BERLIN, N.J., March 2, 2011 /PRNewswire/ -- A victory for arts education was announced today as A.C. Moore Arts & Crafts, Inc., (Nasdaq: ACMR) www.acmoore.com revealed its plan to put additional funding behind its commitment to fostering creativity and education in local communities with a system-wide expansion of its free, experience-based art education field trip program in all 136 stores with the goal of hosting more than 50,000 students and teachers in the next year.
A.C. Moore is the only arts and crafts company with a free, on-going education program for teachers and students at all of its stores. The trips are part of the company's "Crafting a Better World" program and include free programming at its stores for any pre-school, elementary and middle schools along the East Coast. Scout leaders, home-schoolers and other education focused groups can also take advantage of the program. Since its inception, A.C Moore has hosted more than 75,000 students and teachers system wide.
To jump start the initiative, A.C. Moore, located in Camden County, N.J., has pledged more than $75,000 in additional programming for schools in the Tri-State area, including the underfunded Philadelphia, Camden and Wilmington schools, where art education cuts have been among the deepest in the country. The funds will be used for supplies, field trips and transportation to and from the school to A.C. Moore stores.
Joseph Jeffries, CEO of A.C. Moore, joined 33 students from Lisa Egan's 2nd grade class at Robert Morris Elementary School in Philadelphia at the chain's South
Philly store for their class field trip, officially launching the expanded initiative. There, he presented art supplies to Patricia Mazzuca, Assistant Superintendent for the School District of Philadelphia, who was on hand to receive the donation and observe the field trip.
"Artistic expression is an important part of every child's development at every age level, and we believe that children should have access to hands on art activities and supplies, as well as passionate, qualified art leaders who can help them explore the world of art," said Jeffries.
A.C. Moore's field trips are designed as hands-on experiences with kids. To book a trip, contact www.fieldtripfactory.com/acmoore. In addition to the expanded field trips, supplies and transportation, A.C. Moore stores are selecting in-need schools for a formal "adopt-a-school" program and hosting a contest for students to win art supplies for their school, through the "My School, My Dream" art contest. To enter, aspiring artists from the Tri-State area should design a poster that communicates that A.C. Moore has free field trips. Winning posters will be printed and used in all A.C. Moore stores. Entry deadline is May 28. For more information, visit www.acmoore.com.
About A.C. Moore
With 136 stores along the East Coast, A.C. Moore Arts & Crafts, Inc. brings families together for fun through creativity. Recently named by Parents Magazine as one of the top 10 places for birthday parties, A.C. Moore offers a wide range of programs to engage adults and children in crafting, including workshops, demonstrations and Make & Takes. In addition to traditional craft products, A.C. Moore Arts & Crafts is also well-known for its selection of scrapbooking, jewelry, floral, yarn, fine art supplies, children's crafts kits and educational toys, along with ready made frames and custom framing. To locate your local A.C. Moore Arts & Crafts, visit www.acmoore.com. To locate your local A.C. Moore Arts & Crafts, visit us at www.acmoore.com, www.facebook.com/acmoore, twitter.com/officialacmoore and www.youtube.com/user/officialacmoore.
SOURCE A.C. Moore Arts & Crafts, Inc.