Geoforce (Australia) PTY. Ltd. Expands in Rapidly Growing APAC Oil and Gas Market

Based in Perth, second international subsidiary puts Geoforce in hub of Australia's booming offshore industry

Mar 25, 2014, 08:00 ET from Geoforce, Inc.

DALLAS and PERTH, Australia, March 25, 2014 /PRNewswire/ -- Geoforce, Inc. (, an international provider of Track & Trace and Asset Management solutions for oil and gas operating companies, services providers, and rental equipment suppliers, announced today at the OTC Asia Conference in Kuala Lumpur, Malaysia that it has established its second international subsidiary:  Geoforce (Australia) PTY. Ltd. – based in Perth, the hub of Australia's booming offshore oil & gas industry.  Pat Williams has been appointed Australia Business Manager.

"The APAC region in general – and Australia in particular - is a growing market for Geoforce," said James MacLean, III, President and CEO of Geoforce.  "We already have Track and Trace deployments in this region with some of the biggest names in oil and gas.  With the incredible market opportunity in Australia and the ability to better serve our customers with a local presence, it was a very easy decision to establish our Australian entity, located in the heart of the action in Perth.  Now we can keep inventory on hand, process orders quicker, assist in deployment, and be closer to our customers when they need support.  We are very fortunate to have a veteran oil and gas executive, Pat Williams, as the person building our Australian presence."

"It's a fantastic opportunity to help launch Geoforce Australia," said Pat Williams, Australia Business Manager for Geoforce.  "I first became aware of Geoforce as a prospective customer, and I was extremely impressed with the company's products, service commitment, and culture.  Geoforce has a great name already in this region and we intend to build on that. We already have the best, safest, and most rugged GPS tracking products in the world, software and reports designed specifically for oil and gas, and a commitment to customer service.  Now we have the feet on the ground as well."

Geoforce PTY. Ltd. will be offering a range of Geoforce's standard solutions focused on offshore oil and gas.  These products include the revolutionary GT1 tracking device, the world's only IECEx certified Zone 0 GPS tracking device.  The GT1 was built specifically for the rigors of the oil and gas market, and is widely accepted as the safest, must rugged tracking device globally.  The GT1 has received all regulatory and safety approvals to be deployed in Australia.

About Geoforce, Inc.

Geoforce's equipment "track and trace" and asset utilization solutions are built for the unique requirements of the oil and gas industry. The company provides operational support services in all of the key North American Shale basins, the Gulf of Mexico, and numerous international producing regions.  Geoforce has deployments on six continents with over 300 companies.   Its customers include many of the international super major operating companies, most of the major international oilfield services companies, as well as hundreds of mid-size and regionally-focused O&G operators, service providers, and equipment rental companies.

Geoforce's intuitive, reliable and scalable solutions – developed through extensive oil and gas industry experience – include: efficient asset location and retrieval, rental invoice auditing, service delivery verification, inspection compliance, equipment maintenance alerts, and a host of others.  Many O&G companies consider Geoforce to be a key operating partner, due to the depth of its industry focused solutions, which has resulted in Geoforce having the largest satellite asset tracking deployment in the oilfield.

Geoforce is headquartered near Dallas/Fort Worth international airport, with research and development offices in Bozeman, Montana.  Geoforce do Brasil is located in Macae, Brazil. Geoforce Australia is located in Perth, Australia.

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Media contact:
Chelsea Nivens

Media contact/Australia:
Pat Williams

SOURCE Geoforce, Inc.