GoTo.com CEO Ted Meisel and Piper Jaffray's Safa Rashtchy Talk Over Internet Media on Tech Check Radio Today

Apr 11, 2001, 01:00 ET from InformedInvestors.com

    ROSEVILLE, Calif., April 11 /PRNewswire/ -- At times it may stretch one's
 imagination to grasp how some dot-coms make money, especially in the light of
 a certain Bear running amuck.  Today investors can get a better handle on how
 GoTo.com makes money and what The Street has to say about the sector.
     Get the story straight from the source with Ted Meisel, CEO of
 GoTo.com (Nasdaq:   GOTO), and Safa Rashtchy, senior research analyst covering
 Internet media and marketing at US Bancorp Piper Jaffray.  Those who live in
 Golden Gate country can tune in to Business Radio 1220 AM at 10 a.m. Pacific.
 The other 6.2 billion humanoids can listen by clicking on
 www.InformedInvestors.com or http://www.broadcast.com/shows/informedinvestors/
 (1 p.m. Eastern).
     Meisel will discuss his company's business model -- one in which companies
 pay to have listings appear at the top of search results based on the number
 of people that click through a particular result.  Meisel will illustrate how
 both businesses and customers have found GoTo to be effective, and how the
 company continues to show increases in clients and revenue.
     GoTo.com operates an online marketplace between the customers of its
 Website partners and Internet businesses, products and services.  Services
 include Website search, comparison-shopping, and auction search.
     Rashtchy believes that GoTo is both viable and desirable in the current
 market.  He has been offering GoTo and Digital Impact as two small cap
 companies expected to do well in the long term.
     Rashtchy focuses on the e-marketing process and its implications for
 Internet media and advertising companies.  His coverage includes many web
 stocks including Yahoo, DoubleClick, CMGI, IVillage and LookSmart.  He is well
 known in the space and has co-authored key industry reports on the Internet,
 including "From e-Publishing to e-Business."
     Informed Investors is the conduit for unfiltered communication between
 individual investors and the executives of technology and biotechnology
 companies.  Live virtual and onsite Forums, special webcasts, original
 editorial pieces and weekly radio shows help put individual investors in the
 analyst's chair.
 
 

SOURCE InformedInvestors.com
    ROSEVILLE, Calif., April 11 /PRNewswire/ -- At times it may stretch one's
 imagination to grasp how some dot-coms make money, especially in the light of
 a certain Bear running amuck.  Today investors can get a better handle on how
 GoTo.com makes money and what The Street has to say about the sector.
     Get the story straight from the source with Ted Meisel, CEO of
 GoTo.com (Nasdaq:   GOTO), and Safa Rashtchy, senior research analyst covering
 Internet media and marketing at US Bancorp Piper Jaffray.  Those who live in
 Golden Gate country can tune in to Business Radio 1220 AM at 10 a.m. Pacific.
 The other 6.2 billion humanoids can listen by clicking on
 www.InformedInvestors.com or http://www.broadcast.com/shows/informedinvestors/
 (1 p.m. Eastern).
     Meisel will discuss his company's business model -- one in which companies
 pay to have listings appear at the top of search results based on the number
 of people that click through a particular result.  Meisel will illustrate how
 both businesses and customers have found GoTo to be effective, and how the
 company continues to show increases in clients and revenue.
     GoTo.com operates an online marketplace between the customers of its
 Website partners and Internet businesses, products and services.  Services
 include Website search, comparison-shopping, and auction search.
     Rashtchy believes that GoTo is both viable and desirable in the current
 market.  He has been offering GoTo and Digital Impact as two small cap
 companies expected to do well in the long term.
     Rashtchy focuses on the e-marketing process and its implications for
 Internet media and advertising companies.  His coverage includes many web
 stocks including Yahoo, DoubleClick, CMGI, IVillage and LookSmart.  He is well
 known in the space and has co-authored key industry reports on the Internet,
 including "From e-Publishing to e-Business."
     Informed Investors is the conduit for unfiltered communication between
 individual investors and the executives of technology and biotechnology
 companies.  Live virtual and onsite Forums, special webcasts, original
 editorial pieces and weekly radio shows help put individual investors in the
 analyst's chair.
 
 SOURCE  InformedInvestors.com