InsureZone Selects ActionPoint Dialog Server to Be a Key Component Of Its On-Line Insurance Solution

Dialog Server Makes it Fast and Easy to Purchase Insurance on the Web



Apr 24, 2001, 01:00 ET from ActionPoint, Inc.

    SAN JOSE, Calif., April 24 /PRNewswire Interactive Press Release/ --
 ActionPoint, Inc. (Nasdaq:   ACTP), provider of e-commerce interaction
 management software, today announced that InsureZone, the nationwide "bricks
 and clicks" insurance marketplace, is using ActionPoint Dialog Server(TM) to
 build Web sites that enable small-business customers to initiate the process
 of obtaining quotes and purchasing coverage.
     InsureZone gives financial institutions, Web portals and other strategic
 partners a quick and easy way to offer their customers access to
 small-commercial insurance products.  Partners have the option of either
 linking directly to the InsureZone site, private-labeling the Web site on
 which coverage is quoted and sold, or co-branding that site.
     InsureZone's first implementation of Dialog Server was to connect to
 PurchasePro's Global Marketplace, giving PurchasePro's more than
 140,000 businesses access to insurance products.  Dialog Server's XML
 foundation was a key factor enabling InsureZone to deliver an application that
 fully supports the dynamic interaction involved in quoting and purchasing
 insurance on-line.  By cutting development time almost in half, Dialog Server
 also helped InsureZone meet a very aggressive schedule for implementation.
     "Ours is an extremely demanding application," said Paul Harrison, director
 of development for InsureZone.  "We needed a really sophisticated product, one
 that could equip the site to generate questions on the fly and interact with
 users in a highly flexible way. Dialog Server met these requirements, and we
 anticipate pushing it to its limits as our on-line insurance solution becomes
 more complex."
     "While visitors to an insurance Web site are often qualified and intend to
 purchase, industry statistics show that they abandon the site before
 completing a transaction up to 95% of the time," said Kimra Hawley,
 ActionPoint president and CEO. "A key reason is that insurance products are
 complex and most sites do little to replace the agent's role of guiding the
 customer to the right product and advising them on completing the application.
 Dialog Server lets site developers create engaging, interactive sites that
 guide customers through the entire selection and form-filling process.
 InsureZone is leading the way in these next-generation sites, which make it
 faster and easier for customers to purchase insurance over the Web."
 
     About Dialog Server
     ActionPoint's XML-based Dialog Server makes it easy for Financial Services
 organizations, on-line exchanges, and Fortune 1000 companies to rapidly create
 and maintain smart, customized user interfaces for people-to-computer
 interactions. Dialog Server makes complex Web interactions faster, easier and
 very user friendly, incorporating intelligent features such as "help me
 choose" situational advice; product configuration and decision-making
 guidance; and reflective questions that dynamically respond to user selections
 with pertinent follow-on questions. ActionPoint dialogs ensure that users make
 appropriate selections that match their needs and choose only from valid
 options, making it easy for people to complete complex transactions
 unassisted. And, by pushing business logic that guides the interaction down to
 the browser, Dialog Server eliminates the delays associated with round trips
 to the server, turning every Web experience into a live interaction that
 happens in real time.
 
     About ActionPoint, Inc.
     ActionPoint, Inc. provides e-commerce interaction management software for
 Global 1000 organizations and net marketplaces. The ActionPoint Interaction
 Management System enables e-businesses to rapidly build and deploy dynamic and
 intelligent Web interfaces for action points -- interactions between people
 and e-commerce systems. It also streamlines the collection and transformation
 of mission-critical information -- received via the Web, email or as
 traditional paper-based documents -- and ensures delivery of this as validated
 and formatted e-content to enterprise or B2B process automation systems,
 triggering real-time fulfillment processes. For more information, visit the
 company's Web site at http://www.actionpoint.com .
 
     About InsureZone
     InsureZone, a full-service, nationwide "bricks and clicks" insurance
 marketplace, offers a spectrum of insurance services ranging from fulfillment
 to complete turnkey e-commerce solutions. By partnering with InsureZone, an
 independent agency, financial institutions, Web portals and agents can provide
 their customers with multiple quotes and access to insurance products from
 top-rated carriers with the ability to quickly purchase coverage on- or
 offline. This can be done either through the insurezone.com site,
 private-labeled or co-branded in conjunction with their branded Website, or
 via the more traditional offline methods of fax, phone, mail or in-person
 consultations. InsureZone also provides a branded, Web-enabled Customer
 Contact Center, delivering personalized, expert advice in real time from
 licensed agents using instant call back, real-time online chat, e-mail or fax.
 InsureZone is powered by a scalable, XML-based platform. For more information,
 visit the InsureZone Web site:  www.insurezone.com, or call 866-INSZONE.
 
     NOTE:  ActionPoint, the ActionPoint logo, "Brains in the Browser",
 Interaction Management System, Dialog Server, ActionPoint Enterprise Server
 and InputAccel are trademarks, or registered trademarks, of ActionPoint, Inc.
 All other trademarks or registered trademarks are the property of their
 respective owners.
     Please note:  Private Securities Litigation Reform Act of 1995 provides a
 "safe harbor" for forward-looking statements. Certain information included in
 this news release (as well as information in oral statements or other written
 statements made or to be made by ActionPoint, Inc.) contain statements that
 are forward-looking, such as statements relating to the future anticipated
 direction of the futures and securities industry, plans for future expansion,
 various business development activities, planned capital expenditures,
 anticipated sales, potential contracts, dependence on existing management,
 domestic and global economic conditions, changes in federal or state laws, and
 market competition factors. Such forward-looking information involves
 important risks and uncertainties that could significantly affect anticipated
 results in the future, and accordingly, such results may differ from those
 expressed in any forward-looking statements made by or on behalf of
 ActionPoint, Inc.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X52287138
 
 

SOURCE ActionPoint, Inc.
    SAN JOSE, Calif., April 24 /PRNewswire Interactive Press Release/ --
 ActionPoint, Inc. (Nasdaq:   ACTP), provider of e-commerce interaction
 management software, today announced that InsureZone, the nationwide "bricks
 and clicks" insurance marketplace, is using ActionPoint Dialog Server(TM) to
 build Web sites that enable small-business customers to initiate the process
 of obtaining quotes and purchasing coverage.
     InsureZone gives financial institutions, Web portals and other strategic
 partners a quick and easy way to offer their customers access to
 small-commercial insurance products.  Partners have the option of either
 linking directly to the InsureZone site, private-labeling the Web site on
 which coverage is quoted and sold, or co-branding that site.
     InsureZone's first implementation of Dialog Server was to connect to
 PurchasePro's Global Marketplace, giving PurchasePro's more than
 140,000 businesses access to insurance products.  Dialog Server's XML
 foundation was a key factor enabling InsureZone to deliver an application that
 fully supports the dynamic interaction involved in quoting and purchasing
 insurance on-line.  By cutting development time almost in half, Dialog Server
 also helped InsureZone meet a very aggressive schedule for implementation.
     "Ours is an extremely demanding application," said Paul Harrison, director
 of development for InsureZone.  "We needed a really sophisticated product, one
 that could equip the site to generate questions on the fly and interact with
 users in a highly flexible way. Dialog Server met these requirements, and we
 anticipate pushing it to its limits as our on-line insurance solution becomes
 more complex."
     "While visitors to an insurance Web site are often qualified and intend to
 purchase, industry statistics show that they abandon the site before
 completing a transaction up to 95% of the time," said Kimra Hawley,
 ActionPoint president and CEO. "A key reason is that insurance products are
 complex and most sites do little to replace the agent's role of guiding the
 customer to the right product and advising them on completing the application.
 Dialog Server lets site developers create engaging, interactive sites that
 guide customers through the entire selection and form-filling process.
 InsureZone is leading the way in these next-generation sites, which make it
 faster and easier for customers to purchase insurance over the Web."
 
     About Dialog Server
     ActionPoint's XML-based Dialog Server makes it easy for Financial Services
 organizations, on-line exchanges, and Fortune 1000 companies to rapidly create
 and maintain smart, customized user interfaces for people-to-computer
 interactions. Dialog Server makes complex Web interactions faster, easier and
 very user friendly, incorporating intelligent features such as "help me
 choose" situational advice; product configuration and decision-making
 guidance; and reflective questions that dynamically respond to user selections
 with pertinent follow-on questions. ActionPoint dialogs ensure that users make
 appropriate selections that match their needs and choose only from valid
 options, making it easy for people to complete complex transactions
 unassisted. And, by pushing business logic that guides the interaction down to
 the browser, Dialog Server eliminates the delays associated with round trips
 to the server, turning every Web experience into a live interaction that
 happens in real time.
 
     About ActionPoint, Inc.
     ActionPoint, Inc. provides e-commerce interaction management software for
 Global 1000 organizations and net marketplaces. The ActionPoint Interaction
 Management System enables e-businesses to rapidly build and deploy dynamic and
 intelligent Web interfaces for action points -- interactions between people
 and e-commerce systems. It also streamlines the collection and transformation
 of mission-critical information -- received via the Web, email or as
 traditional paper-based documents -- and ensures delivery of this as validated
 and formatted e-content to enterprise or B2B process automation systems,
 triggering real-time fulfillment processes. For more information, visit the
 company's Web site at http://www.actionpoint.com .
 
     About InsureZone
     InsureZone, a full-service, nationwide "bricks and clicks" insurance
 marketplace, offers a spectrum of insurance services ranging from fulfillment
 to complete turnkey e-commerce solutions. By partnering with InsureZone, an
 independent agency, financial institutions, Web portals and agents can provide
 their customers with multiple quotes and access to insurance products from
 top-rated carriers with the ability to quickly purchase coverage on- or
 offline. This can be done either through the insurezone.com site,
 private-labeled or co-branded in conjunction with their branded Website, or
 via the more traditional offline methods of fax, phone, mail or in-person
 consultations. InsureZone also provides a branded, Web-enabled Customer
 Contact Center, delivering personalized, expert advice in real time from
 licensed agents using instant call back, real-time online chat, e-mail or fax.
 InsureZone is powered by a scalable, XML-based platform. For more information,
 visit the InsureZone Web site:  www.insurezone.com, or call 866-INSZONE.
 
     NOTE:  ActionPoint, the ActionPoint logo, "Brains in the Browser",
 Interaction Management System, Dialog Server, ActionPoint Enterprise Server
 and InputAccel are trademarks, or registered trademarks, of ActionPoint, Inc.
 All other trademarks or registered trademarks are the property of their
 respective owners.
     Please note:  Private Securities Litigation Reform Act of 1995 provides a
 "safe harbor" for forward-looking statements. Certain information included in
 this news release (as well as information in oral statements or other written
 statements made or to be made by ActionPoint, Inc.) contain statements that
 are forward-looking, such as statements relating to the future anticipated
 direction of the futures and securities industry, plans for future expansion,
 various business development activities, planned capital expenditures,
 anticipated sales, potential contracts, dependence on existing management,
 domestic and global economic conditions, changes in federal or state laws, and
 market competition factors. Such forward-looking information involves
 important risks and uncertainties that could significantly affect anticipated
 results in the future, and accordingly, such results may differ from those
 expressed in any forward-looking statements made by or on behalf of
 ActionPoint, Inc.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X52287138
 
 SOURCE  ActionPoint, Inc.