Kristen Simmons Promoted to Mazda's Vice President of Marketing

Apr 26, 2001, 01:00 ET from Mazda North American Operations

    IRVINE, Calif., April 26 /PRNewswire/ -- Mazda today announced the
 promotion of Kristen Simmons to the position of vice president, Marketing.
 Formerly director of Marketing, Simmons was one of the chief architects of
 Mazda's highly successful "Zoom-Zoom" advertising campaign that has
 contributed to the company's 23 percent sales increase for the first quarter
 of 2001.
     Simmons joined MNAO in 1999 as Group Manager for Brand Strategy and
 Communications.  From 1995 to 1999, she held several marketing positions at
 Ford Motor Company, including Corporate Advertising Manager.  From 1992 to
 1995, Simmons was Division Marketing Manager for a division of The Polk
 Company.
     Stephen Odell, MNAO executive vice president and chief operating officer,
 in announcing her appointment praised Simmons for her leadership in developing
 and implementing Mazda's brand and marketing strategy.  "Kristen brings
 talent, expertise and energy to the Marketing group that in the time she's
 been with Mazda has created much greater awareness for the brand and our
 products," Odell said.
     In her new position, Simmons will be responsible for all of the company's
 marketing activities including advertising, e-commerce and consumer
 relationship management.
     Simmons received her Bachelor of Science in Business from the University
 of Virginia, and went on to earn an MBA from Northwestern University's Kellogg
 Graduate School of Business.
 
     Mazda North American Operations is responsible for the sales and
 marketing, customer parts and service support of Mazda vehicles in the United
 States.  Headquartered in Irvine, Calif., MNAO has more than 700 dealerships
 nationwide.
 
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SOURCE Mazda North American Operations
    IRVINE, Calif., April 26 /PRNewswire/ -- Mazda today announced the
 promotion of Kristen Simmons to the position of vice president, Marketing.
 Formerly director of Marketing, Simmons was one of the chief architects of
 Mazda's highly successful "Zoom-Zoom" advertising campaign that has
 contributed to the company's 23 percent sales increase for the first quarter
 of 2001.
     Simmons joined MNAO in 1999 as Group Manager for Brand Strategy and
 Communications.  From 1995 to 1999, she held several marketing positions at
 Ford Motor Company, including Corporate Advertising Manager.  From 1992 to
 1995, Simmons was Division Marketing Manager for a division of The Polk
 Company.
     Stephen Odell, MNAO executive vice president and chief operating officer,
 in announcing her appointment praised Simmons for her leadership in developing
 and implementing Mazda's brand and marketing strategy.  "Kristen brings
 talent, expertise and energy to the Marketing group that in the time she's
 been with Mazda has created much greater awareness for the brand and our
 products," Odell said.
     In her new position, Simmons will be responsible for all of the company's
 marketing activities including advertising, e-commerce and consumer
 relationship management.
     Simmons received her Bachelor of Science in Business from the University
 of Virginia, and went on to earn an MBA from Northwestern University's Kellogg
 Graduate School of Business.
 
     Mazda North American Operations is responsible for the sales and
 marketing, customer parts and service support of Mazda vehicles in the United
 States.  Headquartered in Irvine, Calif., MNAO has more than 700 dealerships
 nationwide.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X97135686
 
 SOURCE  Mazda North American Operations