Fresh & Easy Opens LEED(R) Gold Certified Store

Cathedral City Location is First Fresh & Easy to Receive Certification

Sep 24, 2009, 15:17 ET from Fresh & Easy Neighborhood Market

CATHEDRAL CITY, Calif., Sept. 24 /PRNewswire/ -- Cathedral City Mayor Kathy DeRosa and California State Senator John Benoit today joined Fresh & Easy Neighborhood Market CEO Tim Mason in opening the grocer's first LEED(R) Gold Certified store, as established by the U.S. Green Building Council and verified by the Green Building Certification Institute (GBCI). LEED is the nation's preeminent program for the design, construction and operation of high performance green buildings.

Fresh & Easy's Cathedral City store achieved LEED certification for energy use, lighting, water use and incorporating a variety of other sustainable strategies, such as using 90 percent recycled steel for the building's structure. On average, Fresh & Easy stores use 30% less energy than a typical supermarket and utilize technologies like solar tracking skylights, automatically dimming lights, and LED lighting. Fresh & Easy recycles or reuses all its shipping and display materials and uses environmentally-friendly trailers to transport food. The company is a pilot member of the LEED Volume Certification Program and has invested in a 500,000 sq ft solar roof installation on its distribution center in Riverside, California.

"Achieving LEED Gold certification for our Cathedral City store further demonstrates our commitment to the environment and sustainable consumption," said Mason. "Designing our buildings to use less energy is win-win: we are able to use less money which we can pass onto customers and we have less of an impact on the earth."

"Building operations are nearly 40% of the solution to the global climate change challenge," said Rick Fedrizzi, President, CEO & Founding Chair, U.S. Green Building Council. "While climate change is a global problem, innovative companies like Fresh & Easy are addressing it through local solutions."

As part of the store's grand opening festivities, Gilda's Club Desert Cities received a $1,000 donation from Fresh & Easy. The charity, which creates welcoming communities of free support for everyone living with cancer, was selected by the store staff from neighborhood nominations made through Fresh & Easy's website (

About Fresh & Easy Neighborhood Market

Fresh & Easy is a local, neighborhood store providing fresh, high-quality, wholesome food at budget prices to everyone. At roughly 10,000 square feet, the stores are smaller than the typical supermarket while carrying everything customers need to do their weekly shopping. Fresh & Easy currently has 127 stores in Southern California, Arizona and Nevada, and 71 stores in Southern California.

More information regarding Fresh & Easy Neighborhood Market can be found at

About LEED

The U.S. Green Building Council's LEED green building certification system is the foremost program for the design, construction and operation of green buildings. The U.S. Green Building Council's LEED rating system is the preeminent program for the design, construction and operation of green buildings. 35,000 projects are currently participating in the LEED system, comprising over 5.6 billion square feet of construction space in all 50 states and 91 countries.

By using less energy, LEED-certified buildings save money for families, businesses and taxpayers; reduce greenhouse gas emissions; and contribute to a healthier environment for residents, workers and the larger community.

USGBC was co-founded by current President and CEO Rick Fedrizzi, who spent 25 years as a Fortune 500 executive. Under his 15-year leadership, the organization has become the preeminent green building, membership, policy, standards, influential, education and research organization in the nation.

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SOURCE Fresh & Easy Neighborhood Market