Kingston Targets High-end Memory Market; Kingston Reduces Prices Up to 45% on Workstation and Server Memory Products

Apr 16, 2001, 01:00 ET from Kingston Technology Company, Inc.

    FOUNTAIN VALLEY, Calif., April 16 /PRNewswire/ -- In a move designed to
 add support to its existing memory distribution channel, Kingston(R)
 Technology Company, Inc. today announced that it has assembled a new
 management and sales team with the specific charter of growing the company's
 share of the high-end memory upgrade business.  Supporting this effort,
 Kingston is also announcing price reductions of up to 45 percent for all of
 its Unix workstation and server memory products.
     (Photo:  http://www.newscom.com/cgi-bin/prnh/19991011/KINGSTON )
     "We've been focusing a lot of energy on our OEM business in recent years,
 and we've realized with that experience, we are in a great position to help
 our high-end business," said Mark Leathem, Business Development Director,
 Kingston.  "We have adjusted our pricing, manufacturing, and shipping efforts
 to become more flexible to evolving market conditions," added Leathem.
     As additional support of the marketing and sales efforts, Kingston's
 development engineers are concentrating on workstation and server memory for
 Compaq(R), HP(R), IBM(R), SGI(TM), and Sun(R) platforms.  "We've always been
 able to turn around new memory designs rapidly, and with our increasing focus
 in this area, Kingston can serve our high-end customers more effectively,"
 said John Sutherland, Fellow, Kingston.  "We're especially equipped for
 working with large system and server OEMs by doing contract manufacturing and
 supply chain management operations," added Sutherland.
     As a major part of expanding this business segment, Kingston has gathered
 seasoned sales and marketing personnel together into a new high-end sales
 group.  Kingston is prospecting new high-end computer resellers and
 integrators who are interested in partnering with Kingston.
     Anyone interested in learning more about becoming a Kingston high-end
 reseller, or needing workstation or server memory prices for Compaq, HP, IBM,
 SGI, or Sun computer systems, please call Kingston at +1-888-435-5446.
 
     About Kingston Technology Company, Inc.
     With annual sales over $1.6 billion in 2000, Kingston offers a complete
 line of memory and flash memory products.  With strictly regulated
 ISO-registered facilities in the United States (ISO 9001), Ireland (ISO 9002),
 Malaysia (ISO 9002) and Taiwan (ISO 9002), Kingston markets its products
 through an extensive worldwide network of distributors, major reseller chains
 and independent dealers.  For additional information on Kingston products,
 please contact Kingston Technology at (800) 337-8410.
 
     Kingston, Computing Without Limits and the Kingston logo are registered
 trademarks of Kingston Technology Company, Inc.  All rights reserved.  All
 other marks may be property of their respective titleholders.  For media
 images of Kingston products, visit Kingston's web site at
 http://www.kingston.com/primages.
 
 

SOURCE Kingston Technology Company, Inc.
    FOUNTAIN VALLEY, Calif., April 16 /PRNewswire/ -- In a move designed to
 add support to its existing memory distribution channel, Kingston(R)
 Technology Company, Inc. today announced that it has assembled a new
 management and sales team with the specific charter of growing the company's
 share of the high-end memory upgrade business.  Supporting this effort,
 Kingston is also announcing price reductions of up to 45 percent for all of
 its Unix workstation and server memory products.
     (Photo:  http://www.newscom.com/cgi-bin/prnh/19991011/KINGSTON )
     "We've been focusing a lot of energy on our OEM business in recent years,
 and we've realized with that experience, we are in a great position to help
 our high-end business," said Mark Leathem, Business Development Director,
 Kingston.  "We have adjusted our pricing, manufacturing, and shipping efforts
 to become more flexible to evolving market conditions," added Leathem.
     As additional support of the marketing and sales efforts, Kingston's
 development engineers are concentrating on workstation and server memory for
 Compaq(R), HP(R), IBM(R), SGI(TM), and Sun(R) platforms.  "We've always been
 able to turn around new memory designs rapidly, and with our increasing focus
 in this area, Kingston can serve our high-end customers more effectively,"
 said John Sutherland, Fellow, Kingston.  "We're especially equipped for
 working with large system and server OEMs by doing contract manufacturing and
 supply chain management operations," added Sutherland.
     As a major part of expanding this business segment, Kingston has gathered
 seasoned sales and marketing personnel together into a new high-end sales
 group.  Kingston is prospecting new high-end computer resellers and
 integrators who are interested in partnering with Kingston.
     Anyone interested in learning more about becoming a Kingston high-end
 reseller, or needing workstation or server memory prices for Compaq, HP, IBM,
 SGI, or Sun computer systems, please call Kingston at +1-888-435-5446.
 
     About Kingston Technology Company, Inc.
     With annual sales over $1.6 billion in 2000, Kingston offers a complete
 line of memory and flash memory products.  With strictly regulated
 ISO-registered facilities in the United States (ISO 9001), Ireland (ISO 9002),
 Malaysia (ISO 9002) and Taiwan (ISO 9002), Kingston markets its products
 through an extensive worldwide network of distributors, major reseller chains
 and independent dealers.  For additional information on Kingston products,
 please contact Kingston Technology at (800) 337-8410.
 
     Kingston, Computing Without Limits and the Kingston logo are registered
 trademarks of Kingston Technology Company, Inc.  All rights reserved.  All
 other marks may be property of their respective titleholders.  For media
 images of Kingston products, visit Kingston's web site at
 http://www.kingston.com/primages.
 
 SOURCE  Kingston Technology Company, Inc.