ezTel Communications Launches Line of Commemorative Calling Cards -- Major Cities Featured Linking Popular Themes

'Louisville Has the Kentucky Derby and Nashville Patsy Cline; We have the

First Collectible Calling Card,' Says CEO Boggs



Apr 20, 2001, 01:00 ET from ezTel Communications

    BROOKNEAL, Va., April 20 /PRNewswire Interactive News Release/ -- In the
 highly competitive long distance communications market, consumers are
 accustomed to almost every conceivable come-on pitch, usually preceded by
 promises of low rates and other savings enticements.  While in no way
 forsaking the attractiveness of low rates, Brookneal, Virginia-based ezTel
 Communications recently introduced what maybe a whole new marketing concept
 for calling cards in its series of commemorative calling cards recently
 introduced for The Nationwide Companies in Louisville, Ky.
     (Photo:  http://www.newscom.com/cgi-bin/prnh/20010420/ATF014LOGO )
     "The Nationwide Companies Commemorative Card for 2001 features a visual
 tribute to the City of Louisville," says ezTel CEO, Patric Boggs.  "It's the
 best of all worlds.  Nationwide was having its Spring Convention in
 Louisville. They are large customers of ezTel.  We took famous scenes of
 Louisville, including the Kentucky Derby, and produced a beautiful card
 appealing to both the city and to Nationwide's coast-to-coast membership."
     Did Boggs' calling card design make a difference?  "Absolutely," says
 Boggs with a broad grin.  "We sold every card."  In addition, Boggs had a
 special presentation of the calling card with an engraved inscription honoring
 Louisville's Mayor David Armstrong made to city officials during a packed-
 house ceremony on the stage of Nationwide's convention floor.  "When the
 calling card tribute to the City of Louisville was presented," according to
 Boggs, "the standing ovation, thundering applause and audience response almost
 tore the roof off.  I can tell you unequivocally that the city is happy,
 Nationwide and its CEO Dick Loehr are happy, and ezTel's marketing and sales
 department is ecstatic."
     Boggs is quick to remind all parties that the calling card was more than
 an unusual, if not unique, visual and collectible keepsake.  "The card has
 intrinsic value.  ezTel's impressively low long distance rate is built in, and
 we sold the cards for $100 each."  And, the card has one more exceptional
 feature:  It was designed by Mandy Boggs, the CEO's wife, who also is a high-
 ranking executive with ezTel.
     ezTel, just over one year in existence, is located in Brookneal, Virginia,
 the birthplace of American patriot and founding father Patrick Henry.  The
 company was essentially hand-fashioned by Boggs to become a leader in the
 communications industry, enjoying record growth with soaring revenues in this
 short span of time.  Boggs describes his company as having among the lowest
 long distance and internet access rates, plus one feature he is particularly
 proud of:  "We have the very best customer service in our industry.  No
 exceptions.  We provide a professionally trained staff who is on duty always
 to handle new customers and address customer concerns.  We call it our
 'smiling voices'."
     ezTel's Louisville Commemorative Card, the first in a series, has already
 won praise from Louisville city officials and Nationwide's CEO, Dick Loehr.
 Boggs, fresh on the heels of his Louisville success, provides a hint of things
 on his drawing board.  "With our strategic partners, including The Nationwide
 Companies, we have major upcoming events in other cities.  The concept which
 was outstandingly successful in Louisville is expected to break all records in
 first Nashville and Orlando -- and possibly other legendary American cities."
 Likely consumers will soon see Hank Williams, Patsy Cline and Faith Hill on an
 ezTel Calling Card, followed by Shamu, Mickey Mouse, Cinderella and other
 figures closely associated with popular resorts.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X62973676
 
 

SOURCE ezTel Communications
    BROOKNEAL, Va., April 20 /PRNewswire Interactive News Release/ -- In the
 highly competitive long distance communications market, consumers are
 accustomed to almost every conceivable come-on pitch, usually preceded by
 promises of low rates and other savings enticements.  While in no way
 forsaking the attractiveness of low rates, Brookneal, Virginia-based ezTel
 Communications recently introduced what maybe a whole new marketing concept
 for calling cards in its series of commemorative calling cards recently
 introduced for The Nationwide Companies in Louisville, Ky.
     (Photo:  http://www.newscom.com/cgi-bin/prnh/20010420/ATF014LOGO )
     "The Nationwide Companies Commemorative Card for 2001 features a visual
 tribute to the City of Louisville," says ezTel CEO, Patric Boggs.  "It's the
 best of all worlds.  Nationwide was having its Spring Convention in
 Louisville. They are large customers of ezTel.  We took famous scenes of
 Louisville, including the Kentucky Derby, and produced a beautiful card
 appealing to both the city and to Nationwide's coast-to-coast membership."
     Did Boggs' calling card design make a difference?  "Absolutely," says
 Boggs with a broad grin.  "We sold every card."  In addition, Boggs had a
 special presentation of the calling card with an engraved inscription honoring
 Louisville's Mayor David Armstrong made to city officials during a packed-
 house ceremony on the stage of Nationwide's convention floor.  "When the
 calling card tribute to the City of Louisville was presented," according to
 Boggs, "the standing ovation, thundering applause and audience response almost
 tore the roof off.  I can tell you unequivocally that the city is happy,
 Nationwide and its CEO Dick Loehr are happy, and ezTel's marketing and sales
 department is ecstatic."
     Boggs is quick to remind all parties that the calling card was more than
 an unusual, if not unique, visual and collectible keepsake.  "The card has
 intrinsic value.  ezTel's impressively low long distance rate is built in, and
 we sold the cards for $100 each."  And, the card has one more exceptional
 feature:  It was designed by Mandy Boggs, the CEO's wife, who also is a high-
 ranking executive with ezTel.
     ezTel, just over one year in existence, is located in Brookneal, Virginia,
 the birthplace of American patriot and founding father Patrick Henry.  The
 company was essentially hand-fashioned by Boggs to become a leader in the
 communications industry, enjoying record growth with soaring revenues in this
 short span of time.  Boggs describes his company as having among the lowest
 long distance and internet access rates, plus one feature he is particularly
 proud of:  "We have the very best customer service in our industry.  No
 exceptions.  We provide a professionally trained staff who is on duty always
 to handle new customers and address customer concerns.  We call it our
 'smiling voices'."
     ezTel's Louisville Commemorative Card, the first in a series, has already
 won praise from Louisville city officials and Nationwide's CEO, Dick Loehr.
 Boggs, fresh on the heels of his Louisville success, provides a hint of things
 on his drawing board.  "With our strategic partners, including The Nationwide
 Companies, we have major upcoming events in other cities.  The concept which
 was outstandingly successful in Louisville is expected to break all records in
 first Nashville and Orlando -- and possibly other legendary American cities."
 Likely consumers will soon see Hank Williams, Patsy Cline and Faith Hill on an
 ezTel Calling Card, followed by Shamu, Mickey Mouse, Cinderella and other
 figures closely associated with popular resorts.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X62973676
 
 SOURCE  ezTel Communications