Mobilize Introduces Mobile Personalization Technology

Core Technology Increases Usability of Hand-Held Devices



Apr 11, 2001, 01:00 ET from Mobilize Inc.

    COLORADO SPRINGS, Colo., April 11 /PRNewswire/ -- Mobilize Inc., the
 leading provider of off-the-shelf mobile enterprise applications, today
 introduced the Dynamic Business Modeler (DBM), a personalization technology
 that improves the usability of hand-held devices by enabling business users to
 filter corporate information to the specific task at hand.
     The DBM enables rapid personalization and integration of enterprise
 information stored in databases, document repositories and intranets for
 different business needs without companies having to modify back-end
 information systems or data warehouses.  Mobilize uses the DBM in its mobile
 enterprise applications to control and manage the personalization,
 integration, synchronization and secure access of information.
     "Small displays and limited memory on handhelds are hindering device
 adoption for mission-critical mobile applications," said Bob Pinna, CEO of
 Mobilize.  "For these devices to be useful, enterprise information must be
 filtered and put into a highly relevant, task-specific context.  For example,
 when a field service technician is dispatched to repair a copier, we want to
 present only the information that relates to that particular repair -- the
 service history of the copier, contact information and directions to the job
 site -- and the specific 'how-to' instructions for making the repair.  The DBM
 allows business users to define such task-specific views on corporate
 information."
     A white paper written for IT professionals and technical business
 managers, entitled "Dynamic Business Modeler:  A Highly Flexible Method for
 Organizing and Relating Information," is available at www.mobilize.com.
     Mobilize Inc., headquartered in Colorado Springs, Colo., provides off-the-
 shelf mobile enterprise applications that mobilize sales, service and
 installation field forces.  Mobilize's applications work on any device -- PDA,
 Web-enabled phone, laptop, or two-way pager -- and automate previously paper-
 based processes, such as booking sales orders, returning merchandise,
 repairing equipment, or browsing catalogs.  Because Mobilize applications work
 online or offline, they can be used outside of wireless coverage areas.
     For more information, visit www.mobilize.com or call (719) 593-9890.
 
 

SOURCE Mobilize Inc.
    COLORADO SPRINGS, Colo., April 11 /PRNewswire/ -- Mobilize Inc., the
 leading provider of off-the-shelf mobile enterprise applications, today
 introduced the Dynamic Business Modeler (DBM), a personalization technology
 that improves the usability of hand-held devices by enabling business users to
 filter corporate information to the specific task at hand.
     The DBM enables rapid personalization and integration of enterprise
 information stored in databases, document repositories and intranets for
 different business needs without companies having to modify back-end
 information systems or data warehouses.  Mobilize uses the DBM in its mobile
 enterprise applications to control and manage the personalization,
 integration, synchronization and secure access of information.
     "Small displays and limited memory on handhelds are hindering device
 adoption for mission-critical mobile applications," said Bob Pinna, CEO of
 Mobilize.  "For these devices to be useful, enterprise information must be
 filtered and put into a highly relevant, task-specific context.  For example,
 when a field service technician is dispatched to repair a copier, we want to
 present only the information that relates to that particular repair -- the
 service history of the copier, contact information and directions to the job
 site -- and the specific 'how-to' instructions for making the repair.  The DBM
 allows business users to define such task-specific views on corporate
 information."
     A white paper written for IT professionals and technical business
 managers, entitled "Dynamic Business Modeler:  A Highly Flexible Method for
 Organizing and Relating Information," is available at www.mobilize.com.
     Mobilize Inc., headquartered in Colorado Springs, Colo., provides off-the-
 shelf mobile enterprise applications that mobilize sales, service and
 installation field forces.  Mobilize's applications work on any device -- PDA,
 Web-enabled phone, laptop, or two-way pager -- and automate previously paper-
 based processes, such as booking sales orders, returning merchandise,
 repairing equipment, or browsing catalogs.  Because Mobilize applications work
 online or offline, they can be used outside of wireless coverage areas.
     For more information, visit www.mobilize.com or call (719) 593-9890.
 
 SOURCE  Mobilize Inc.