ALMA, Mich., April 5, 2017 /PRNewswire/ -- The Michigan Masons fraternal order announced today its new website, including the tagline: "We Are the Masons".
"We Are the Masons" represents a look back at the Masons who, nationwide, have helped shape the organization's culture by teaching that each man has a duty to make life better, not just for himself, but for all humankind. In conjunction with the new tagline, radio and digital advertising was developed to increase engagement with, and awareness of, the redesigned website: www.wearethemasons.org. The radio ads will feature stories of historic local and national members, and will be broadcast during the 2017 Detroit Tigers radio network across the state of Michigan.
"The new 'We Are the Masons' tagline captures the spirit of our rich history and the integral role of Mason members in shaping this country's path forward," said Robert Conley, Grand Secretary of Michigan Masons. "The new advertising will also clearly showcase Masons that have made a difference in the lives of so many Americans."
About Michigan Masons
The Michigan Masons was organized in 1826, while, Freemasonry, as we know it today, dates its formal beginnings to the 17th century and is the oldest and largest goodwill fraternity in the world. The Mission of the Masons is to be the first choice of men of quality, who will contribute to the strength of the organization and enhance its ability to achieve its vision. Freemasonry in Michigan accomplishes this by creating a growing, active, relevant organization of great appeal that is well known and respected for making a difference. Masons Believe in Courage, Kindness, and Generosity.
Senior Communications Executive
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SOURCE Michigan Masons