Grant Thornton LLP and Choice Hotels International Form Alliance To Deliver Value-Added Tax Consulting Services to Franchisees

Apr 04, 2001, 01:00 ET from Choice Hotels International

    SILVER SPRING, Md., April 4 /PRNewswire/ -- Grant Thornton LLP, a major
 accounting, tax and management consulting firm, and Choice Hotels
 International (NYSE:   CHH), worldwide franchisor of Comfort, Quality, Clarion,
 Econo Lodge, Sleep, Rodeway Inn and MainStay Suites brand hotels, have formed
 a strategic alliance to offer a full range of tax consulting services to the
 3,200 Choice brand franchisees in the U.S.
     Grant Thornton will offer assistance to Choice franchisees through its
 Five-Star Tax Minimization Services program, a package of services that is
 designed to create tax savings and tax refunds in areas including Federal
 taxes, state and local taxes, real and personal property taxes and others,
 according to John Michel, hospitality industry tax partner with Grant
 Thornton's Cincinnati office.
     "Many hotel properties are overpaying taxes in areas such as sales tax on
 vending machine sales, under-depreciation of capital assets and over-payment
 of real estate taxes," said Michel.  "As a leading service provider to the
 hospitality industry, we can help owners save money, capture tax refunds and
 implement programs designed to minimize taxes.  Our tax products align very
 well with the needs of this market and there is an outstanding fit between
 Choice franchisees and Grant Thornton's tradition of service to
 entrepreneurial firms."
     The agreement between Choice and Grant Thornton is believed to be the
 first such alliance between a public accounting firm and a leading franchisor
 of hotel properties, according to Daniel Rothfeld, senior vice president,
 e-commerce and emerging business opportunities at Choice.
     "One of our primary objectives in pursuing and establishing strategic
 alliances is saving money for our franchisees," said Rothfeld.  "Grant
 Thornton offers the expertise and experience we were looking for in a tax
 services provider.  We are delighted to be partnering with them to benefit our
 franchisees."
 
     About Grant Thornton
     Grant Thornton, with executive offices in Chicago, has $326 million in
 revenues and is the U.S. member of $1.7 billion Grant Thornton International.
 The firm has four principal lines of business: professional services for
 middle-market companies, not-for-profit organizations and government agencies;
 tax consulting; corporate finance and risk management; and financial advisory
 services for business owners and senior management. Grant Thornton's Web site
 address is http://www.grantthornton.com .
 
     About Choice Hotels
     Choice Hotels International is the world's second largest lodging
 franchisor, marketing more than 5,000 hotels open or under development in 41
 countries under the Comfort, Quality, Clarion, Sleep, Econo Lodge, MainStay
 Suites and Rodeway Inn brand names.  Choice was recently named the #1 lodging
 franchise chain in Entrepreneur Magazine's annual Franchise 500.  For more
 information on Choice, visit the company's web site at
 http://www.choicehotels.com .
 
     Comfort, Quality, Clarion, Sleep, Econo Lodge, Rodeway Inn and MainStay
 Suites are registered trademarks of Choice Hotels International.
 
 

SOURCE Choice Hotels International
    SILVER SPRING, Md., April 4 /PRNewswire/ -- Grant Thornton LLP, a major
 accounting, tax and management consulting firm, and Choice Hotels
 International (NYSE:   CHH), worldwide franchisor of Comfort, Quality, Clarion,
 Econo Lodge, Sleep, Rodeway Inn and MainStay Suites brand hotels, have formed
 a strategic alliance to offer a full range of tax consulting services to the
 3,200 Choice brand franchisees in the U.S.
     Grant Thornton will offer assistance to Choice franchisees through its
 Five-Star Tax Minimization Services program, a package of services that is
 designed to create tax savings and tax refunds in areas including Federal
 taxes, state and local taxes, real and personal property taxes and others,
 according to John Michel, hospitality industry tax partner with Grant
 Thornton's Cincinnati office.
     "Many hotel properties are overpaying taxes in areas such as sales tax on
 vending machine sales, under-depreciation of capital assets and over-payment
 of real estate taxes," said Michel.  "As a leading service provider to the
 hospitality industry, we can help owners save money, capture tax refunds and
 implement programs designed to minimize taxes.  Our tax products align very
 well with the needs of this market and there is an outstanding fit between
 Choice franchisees and Grant Thornton's tradition of service to
 entrepreneurial firms."
     The agreement between Choice and Grant Thornton is believed to be the
 first such alliance between a public accounting firm and a leading franchisor
 of hotel properties, according to Daniel Rothfeld, senior vice president,
 e-commerce and emerging business opportunities at Choice.
     "One of our primary objectives in pursuing and establishing strategic
 alliances is saving money for our franchisees," said Rothfeld.  "Grant
 Thornton offers the expertise and experience we were looking for in a tax
 services provider.  We are delighted to be partnering with them to benefit our
 franchisees."
 
     About Grant Thornton
     Grant Thornton, with executive offices in Chicago, has $326 million in
 revenues and is the U.S. member of $1.7 billion Grant Thornton International.
 The firm has four principal lines of business: professional services for
 middle-market companies, not-for-profit organizations and government agencies;
 tax consulting; corporate finance and risk management; and financial advisory
 services for business owners and senior management. Grant Thornton's Web site
 address is http://www.grantthornton.com .
 
     About Choice Hotels
     Choice Hotels International is the world's second largest lodging
 franchisor, marketing more than 5,000 hotels open or under development in 41
 countries under the Comfort, Quality, Clarion, Sleep, Econo Lodge, MainStay
 Suites and Rodeway Inn brand names.  Choice was recently named the #1 lodging
 franchise chain in Entrepreneur Magazine's annual Franchise 500.  For more
 information on Choice, visit the company's web site at
 http://www.choicehotels.com .
 
     Comfort, Quality, Clarion, Sleep, Econo Lodge, Rodeway Inn and MainStay
 Suites are registered trademarks of Choice Hotels International.
 
 SOURCE  Choice Hotels International