LearningSoft Signs Agreement with Todito.com, One of the Most Highly Trafficked Web Sites in Mexico

Two of the Most Highly Trafficked Web Sites in Mexico Unite



LearningSoft's Continues to Grow Global Presence through

Partnership with Todito.com



LearningSoft to Provide Top Quality Educational Entertainment

Content for Free to Todito.com's Users



Apr 17, 2001, 01:00 ET from LearningSoft Corp.

    MIAMI, April 17 /PRNewswire/ -- LearningSoft Corp.(TM), a provider of
 multi-language, educational entertainment Web sites for kids ages three to 13,
 their parents and teachers, and Todito.com, a leading Internet portal and
 marketplace targeting North America Spanish-speakers, today announced an
 alliance that unites two of the fastest-growing Spanish-language Web sites in
 the Americas.
     Under the terms of the agreement, LearningSoft will co-brand its
 Spanish-language Web site, Jugamos (http://www.jugamos.com), with Todito.com.
 Todito.com will sell advertising and promotional opportunities on the
 co-branded site and will prominently feature it on Todito's popular kids
 channel.  LearningSoft will host, service, and enhance the site with
 compelling new content, including interactive games, virtual activities,
 Webisodes, music and reference materials on a regular basis.
     LearningSoft is the first company to feature multi-language educational
 entertainment Web sites for kids with activities and games that evolve as each
 child improves his or her skill level.  LearningSoft's proprietary, patent-
 pending artificial intelligence technology, Learningtrac(TM), progresses users
 through a complete primary school curriculum based on national educational
 standards in each country it serves.  Access to all of LearningSoft's Web
 sites is free, making it a direct competitor to subscription-based educational
 entertainment Web sites and educational CD-ROMS for kids.
     David Cole, LearningSoft CEO and co-founder said, "Todito.com, is a market
 leader in Mexico thanks to its support from TV Azteca, one of the two
 broadcast television companies in Mexico. This partnership provides us with
 significant distribution and promotion power in Mexico. Our high-quality
 educational, entertainment content and Todito.com's massive reach in Mexico
 and growing popularity in the US Hispanic market will allow Spanish-speaking
 kids in both markets to access easily. This agreement is yet another testament
 to the success of LearningSoft's business model and content offering."
     Tim Parsa, Todito.com's CEO, said "LearningSoft's exceptional product
 offering allows us to provide our users the best in educational entertainment
 content that is free and, as good if not better than, off-the-shelf software
 for kids. With LearningSoft's proprietary artificial intelligence technology,
 our users will be challenged and stimulated as long as they choose to play and
 learn on our Web site. Parents will love to watch their kids learn while they
 have fun."
 
     About Todito
     Todito.com, S.A. de C.V. is an Internet portal and marketplace for North
 American Spanish-speakers, jointly owned by Grupo Dataflux, S.A. de C.V. (BMV:
 DATAFLXB) and TV Azteca, S.A. de C.V. (NYSE:   TZA; BMV: TVAZTCA).
 
     About LearningSoft Corp.
     LearningSoft Corp. (http://www.learningsoft.com), headquartered in Miami,
 Florida, is a provider of multi-language, educational entertainment Web sites
 for kids ages three to 12, their parents and teachers.  LearningSoft's Web
 sites combine content from prestigious children's educational publishing
 companies with internationally-known children's characters to produce fun,
 interactive games and challenging activities that adjust to each child's skill
 level in a safe environment.  The company offers free access to its Web sites
 providing consistent value to users that they are unable to get in
 subscription-based services or off-the-shelf educational software products for
 kids.
     LearningSoft is a SOFTBANK Latin America Ventures (SBLV) portfolio
 company. For further information about LearningSoft Corp., visit the Company
 Web site at http://www.learningsoft.com.
 
     Investor and Press Inquiries
 
     LearningSoft Corp
     Todito.com, S.A. de C.V.
 
     Pedro de Cordoba
     Chief Marketing Officer
     LearningSoft Corp
     pdc@learningsoft.net
     Tel:   305-500-9959
 
     Adrian Gonzalez
     Chief Operating Officer
     Todito.com, S.A. de C.V.
     adriang@todito.com
     Tel:   528-319-3666
     Fax:   528-319-3632
 
     Oscar Arguelles
     Corporate Communications
     TV Azteca, S.A. de C.V.
     oarguelles@tvazteca.com.mx
     Tel:   525-420-5786
     Fax:   525-420-1464
 
 

SOURCE LearningSoft Corp.
    MIAMI, April 17 /PRNewswire/ -- LearningSoft Corp.(TM), a provider of
 multi-language, educational entertainment Web sites for kids ages three to 13,
 their parents and teachers, and Todito.com, a leading Internet portal and
 marketplace targeting North America Spanish-speakers, today announced an
 alliance that unites two of the fastest-growing Spanish-language Web sites in
 the Americas.
     Under the terms of the agreement, LearningSoft will co-brand its
 Spanish-language Web site, Jugamos (http://www.jugamos.com), with Todito.com.
 Todito.com will sell advertising and promotional opportunities on the
 co-branded site and will prominently feature it on Todito's popular kids
 channel.  LearningSoft will host, service, and enhance the site with
 compelling new content, including interactive games, virtual activities,
 Webisodes, music and reference materials on a regular basis.
     LearningSoft is the first company to feature multi-language educational
 entertainment Web sites for kids with activities and games that evolve as each
 child improves his or her skill level.  LearningSoft's proprietary, patent-
 pending artificial intelligence technology, Learningtrac(TM), progresses users
 through a complete primary school curriculum based on national educational
 standards in each country it serves.  Access to all of LearningSoft's Web
 sites is free, making it a direct competitor to subscription-based educational
 entertainment Web sites and educational CD-ROMS for kids.
     David Cole, LearningSoft CEO and co-founder said, "Todito.com, is a market
 leader in Mexico thanks to its support from TV Azteca, one of the two
 broadcast television companies in Mexico. This partnership provides us with
 significant distribution and promotion power in Mexico. Our high-quality
 educational, entertainment content and Todito.com's massive reach in Mexico
 and growing popularity in the US Hispanic market will allow Spanish-speaking
 kids in both markets to access easily. This agreement is yet another testament
 to the success of LearningSoft's business model and content offering."
     Tim Parsa, Todito.com's CEO, said "LearningSoft's exceptional product
 offering allows us to provide our users the best in educational entertainment
 content that is free and, as good if not better than, off-the-shelf software
 for kids. With LearningSoft's proprietary artificial intelligence technology,
 our users will be challenged and stimulated as long as they choose to play and
 learn on our Web site. Parents will love to watch their kids learn while they
 have fun."
 
     About Todito
     Todito.com, S.A. de C.V. is an Internet portal and marketplace for North
 American Spanish-speakers, jointly owned by Grupo Dataflux, S.A. de C.V. (BMV:
 DATAFLXB) and TV Azteca, S.A. de C.V. (NYSE:   TZA; BMV: TVAZTCA).
 
     About LearningSoft Corp.
     LearningSoft Corp. (http://www.learningsoft.com), headquartered in Miami,
 Florida, is a provider of multi-language, educational entertainment Web sites
 for kids ages three to 12, their parents and teachers.  LearningSoft's Web
 sites combine content from prestigious children's educational publishing
 companies with internationally-known children's characters to produce fun,
 interactive games and challenging activities that adjust to each child's skill
 level in a safe environment.  The company offers free access to its Web sites
 providing consistent value to users that they are unable to get in
 subscription-based services or off-the-shelf educational software products for
 kids.
     LearningSoft is a SOFTBANK Latin America Ventures (SBLV) portfolio
 company. For further information about LearningSoft Corp., visit the Company
 Web site at http://www.learningsoft.com.
 
     Investor and Press Inquiries
 
     LearningSoft Corp
     Todito.com, S.A. de C.V.
 
     Pedro de Cordoba
     Chief Marketing Officer
     LearningSoft Corp
     pdc@learningsoft.net
     Tel:   305-500-9959
 
     Adrian Gonzalez
     Chief Operating Officer
     Todito.com, S.A. de C.V.
     adriang@todito.com
     Tel:   528-319-3666
     Fax:   528-319-3632
 
     Oscar Arguelles
     Corporate Communications
     TV Azteca, S.A. de C.V.
     oarguelles@tvazteca.com.mx
     Tel:   525-420-5786
     Fax:   525-420-1464
 
 SOURCE  LearningSoft Corp.