Larry Helft Joins White Amber's Senior Management Team; Industry Veteran Joins Industry Leader as Chief Operating Officer

Apr 23, 2001, 01:00 ET from White Amber

    LAKE SUCCESS, N.Y., April 23 /PRNewswire Interactive News Release/ --
 White Amber, a leader in delivering web-based ASP workforce procurement and
 management solutions, today announced the strategic appointment of Larry Helft
 as President and Chief Operating Officer.  Helft, a 25-year, technology
 veteran, most recently served as Chief Executive Officer at ServiceChannel,
 Inc., where he demonstrated exceptional leadership running the eProcurement
 and supply chain company. Helft will report directly to Steve Vesce, CEO of
 White Amber.
     (Logo:  http://www.newscom.com/cgi-bin/prnh/20000914/WHITEAMBERLOGO )
     As COO, Helft will manage day-to-day operations at White Amber, and play a
 leading role in servicing the company's extensive customer base as well as
 overseeing all product development.  As the leader in the fast-growth
 workforce management space, White Amber will leverage Helft's strong track
 record of customer service and technology expertise to ensure its solutions
 continue to deliver breakthrough performance and customer value.  Co-Founder
 Jim Zagelmeyer has been named head of Global Sales and Services.
     Helft is a seasoned, well-rounded executive with experience in general
 management, sales, strategic planning, customer service, operations and
 systems, and corporate development.  Prior to ServiceChannel, Helft was
 President and Chief Operating Officer of AppliedTheory Communications and was
 responsible for the strategic positioning, operations, sales, marketing,
 consulting, and P&L management of the business.  He successfully scaled the
 business and launched a highly successful $80 million IPO on Nasdaq in April
 1999, growing revenue from $22 million to more than $80 million.  Similar to
 that of his previous companies, Larry built an impressive list of more than
 800 high profile clients, including Citicorp, Ingersoll Rand, United
 Technologies, and AOL, to name a few. Larry was additionally CEO of Systems
 Union, an international ERP software firm as well as holding executive
 positions at EDS, Chase Manhattan, Citicorp, and Unisys."
     "We are delighted to have Larry join us in this remarkable endeavor
 further strengthening our already very talented management team," said Steve
 Vesce, CEO of White Amber.  "From a stand still start Jim Zagelmeyer has
 guided White Amber to a leadership position in the human capital management
 arena.  Our client base and sales pipeline have grown to the point where we
 need to have Jim focus on sales and service full time.  Larry's presence not
 only enables Jim to apply his skills, 100% of the time, to sales management
 and client satisfaction, but also leverages Larry's technology and operational
 skills, optimizing White Amber's service delivery model to our current and
 prospective customer base."
     "I am very excited about the potential for growth in the Human Capital
 Management Industry business and the technology behind White Amber's
 solution," said Helft.  "It is a pleasure to be working as part of such a
 seasoned management team, and I am committed to ensuring that White Amber
 continues to provide the premier solution in the industry."
 
     About White Amber
     White Amber is a leading provider of Web-enabled solutions for Human
 Capital Management.  Its staffing experts and patent-pending technology
 combine to provide clients with an end-to-end, electronic Human Capital
 Management solution that enables companies to hire and manage temporary and
 contract workers over the Internet while significantly improving service,
 quality, productivity and savings.  The company's Web address is
 http://www.whiteamber.com.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X40415491
 
 

SOURCE White Amber
    LAKE SUCCESS, N.Y., April 23 /PRNewswire Interactive News Release/ --
 White Amber, a leader in delivering web-based ASP workforce procurement and
 management solutions, today announced the strategic appointment of Larry Helft
 as President and Chief Operating Officer.  Helft, a 25-year, technology
 veteran, most recently served as Chief Executive Officer at ServiceChannel,
 Inc., where he demonstrated exceptional leadership running the eProcurement
 and supply chain company. Helft will report directly to Steve Vesce, CEO of
 White Amber.
     (Logo:  http://www.newscom.com/cgi-bin/prnh/20000914/WHITEAMBERLOGO )
     As COO, Helft will manage day-to-day operations at White Amber, and play a
 leading role in servicing the company's extensive customer base as well as
 overseeing all product development.  As the leader in the fast-growth
 workforce management space, White Amber will leverage Helft's strong track
 record of customer service and technology expertise to ensure its solutions
 continue to deliver breakthrough performance and customer value.  Co-Founder
 Jim Zagelmeyer has been named head of Global Sales and Services.
     Helft is a seasoned, well-rounded executive with experience in general
 management, sales, strategic planning, customer service, operations and
 systems, and corporate development.  Prior to ServiceChannel, Helft was
 President and Chief Operating Officer of AppliedTheory Communications and was
 responsible for the strategic positioning, operations, sales, marketing,
 consulting, and P&L management of the business.  He successfully scaled the
 business and launched a highly successful $80 million IPO on Nasdaq in April
 1999, growing revenue from $22 million to more than $80 million.  Similar to
 that of his previous companies, Larry built an impressive list of more than
 800 high profile clients, including Citicorp, Ingersoll Rand, United
 Technologies, and AOL, to name a few. Larry was additionally CEO of Systems
 Union, an international ERP software firm as well as holding executive
 positions at EDS, Chase Manhattan, Citicorp, and Unisys."
     "We are delighted to have Larry join us in this remarkable endeavor
 further strengthening our already very talented management team," said Steve
 Vesce, CEO of White Amber.  "From a stand still start Jim Zagelmeyer has
 guided White Amber to a leadership position in the human capital management
 arena.  Our client base and sales pipeline have grown to the point where we
 need to have Jim focus on sales and service full time.  Larry's presence not
 only enables Jim to apply his skills, 100% of the time, to sales management
 and client satisfaction, but also leverages Larry's technology and operational
 skills, optimizing White Amber's service delivery model to our current and
 prospective customer base."
     "I am very excited about the potential for growth in the Human Capital
 Management Industry business and the technology behind White Amber's
 solution," said Helft.  "It is a pleasure to be working as part of such a
 seasoned management team, and I am committed to ensuring that White Amber
 continues to provide the premier solution in the industry."
 
     About White Amber
     White Amber is a leading provider of Web-enabled solutions for Human
 Capital Management.  Its staffing experts and patent-pending technology
 combine to provide clients with an end-to-end, electronic Human Capital
 Management solution that enables companies to hire and manage temporary and
 contract workers over the Internet while significantly improving service,
 quality, productivity and savings.  The company's Web address is
 http://www.whiteamber.com.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X40415491
 
 SOURCE  White Amber