Grillo's Pickles and Ewing Athletics Team up to Launch World's First Pickle-Inspired Sneaker
Coined "the Pickle," The Limited Edition Sneaker Is Redefining Street Style With America's Favorite Snack
BOSTON, March 4, 2019 /PRNewswire/ -- Grillo's Pickles today announced that it has teamed up with basketball Hall of Famer Patrick Ewing and his team at Ewing Athletics to launch the world's first limited edition pickle-inspired sneaker. Coined "the Pickle," the sneaker is available exclusively on www.ewingathletics.com for $140, and comes in men's U.S. sizes 5-14.
"In 2008, I launched Grillo's Pickles out of a wooden street cart in the Boston Common selling two spears for $1.00 after missing out on an opportunity to be a sneaker designer at Nike. An artist by trade, I created a line of vibrant, pickle-inspired streetwear to differentiate Grillo's fresh products from other street food vendors - and it worked," said Travis Grillo, Founder and CEO of Grillo's Pickles. "Since then, our customers' love for my family's 100-year-old Italian recipe has skyrocketed, and it's become clear that people want to rep brands they believe in. We've always been dedicated to giving our customers creative merchandise that coincides with their lifestyle, and the Grillo's sneaker is just another way for them to feel connected to us and wear their brand loyalty proudly."
Inspired entirely by Grillo's Pickles' loyal customer following, "the Pickle" collaboration is a nod to the brand's seven natural ingredients - cucumbers, salt, dill, garlic, water, grape leaves & vinegar. Each sneaker features clear soles to represent Grillo's handpacked jars, green suede as an ode to the organic dill, and green leather, which exemplifies the brand's crunchy cucumbers. The white shoe laces also represent the fresh, California-grown garlic. As homage to Grillo's roots, the brand's logo, Sam, Sam the Pickle Man is embroidered on the back of the shoe - and an image of Grillo's original pickle cart is located on the insole.
"Ewing Athletics is always looking to collaborate with companies that would typically be outside of the box for a sneaker brand and Grillo's is a perfect partner," said David Goldberg, President of Ewing Athletics. "We have done other food related projects in the past and we try to make each one better than the last."
For more information on "the Pickle" sneaker, visit https://shop.ewingathletics.com/. To purchase additional merchandise from Grillo's Pickles, including hats, apparel and accessories, visit https://www.grillospickles.com/gear.
About Grillo's Pickles
Grillo's Pickles is the clean, fresh pickle company. Grillo's Pickles uses a 100-year-old Italian family recipe with seven natural ingredients — cucumbers, salt, dill, garlic, water, grape leaves & vinegar — to create the uncontested freshest, crispest pickle available anywhere. In order to offer a shelf life measured in years, other pickle brands are pumped with chemicals, stabilizers, food additives, preservatives and sugar — ingredients nobody would knowingly choose to put in their bodies. In 2007, Travis Grillo started selling his clean, fresh pickles from a push-cart in Boston Common and created a cult following while saving people from putting dirty, chemical-laced pickles in their mouths. Today, Grillo's Pickles continue to be made cold, shipped cold, and sold cold. Follow Grillo's Pickles on Twitter, Instagram and Facebook @grillospickles.
PR Contact:
Julia Chamberlin
Kel & Partners
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(508) 989-4395
SOURCE Grillo’s Pickles
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