Frequency540 Names Melissa Healy Creative Director

Chicago-based agency taps experienced digital talent

Aug 04, 2015, 14:19 ET from Frequency540

CHICAGO, Aug. 4, 2015 /PRNewswire/ -- Independent digital marketing agency Frequency540 has hired veteran creative talent Melissa Healy to aid in their mission of helping brand partners matter more to the individual.

Healy, former Digitas VP/Creative Director, will lead all creative for the Chicago-based agency's work with U.S. Cellular, including teams focused on user experience, acquisition and creation of an innovative content hub.

Throughout more than 15 years of agency experience, Melissa has led award-winning work in the acquisition, retention and B2B spaces for clients including Emerson, Sprint, Intuit, Always and Tampax.

"Melissa creates work that truly connects with the individual and she's known for building strong, highly collaborative, happy teams. That matters greatly to us," said FQ540 CEO Andrew Swinand.

Healy touts the opportunity as a chance to help brands make meaningful connections by speaking from the heart. "I chose Frequency540 because I respect them. Plain and simple," she said." These are the people I want to create with."

Healy attended Ohio University where she studied graphic design. She began her career as a senior designer for several small New York firms, and eventually migrated to Chicago as an Associate Creative Director with Tribal DDB 10 years ago. She comes to Frequency540 by way of Digitas, where she most recently served as VP/Creative Director.  

Frequency540 (FQ540) is a digital marketing agency dedicated to helping partners matter more. FQ540 uses behavioral analytics to pinpoint what really matters to people, then creates personalized brand experiences that provide people with a reason to care. FQ540 is part of the Abundant Venture Partners portfolio—an organization that believes doing well while doing good in business is not mutually exclusive. For more information, visit:


SOURCE Frequency540