HealthTalk Interactive, Inc.(R) and The American Diabetes Association To Bring Diabetes Forecast Magazine Live to the Internet

Premiere Program April 24, 2001 -

'From Fat to Fit - Secrets of Living Successfully With Diabetes'



Apr 17, 2001, 01:00 ET from HealthTalk Interactive

    SEATTLE, April 17 /PRNewswire/ -- A collaboration between the
 American Diabetes Association and HealthTalk Interactive, a leading
 multi-channel communications company, will soon bring the power of the
 Internet to the ADA's award-winning print magazine Diabetes Forecast.
     Each month, the cover story from this popular diabetes focused publication
 will air online in a live interactive program carried on the site
 www.diabetesforecastlive.com .  The first Internet issue:  "From Fat to
 Fit -- Secrets of Living Successfully with Diabetes" will premiere
 Tuesday, April 24, 2001, 8:30 p.m. to 9:30 p.m. EDT (5:30 p.m. to
 6:30 p.m. PDT).  Visitors can listen to the program live, and access audio or
 written archives of the program at the same Web address at a later date.
     The program will feature actor/director Stephen Furst, star of
 National Lampoon's Animal House, who shares how he overcame denial about his
 diabetes and lost 150 pounds to dramatically improve the quality of his life.
 Topics will include:  easy weight loss ideas for great diabetes control;
 accepting diabetes to stop it from running your life;  uncovering diabetes in
 the family tree;  how to take charge of diabetes for a healthy, abundant life.
     Dan Burns, CEO of HealthTalk Interactive, commented, "The American
 Diabetes Association (ADA) is a highly respected organization providing
 advocacy and support for people living with diabetes, and Diabetes Forecast is
 the undisputed leading diabetes publication.  We are very pleased to
 collaborate with the ADA to create and produce this innovative new direction
 for Diabetes Forecast magazine."
     "This new partnership is going to help the American Diabetes Association
 reach new constituents and better serve the millions of Americans with
 diabetes who use the Internet to access personal diabetes information in the
 convenience of their home," stated Rick Johnston, National Vice President for
 Constituent Relations which oversees the management of www.diabetes.org .
     HealthTalk Interactive, Inc.(R), (HTI) is a pioneer in developing
 multi-channel, interactive communications that deliver extensive, in-depth
 information on chronic health conditions and treatments to patients, family
 members and healthcare professionals.
     HealthTalk Interactive's patient information web site HealthTalk.com
 (www.healthtalk.com) features unique disease-focused networks for many health
 conditions including certain cancers, asthma, diabetes, arthritis and women's
 health.  Thousands of visitors each day visit the site for interactive
 multi-media programs featuring leading physicians, researchers, and
 experienced patients who provide perspective on each network's health
 condition and address existing and emerging treatments.  HTI also delivers
 important patient information on RxSite.com ( http://RxSite.com ), a unique
 new direct-to-consumer, product-focused service.
     The American Diabetes Association is the nation's leading voluntary health
 organization supporting diabetes research, information and advocacy.  The
 Association's mission is to prevent and cure diabetes and to improve the lives
 of all people affected by the disease.  Founded in 1940, the Association
 supports local offices in every region of the country, providing services to
 more than 800 communities.
 
     CONTACT:  Dashiel Wham of HealthTalk Interactive, 206-957-0111, or
 dashw@healthtalk.com
 
 

SOURCE HealthTalk Interactive
    SEATTLE, April 17 /PRNewswire/ -- A collaboration between the
 American Diabetes Association and HealthTalk Interactive, a leading
 multi-channel communications company, will soon bring the power of the
 Internet to the ADA's award-winning print magazine Diabetes Forecast.
     Each month, the cover story from this popular diabetes focused publication
 will air online in a live interactive program carried on the site
 www.diabetesforecastlive.com .  The first Internet issue:  "From Fat to
 Fit -- Secrets of Living Successfully with Diabetes" will premiere
 Tuesday, April 24, 2001, 8:30 p.m. to 9:30 p.m. EDT (5:30 p.m. to
 6:30 p.m. PDT).  Visitors can listen to the program live, and access audio or
 written archives of the program at the same Web address at a later date.
     The program will feature actor/director Stephen Furst, star of
 National Lampoon's Animal House, who shares how he overcame denial about his
 diabetes and lost 150 pounds to dramatically improve the quality of his life.
 Topics will include:  easy weight loss ideas for great diabetes control;
 accepting diabetes to stop it from running your life;  uncovering diabetes in
 the family tree;  how to take charge of diabetes for a healthy, abundant life.
     Dan Burns, CEO of HealthTalk Interactive, commented, "The American
 Diabetes Association (ADA) is a highly respected organization providing
 advocacy and support for people living with diabetes, and Diabetes Forecast is
 the undisputed leading diabetes publication.  We are very pleased to
 collaborate with the ADA to create and produce this innovative new direction
 for Diabetes Forecast magazine."
     "This new partnership is going to help the American Diabetes Association
 reach new constituents and better serve the millions of Americans with
 diabetes who use the Internet to access personal diabetes information in the
 convenience of their home," stated Rick Johnston, National Vice President for
 Constituent Relations which oversees the management of www.diabetes.org .
     HealthTalk Interactive, Inc.(R), (HTI) is a pioneer in developing
 multi-channel, interactive communications that deliver extensive, in-depth
 information on chronic health conditions and treatments to patients, family
 members and healthcare professionals.
     HealthTalk Interactive's patient information web site HealthTalk.com
 (www.healthtalk.com) features unique disease-focused networks for many health
 conditions including certain cancers, asthma, diabetes, arthritis and women's
 health.  Thousands of visitors each day visit the site for interactive
 multi-media programs featuring leading physicians, researchers, and
 experienced patients who provide perspective on each network's health
 condition and address existing and emerging treatments.  HTI also delivers
 important patient information on RxSite.com ( http://RxSite.com ), a unique
 new direct-to-consumer, product-focused service.
     The American Diabetes Association is the nation's leading voluntary health
 organization supporting diabetes research, information and advocacy.  The
 Association's mission is to prevent and cure diabetes and to improve the lives
 of all people affected by the disease.  Founded in 1940, the Association
 supports local offices in every region of the country, providing services to
 more than 800 communities.
 
     CONTACT:  Dashiel Wham of HealthTalk Interactive, 206-957-0111, or
 dashw@healthtalk.com
 
 SOURCE  HealthTalk Interactive