Facts and Comparisons Announces 71% Increase in Hits for DRUGFACTS.com

Double Digit Growth in Hits, Total Visits, and Unique Visits in Website's

Initial Quarter



Apr 11, 2001, 01:00 ET from DRUGFACTS.com

    ST. LOUIS, April 11 /PRNewswire/ -- DRUGFACTS.com, Facts and Comparison's
 premier Internet drug information resource for healthcare professionals, today
 announced doubledigit growth in key operational metrics for the first quarter
 of 2001.  The site's daily hits increased 71%, while total daily visits to the
 site are up 60% Reported on a quarterly basis, key metrics are posted to the
 DRUGFACTS.com web site under the Press Release section at www.drugfacts.com .
 
                       Average Daily Hits and Total Visits
 
     Metric         January     February      % Change     March      % Change
                     2001         2001        Previous     2001      Previous
                                               Month                    Month
 
     Daily Hits     58,896       65,839        11.8%      112,624       71.1%
 
 
     Total Daily
      Visits         1,663        1,803         8.4%        2,889       60.2%
 
     John V. Levon, PharmD, DRUGFACTS.com's e-Commerce Business Development
 Manager said "We are pleased with the site's initial traction based on a
 February marketing launch.  Our numbers across all metrics are now increasing
 by double digits.  Each day we see user acceptance and enthusiasm growing.  In
 March alone, we averaged over 100 new registrations per day."
     Dr. Levon attributed notable growth in March to the release of the Lab
 Value Analyzer, a unique on-line tool which assists physicians, pharmacists,
 and healthcare practitioners determine reasons for lab value abnormalities and
 Interaction Alert, a comprehensive drug, food, and over-the-counter
 interaction screening tool addressing over 20,000 agents.
     Through integrated drug, herbal, disease, interaction, and patient
 information web pages, visitors of DRUGFACTS.com have 24-hour access to
 comprehensive, credible, and timely healthcare information as well as unique
 practice tools.  In the upcoming months, DRUGFACTS.com will be enhancing the
 site and adding even more features and functionality.  Among these include:
 Drug News Weekly, a HTML email newsletter covering FDA changes, product
 recalls, new drug approvals, therapy news and Web Alert -- a news tracking
 service which provides users with a dedicated home page reference section to
 view the late breaking medical headlines.
     As a result of reaching nearly 3,000 healthcare practitioners and health
 conscious consumers on a daily basis, advertising on DRUGFACTS.com has been
 utilized by a variety of fortune 1000 companies including: Gateway, Microsoft,
 Proctor & Gamble, Sprint, as well as Palm, TWA, Forbes, New York Times, and
 Ameritrade.  Advertising/Sponsorship opportunities at DRUGFACTS.com are
 applicable for both large and small companies and are both affordable and
 customizable.  Promotional, exposure, and commerce opportunities include
 banner, email, product showcasing hyperlinks, sponsored message boards, and
 user polls.  Data licensing of the content appearing on DRUGFACTS.com is also
 available for integration by website, PDA, CD-ROM, and healthcare systems
 developers.  Those interested in partnering, advertising, or licensing source
 data should contact Facts and Comparisons at 314-216-2149 or via the web at
 www.drugfacts.com .
     DRUGFACTS.com is the premier drug information destination on the Internet
 for pharmacists, physicians, and healthcare professionals. The Web site is the
 one-stop Internet portal for free and premium authoritative drug, herbal
 interaction, disease, and patient information. As an initiative of Facts and
 Comparisons, a part of the Wolters Kluwer International Health & Science,
 DRUGFACTS.com, is part of a collective effort to become the leading creators
 and distributors of online health and medical content to professionals and
 students around the world. Much of the content and information appearing on
 DrugFacts.com was made available by other WKIHS companies, which include Facts
 and Comparisons, Lippincott Williams & Wilkins, Philadelphia; Ovid
 Technologies, Inc. New York; Kluwer Academic Publishing, Dordrecht,
 Netherlands; and Adis International, Chester, UK.
     Wolters Kluwer International Health & Science is a leading global provider
 of authoritative health and science information and services.  Based in
 Philadelphia, its member companies offer specialized publications and software
 in medicine, nursing, pharmacy, pharmaceuticals, science, and related areas.
 
 

SOURCE DRUGFACTS.com
    ST. LOUIS, April 11 /PRNewswire/ -- DRUGFACTS.com, Facts and Comparison's
 premier Internet drug information resource for healthcare professionals, today
 announced doubledigit growth in key operational metrics for the first quarter
 of 2001.  The site's daily hits increased 71%, while total daily visits to the
 site are up 60% Reported on a quarterly basis, key metrics are posted to the
 DRUGFACTS.com web site under the Press Release section at www.drugfacts.com .
 
                       Average Daily Hits and Total Visits
 
     Metric         January     February      % Change     March      % Change
                     2001         2001        Previous     2001      Previous
                                               Month                    Month
 
     Daily Hits     58,896       65,839        11.8%      112,624       71.1%
 
 
     Total Daily
      Visits         1,663        1,803         8.4%        2,889       60.2%
 
     John V. Levon, PharmD, DRUGFACTS.com's e-Commerce Business Development
 Manager said "We are pleased with the site's initial traction based on a
 February marketing launch.  Our numbers across all metrics are now increasing
 by double digits.  Each day we see user acceptance and enthusiasm growing.  In
 March alone, we averaged over 100 new registrations per day."
     Dr. Levon attributed notable growth in March to the release of the Lab
 Value Analyzer, a unique on-line tool which assists physicians, pharmacists,
 and healthcare practitioners determine reasons for lab value abnormalities and
 Interaction Alert, a comprehensive drug, food, and over-the-counter
 interaction screening tool addressing over 20,000 agents.
     Through integrated drug, herbal, disease, interaction, and patient
 information web pages, visitors of DRUGFACTS.com have 24-hour access to
 comprehensive, credible, and timely healthcare information as well as unique
 practice tools.  In the upcoming months, DRUGFACTS.com will be enhancing the
 site and adding even more features and functionality.  Among these include:
 Drug News Weekly, a HTML email newsletter covering FDA changes, product
 recalls, new drug approvals, therapy news and Web Alert -- a news tracking
 service which provides users with a dedicated home page reference section to
 view the late breaking medical headlines.
     As a result of reaching nearly 3,000 healthcare practitioners and health
 conscious consumers on a daily basis, advertising on DRUGFACTS.com has been
 utilized by a variety of fortune 1000 companies including: Gateway, Microsoft,
 Proctor & Gamble, Sprint, as well as Palm, TWA, Forbes, New York Times, and
 Ameritrade.  Advertising/Sponsorship opportunities at DRUGFACTS.com are
 applicable for both large and small companies and are both affordable and
 customizable.  Promotional, exposure, and commerce opportunities include
 banner, email, product showcasing hyperlinks, sponsored message boards, and
 user polls.  Data licensing of the content appearing on DRUGFACTS.com is also
 available for integration by website, PDA, CD-ROM, and healthcare systems
 developers.  Those interested in partnering, advertising, or licensing source
 data should contact Facts and Comparisons at 314-216-2149 or via the web at
 www.drugfacts.com .
     DRUGFACTS.com is the premier drug information destination on the Internet
 for pharmacists, physicians, and healthcare professionals. The Web site is the
 one-stop Internet portal for free and premium authoritative drug, herbal
 interaction, disease, and patient information. As an initiative of Facts and
 Comparisons, a part of the Wolters Kluwer International Health & Science,
 DRUGFACTS.com, is part of a collective effort to become the leading creators
 and distributors of online health and medical content to professionals and
 students around the world. Much of the content and information appearing on
 DrugFacts.com was made available by other WKIHS companies, which include Facts
 and Comparisons, Lippincott Williams & Wilkins, Philadelphia; Ovid
 Technologies, Inc. New York; Kluwer Academic Publishing, Dordrecht,
 Netherlands; and Adis International, Chester, UK.
     Wolters Kluwer International Health & Science is a leading global provider
 of authoritative health and science information and services.  Based in
 Philadelphia, its member companies offer specialized publications and software
 in medicine, nursing, pharmacy, pharmaceuticals, science, and related areas.
 
 SOURCE  DRUGFACTS.com