HDT Engineered Technologies Unveils New Global Brand and Corporate Alignment

Company Debuts Internationally during the DSEi Expo in London

Sep 08, 2009, 10:09 ET from HDT Engineered Technologies

SOLON, Ohio, Sept. 8 /PRNewswire/ -- HDT Engineered Technologies (HDT), a world leader in next-generation expeditionary systems and engineering, will unveil its new global brand and corporate alignment at this year's London-based Defense Systems & Equipment International (DSEi) 2009. The new brand represents HDT's united family of businesses including: BASE-X, Hunter Manufacturing, New World, PowerSystems International, and Vertigo.

For the first time, HDT is exhibiting the company's comprehensive solution set for meeting complex defense and security challenges around the globe, to a wider international audience. "Our new brand promotes the alignment of our business and shared growth opportunities so we can ultimately support our customers better," said Vince Nardy, CEO of HDT.

Attendees will have an opportunity to engage with members of HDT's corporate team and subject matter experts to discover the efficiencies gained through the company's new structural re-alignment. The overall structure will include a number of noticeable changes including parallel naming conventions; logos, taglines and signs that support one overall coordinated brand. Additionally, a single point of entry website with coordinated and supporting information between business units will allow users to easily navigate and discover the full scale capability of the entire HDT family of products and services.

While the business units have been renamed to better reflect their operations in relation to other parts of HDT, products are remaining intact and the legacy names are being fused with the HDT corporate identity to solidify their history of success.

The London-based DSEi 2009 Expo is the world's largest fully integrated defense and security exhibition and brings together senior international trade and military experts from across the entire supply chain.

About HDT Engineered Technologies:

Headquartered in Solon, Ohio, HDT Engineered Technologies is widely recognized for its industry-leading production of state-of-the-art, fully integrated deployable solutions such as shelters, generators, heaters, air filtration devices, and other engineered solutions which are currently being used by U.S. and allied military units deployed worldwide, as well as civilian government and commercial customers. For more information, visit www.hdtglobal.com.

SOURCE HDT Engineered Technologies