Lane Bryant Opening In Rushmore Crossing Shopping Center

Rushmore Crossing welcomes Lane Bryant this Friday

Oct 24, 2013, 14:10 ET from Lane Bryant

RAPID CITY, S.D., Oct. 24, 2013 /PRNewswire/ --

WHO:  Lane Bryant, the nation's leading women's curvy apparel retailer, and Cacique, Lane Bryant's exclusive intimate apparel line

WHAT:  In an effort to offer fashion for everyday and style just for you the pioneer in plus size apparel expands with a new store in Rapid City, SD this Friday, October 25th.  The shopping center houses other top retailers such as ULTA Beauty, Justice and Dressbarn.

The Lane Bryant store will celebrate its grand opening this Friday, October 25th through Sunday, October 27th.  Customers that shop at the location over the weekend will be able to enter for their chance to win one of 150 $25 Lane Bryant gift cards. 

WHERERushmore Crossing 
1725 Eglin Street
               Rapid City, SD 57701

PRESS CONTACT: Paul Wilmot Communications  
Heather Schmidt: / 212-206-7447
Heather Skolnik: / 212-206-7447
Michela Eshaghian: / 212-206-7447

About Lane Bryant®: Lane Bryant® is the nation's leading women's curvy specialty apparel retailer, providing stylish and high-quality fashion in sizes 14-28. The Lane Bryant® collection includes a wide selection of career to casual apparel as well as accessories, footwear, hosiery and Cacique® intimate apparel. Lane Bryant® operates over 800 full-line and outlet stores in 48 states nationwide, targets plus-size women ages 30-45, and caters to women's sizes 14-28. Their highly regarded brand of intimates, Cacique, is a Lane Bryant exclusive and is famous for fit solutions and fashion styling in bras, panties, sleepwear, swimwear and more. Cacique is designed for women's sizes 12-34 and bra sizes 36-50 B-H. Lane Bryant® is a wholly-owned subsidiary of Ascena Retail Group, Inc. (Nasdaq: ASNA). Please visit and for store locations and the latest fashion trend information.

SOURCE Lane Bryant