFMAN, MARIO KREUTZBERGER, EVA LARUE, MARIO LOPEZ, CARLOS MENCIA, JENNIFER MORRISON, ANA ORTIZ, TONY PARKER, FRANCISCO PINTO, TONY PLANA, ADAM RODRIGUEZ, PAULINA RUBIO, ROSELYN SANCHEZ, RYAN SEACREST, SHAKIRA, AND SOFIA VERGARA.
"Through the support of Farmers Insurance Group, L'Oreal Paris, Ken Paves and heroes such as Eva Longoria Parker and George Lopez, we are extremely grateful that we are able to continue to extend support to the extraordinary children fighting cancer and to their families," said ELVIA BARBOA, Chief Executive Officer of PADRES. "For this year's 'EL SUENO DE ESPERANZA' GALA we aim to honor and celebrate these individuals and the organizations who have repeatedly lent their assistance to PADRES in fulfilling our life saving mission."
KEN PAVES and L'OREAL PARIS whose direct financial contributions in support of PADRES and it's life-saving mission, will each individually be acknowledged with the "EL SUENO DE ESPERANZA" Award. This award acknowledges an individual / corporate partner for exemplary dedication, commitment and compassion to improving the quality of life for Latino children with cancer and their families.
LUISA ACOSTA-FRANCO, Assistant Vice-President of Diversity & Emerging Markets of FARMERS, said, "For the third year, it will be with great pleasure and honor for Farmers to support PADRES on their never - ending quest to conquer childhood cancer. Our commitment to the 'EL SUENO DE ESPERANZA' Gala and its mission is tremendously important to us and we look forward to returning as the title sponsor."
"EL SUENO DE ESPERANZA" will also recognize PADRES' distinguished friends and colleagues for their humanitarian contributions in support of the cancer community. Additional honoree this year will include the CALIFORNIA CORRECTIONAL PEACE OFFICERS ASSOCIATION (CCPOA), who will receive the RUBY OLIVA CEDILLO TRIBUTE Award for exemplifying PADRES' guiding values and core ideals - Honesty, Character, Integrity, Respect, Commitment to Community, and Service to Humanity.
For more information about PADRES' 2009 Annual Gala "EL SUENO DE ESPERANZA", please contact MARIBEL DE LA TORRE (Director of Development) at 818.980.0208 extension 224 or via electronic mail at mdelatorre@IAmHOPE.org. For media inquires and credentials please contact JOANNA CICHOCKI or JASON WANAMAKER (BNC Public Relations) at 310.854.4800.
About PADRES Contra El Cancer (parents against cancer)
Founded in 1985, PADRES Contra El Cancer (PADRES) brings together children, families, healthcare professionals and community leaders to promote a comprehensive understanding of childhood cancer and other blood disorders, as well as effective methods for their treatment. PADRES currently remains the only Latino organization of its kind operating within the United States.
PADRES' unique and inclusive program model is premised upon the delivery of a health and education curriculum designed to be culturally-relevant, family-centered and community-based. While primarily oriented to the Latino community, PADRES' programs, activities and services serve childhood cancer patients and their families from all races, nationalities and ethnic origins. NO FAMILY IS TURNED AWAY. For more information, please visit www.IAmHOPE.org.
SOURCE PADRES Contra El Cancer