Leading Web Developers Embrace Macromedia Dreamweaver Platform

Latest Versions of Market-Leading Professional Web Authoring Solutions

Increase Team Productivity



Apr 23, 2001, 01:00 ET from Macromedia, Inc.

    SAN FRANCISCO, April 23 /PRNewswire Interactive News Release/ --
 Macromedia, Inc. (Nasdaq:   MACR) today announced that leading developers have
 embraced the powerful new features and productivity enhancements of the
 Dreamweaver platform, which includes major upgrades of Dreamweaver(R) 4,
 Dreamweaver(R) UltraDev(R) 4, and Fireworks 4. Three months after their
 launch, the integrated products have become Web development staples at Cisco
 Systems, Maritz Travel Company, and Snap-on Incorporated.
     (Photo:  http://www.newscom.com/cgi-bin/prnh/19990921/MACRLOGO )
     "The Dreamweaver platform addresses the specific workflow requirements of
 large development teams of designers and developers," said Kevin Lynch,
 president of Macromedia products. "From having embedded O'Reilly code
 reference within Dreamweaver to its ability to view code and visual previews
 simultaneously, the Dreamweaver platform empowers developers to efficiently
 author Web sites."
     Macromedia(R) Dreamweaver(R) 4 and Fireworks(R) 4 unify code authoring,
 layout, and graphics creation. Combined together in the Dreamweaver 4
 Fireworks 4 Studio, they provide a powerful solution for Web production teams.
 Macromedia Dreamweaver UltraDev 4 enables rapid Web application development
 using industry-standard application servers. The UltraDev 4 Fireworks 4 Studio
 provides application builders powerful graphics capabilities. Detailed product
 information is available from www.macromedia.com/software/studio/.
     Cisco Systems ( http://www.cisco.com/ ) is the worldwide leader in
 networking for the Internet. Cisco's networking solutions connect people,
 computing devices and computer networks, allowing people to access or transfer
 information without regard to differences in time, place or type of computer
 system. Within Cisco, departments use Macromedia
     Dreamweaver to create and update internal and external Web sites to
 provide information to customers regarding beta programs, internal usability
 sessions, and links to other information.
     "Until recently, I was new to both Web authoring and Dreamweaver. The
 online tutorials and integrated O'Reilly code reference within the product
 have definitely helped me quickly get up to speed and enabled me to deliver
 professional-quality Web content," said Caleb Hernandez, Project Manager,
 Cisco Systems. "The integration between Dreamweaver and Fireworks is great. In
 particular, the ability to open and edit Fireworks graphics by just clicking
 on the graphic in Dreamweaver makes my workflow much easier and faster. It was
 well worth the upgrade to the Dreamweaver 4 Fireworks 4 Studio."
     The Maritz Inc. ( http://www.maritz.com/ ) family of companies is the
 largest single source of performance improvement, travel and marketing
 research services anywhere in the world. Through a powerful combination of
 business-to-business services and a thorough mastery of today's leading-edge
 technology, we help our clients move people to new levels of success.
     "As a global corporation with dozens of creative groups collaborating on
 client projects around the world, standardization of our creative tools is a
 necessity. It didn't take long to realize that Macromedia sets the standards
 for Web development tools," said Charles Freukes, director of creative
 technology, Maritz, Inc. "The new Dreamweaver 4 and Macromedia Flash 5
 continue to prove themselves as the best of breed in this competitive
 industry. Their ease of use and powerful features are great for all of our
 users from those who are just learning to build sites to our most advanced
 developers. The quality and functionality of Macromedia's tools are critical
 to our success as we continue to further leverage technology to improve
 operational effectiveness, our competitive edge, and client value."
     Snap-on Incorporated ( http://www.snapon.com/ ) develops, manufactures and
 markets tool and equipment solutions for professional tool users.
     "Prior to using the new UltraDev 4 Fireworks 4 Studio, I used to wear my
 designer hat and create Web graphics and then switch to my developer hat to
 integrate the graphics and code into effective Web applications," said
 Matthew David, account executive, e-commerce group, Snapon.com. "Now, I don't
 even feel like I'm using two products. The integration is so seamless that I
 sometimes don't even realize when I'm in UltraDev or Fireworks, I'm just
 always where I need to be, and my productivity has noticeably increased since
 I've started using the new improved version."
 
     ABOUT MACROMEDIA
     Macromedia is passionate about what the Web can be. Its award-winning
 products empower designers and developers to efficiently create and deliver
 the most engaging experiences on the Web, and enable innovative Internet
 business applications. Headquartered in San Francisco, Macromedia has more
 than 1,600 employees worldwide and is available on the Internet at
 www.macromedia.com.
 
     NOTE:  Macromedia, Dreamweaver, Dreamweaver UltraDev, and Fireworks are
 trademarks or registered trademarks of Macromedia, Inc., as indicated.
 
                      MAKE YOUR OPINION COUNT - Click Here
                http://tbutton.prnewswire.com/prn/11690X37489813
 
 

SOURCE Macromedia, Inc.
    SAN FRANCISCO, April 23 /PRNewswire Interactive News Release/ --
 Macromedia, Inc. (Nasdaq:   MACR) today announced that leading developers have
 embraced the powerful new features and productivity enhancements of the
 Dreamweaver platform, which includes major upgrades of Dreamweaver(R) 4,
 Dreamweaver(R) UltraDev(R) 4, and Fireworks 4. Three months after their
 launch, the integrated products have become Web development staples at Cisco
 Systems, Maritz Travel Company, and Snap-on Incorporated.
     (Photo:  http://www.newscom.com/cgi-bin/prnh/19990921/MACRLOGO )
     "The Dreamweaver platform addresses the specific workflow requirements of
 large development teams of designers and developers," said Kevin Lynch,
 president of Macromedia products. "From having embedded O'Reilly code
 reference within Dreamweaver to its ability to view code and visual previews
 simultaneously, the Dreamweaver platform empowers developers to efficiently
 author Web sites."
     Macromedia(R) Dreamweaver(R) 4 and Fireworks(R) 4 unify code authoring,
 layout, and graphics creation. Combined together in the Dreamweaver 4
 Fireworks 4 Studio, they provide a powerful solution for Web production teams.
 Macromedia Dreamweaver UltraDev 4 enables rapid Web application development
 using industry-standard application servers. The UltraDev 4 Fireworks 4 Studio
 provides application builders powerful graphics capabilities. Detailed product
 information is available from www.macromedia.com/software/studio/.
     Cisco Systems ( http://www.cisco.com/ ) is the worldwide leader in
 networking for the Internet. Cisco's networking solutions connect people,
 computing devices and computer networks, allowing people to access or transfer
 information without regard to differences in time, place or type of computer
 system. Within Cisco, departments use Macromedia
     Dreamweaver to create and update internal and external Web sites to
 provide information to customers regarding beta programs, internal usability
 sessions, and links to other information.
     "Until recently, I was new to both Web authoring and Dreamweaver. The
 online tutorials and integrated O'Reilly code reference within the product
 have definitely helped me quickly get up to speed and enabled me to deliver
 professional-quality Web content," said Caleb Hernandez, Project Manager,
 Cisco Systems. "The integration between Dreamweaver and Fireworks is great. In
 particular, the ability to open and edit Fireworks graphics by just clicking
 on the graphic in Dreamweaver makes my workflow much easier and faster. It was
 well worth the upgrade to the Dreamweaver 4 Fireworks 4 Studio."
     The Maritz Inc. ( http://www.maritz.com/ ) family of companies is the
 largest single source of performance improvement, travel and marketing
 research services anywhere in the world. Through a powerful combination of
 business-to-business services and a thorough mastery of today's leading-edge
 technology, we help our clients move people to new levels of success.
     "As a global corporation with dozens of creative groups collaborating on
 client projects around the world, standardization of our creative tools is a
 necessity. It didn't take long to realize that Macromedia sets the standards
 for Web development tools," said Charles Freukes, director of creative
 technology, Maritz, Inc. "The new Dreamweaver 4 and Macromedia Flash 5
 continue to prove themselves as the best of breed in this competitive
 industry. Their ease of use and powerful features are great for all of our
 users from those who are just learning to build sites to our most advanced
 developers. The quality and functionality of Macromedia's tools are critical
 to our success as we continue to further leverage technology to improve
 operational effectiveness, our competitive edge, and client value."
     Snap-on Incorporated ( http://www.snapon.com/ ) develops, manufactures and
 markets tool and equipment solutions for professional tool users.
     "Prior to using the new UltraDev 4 Fireworks 4 Studio, I used to wear my
 designer hat and create Web graphics and then switch to my developer hat to
 integrate the graphics and code into effective Web applications," said
 Matthew David, account executive, e-commerce group, Snapon.com. "Now, I don't
 even feel like I'm using two products. The integration is so seamless that I
 sometimes don't even realize when I'm in UltraDev or Fireworks, I'm just
 always where I need to be, and my productivity has noticeably increased since
 I've started using the new improved version."
 
     ABOUT MACROMEDIA
     Macromedia is passionate about what the Web can be. Its award-winning
 products empower designers and developers to efficiently create and deliver
 the most engaging experiences on the Web, and enable innovative Internet
 business applications. Headquartered in San Francisco, Macromedia has more
 than 1,600 employees worldwide and is available on the Internet at
 www.macromedia.com.
 
     NOTE:  Macromedia, Dreamweaver, Dreamweaver UltraDev, and Fireworks are
 trademarks or registered trademarks of Macromedia, Inc., as indicated.
 
                      MAKE YOUR OPINION COUNT - Click Here
                http://tbutton.prnewswire.com/prn/11690X37489813
 
 SOURCE  Macromedia, Inc.