Macromedia Announces FreeHand 10, Supports Mac OS X

Next Generation of Design Software Enhances Macromedia Flash Integration



Apr 02, 2001, 01:00 ET from Macromedia, Inc.

    SAN FRANCISCO, April 2 /PRNewswire/ -- Macromedia, Inc. (Nasdaq:   MACR)
 today announced Macromedia(R) FreeHand(R) 10, which features new creative
 tools, productivity enhancements, tight integration with Macromedia(R)
 Flash(TM) 5, the Macromedia User Interface, and the ability to multi-publish
 to both print and the Web. Upon its release, FreeHand 10 will be available on
 Macintosh and Windows platforms, including Mac OS X, Apple's next generation
 operating system using the sleek new Aqua interface.
     "Macromedia FreeHand 10 is designed to make the lives of graphics
 professionals easier and more productive through rich Macromedia Flash
 integration, templates, and the ability to intuitively create content that can
 be delivered to both print and the Web," said Kevin Lynch, president of
 Macromedia products. "In addition, we are committed to developing our
 market-leading Web authoring product line for Mac OS X, and happy to offer
 FreeHand 10 on this amazing next-generation operating system."
     "With features such as an incredible new 'Aqua' user interface and
 stunning 2-D and 3-D graphics capabilities, Mac OS X is an ideal platform for
 creative professionals," said Clent Richardson, Apple's vice president of
 Worldwide Developer Relations. "We are thrilled with Macromedia's release of
 FreeHand 10, and look forward to seeing more of Macromedia's outstanding
 graphics and Web building solutions on Mac OS X."
     Graphics professionals use FreeHand 10 to create advanced illustrations,
 large print projects, and Web site storyboards. FreeHand 10 offers increased
 productivity through an editable symbol library for better asset management
 and the ability to select print areas from large projects. The product also
 features the customizable Macromedia user interface that is now standard
 across its entire Web authoring product line. FreeHand 10  also introduces
 Master Page functionality which brings speed and flexibility to designers who
 want to use templates to speed authoring of large projects that share common
 design elements. Designers will also benefit from FreeHand 10's free-form
 contour gradient fill to add drop shadows, beveled edges, and highlights on
 objects in an intuitive, natural way, as well as reusable brush stroke tools.
     Web designers will also benefit from the rich integration between FreeHand
 10 and Macromedia Flash. The products now share the Macromedia common user
 interface to deliver a more seamless authoring experience. The new user
 interface also includes some common Macromedia Flash features such as a
 Macromedia Flash Navigation Panel for easily applying links or actions. Now,
 basic interactivity for Macromedia Flash content can be added from within
 FreeHand, and users can also navigate and play back their Macromedia Flash
 animations within the FreeHand authoring environment.
     "FreeHand 10 is more than just a print or online design tool, it's the
 heart and soul of my design studio," said Brad Kozak, chief creative officer,
 Grok.Media. "The new Master Pages feature enables efficient management and
 updating of large projects, and the new user interface and tight integration
 with Macromedia Flash makes working between the two applications seamless."
     For more information on the powerful new features in FreeHand 10, go to
 http://www.macromedia.com/software/freehand/productinfo/newfeatures/.
 
     Pricing and Availability
     Macromedia FreeHand 10, available for Mac OS X, Mac OS 8.6 and higher, and
 Windows platforms, is expected to ship in May. The product is priced at $399,
 with upgrades from previous versions available for $129. The Macromedia Flash
 5 FreeHand 10 Studio is priced at $599 with a special limited time offer
 available for $499. Upgrades to the studio from previous versions of
 Macromedia Flash for FreeHand are $199.
 
     About Macromedia
     Macromedia is passionate about what the Web can be. Its award-winning
 products empower designers and developers to efficiently create and deliver
 the most engaging experiences on the Web, and enable innovative Internet
 business solutions. Headquartered in San Francisco, Macromedia has more than
 1,700 employees worldwide and is available on the Internet at
 www.macromedia.com.
     NOTE:  Macromedia, FreeHand, and Flash are trademarks or registered
 trademarks of Macromedia, Inc., as indicated
 
 

SOURCE Macromedia, Inc.
    SAN FRANCISCO, April 2 /PRNewswire/ -- Macromedia, Inc. (Nasdaq:   MACR)
 today announced Macromedia(R) FreeHand(R) 10, which features new creative
 tools, productivity enhancements, tight integration with Macromedia(R)
 Flash(TM) 5, the Macromedia User Interface, and the ability to multi-publish
 to both print and the Web. Upon its release, FreeHand 10 will be available on
 Macintosh and Windows platforms, including Mac OS X, Apple's next generation
 operating system using the sleek new Aqua interface.
     "Macromedia FreeHand 10 is designed to make the lives of graphics
 professionals easier and more productive through rich Macromedia Flash
 integration, templates, and the ability to intuitively create content that can
 be delivered to both print and the Web," said Kevin Lynch, president of
 Macromedia products. "In addition, we are committed to developing our
 market-leading Web authoring product line for Mac OS X, and happy to offer
 FreeHand 10 on this amazing next-generation operating system."
     "With features such as an incredible new 'Aqua' user interface and
 stunning 2-D and 3-D graphics capabilities, Mac OS X is an ideal platform for
 creative professionals," said Clent Richardson, Apple's vice president of
 Worldwide Developer Relations. "We are thrilled with Macromedia's release of
 FreeHand 10, and look forward to seeing more of Macromedia's outstanding
 graphics and Web building solutions on Mac OS X."
     Graphics professionals use FreeHand 10 to create advanced illustrations,
 large print projects, and Web site storyboards. FreeHand 10 offers increased
 productivity through an editable symbol library for better asset management
 and the ability to select print areas from large projects. The product also
 features the customizable Macromedia user interface that is now standard
 across its entire Web authoring product line. FreeHand 10  also introduces
 Master Page functionality which brings speed and flexibility to designers who
 want to use templates to speed authoring of large projects that share common
 design elements. Designers will also benefit from FreeHand 10's free-form
 contour gradient fill to add drop shadows, beveled edges, and highlights on
 objects in an intuitive, natural way, as well as reusable brush stroke tools.
     Web designers will also benefit from the rich integration between FreeHand
 10 and Macromedia Flash. The products now share the Macromedia common user
 interface to deliver a more seamless authoring experience. The new user
 interface also includes some common Macromedia Flash features such as a
 Macromedia Flash Navigation Panel for easily applying links or actions. Now,
 basic interactivity for Macromedia Flash content can be added from within
 FreeHand, and users can also navigate and play back their Macromedia Flash
 animations within the FreeHand authoring environment.
     "FreeHand 10 is more than just a print or online design tool, it's the
 heart and soul of my design studio," said Brad Kozak, chief creative officer,
 Grok.Media. "The new Master Pages feature enables efficient management and
 updating of large projects, and the new user interface and tight integration
 with Macromedia Flash makes working between the two applications seamless."
     For more information on the powerful new features in FreeHand 10, go to
 http://www.macromedia.com/software/freehand/productinfo/newfeatures/.
 
     Pricing and Availability
     Macromedia FreeHand 10, available for Mac OS X, Mac OS 8.6 and higher, and
 Windows platforms, is expected to ship in May. The product is priced at $399,
 with upgrades from previous versions available for $129. The Macromedia Flash
 5 FreeHand 10 Studio is priced at $599 with a special limited time offer
 available for $499. Upgrades to the studio from previous versions of
 Macromedia Flash for FreeHand are $199.
 
     About Macromedia
     Macromedia is passionate about what the Web can be. Its award-winning
 products empower designers and developers to efficiently create and deliver
 the most engaging experiences on the Web, and enable innovative Internet
 business solutions. Headquartered in San Francisco, Macromedia has more than
 1,700 employees worldwide and is available on the Internet at
 www.macromedia.com.
     NOTE:  Macromedia, FreeHand, and Flash are trademarks or registered
 trademarks of Macromedia, Inc., as indicated
 
 SOURCE  Macromedia, Inc.