Momentum Builds for Grass Valley Group's Webable Web Publishing Technology

Media Professionals Worldwide Already Putting High-Quality Content Online as

Part of Company's Beta Program



Apr 11, 2001, 01:00 ET from Grass Valley Group

    NEVADA CITY, Calif., April 11 /PRNewswire/ -- From broadcasters to
 streaming media service providers, the Grass Valley Group's WebAble(TM)
 technology for moving high-value content on to the Web is gaining momentum
 worldwide, with major content providers enrolled in its beta program. The
 company began shipping the software to beta sites early this month.
     WebAble is a tool suite that provides broadcasters and major content
 producers a drag-and-drop method for creating streaming media. A
 standards-based technology, WebAble enables broadcasters to easily re-purpose
 content for the Web and offers tight integration with existing production
 workflows. Using WebAble, transferring a video clip to a Web server is as easy
 as copying a spreadsheet to a floppy disk; conversion to standard streaming
 formats such as Microsoft's Windows Media and RealNetworks' RealVideo is
 automatic.
     WebAble beta program participants include Convera, a leading provider of
 digital content management solutions based in Vienna, Va.; DubSat, a digital
 satellite distribution service for television commercials based in Sydney,
 Australia; e-Media, a streaming media leader based in New Canaan, Conn.;
 Enron, a leading electricity, natural gas and communications company based in
 Houston, Texas; iBeam, a streaming media and Webcasting leader based in
 Sunnyvale, Calif.; Primedia, a leading targeted media company based in New
 York, N.Y; Sitcom, a dot.tv satellite channel publishing company in Rome,
 Italy; SZM Studios, a film, television, and multimedia production company in
 Unterfohring, Germany; Union County College in Cranford, N.J; ValueVision, a
 U.S.-based home shopping television network operator; and the television
 station WFAA-TV, which serves viewers in Dallas and Fort Worth, Texas.
     "We have been looking for the most efficient way possible to reduce the
 number of steps it takes to repurpose high-quality content for the Web," said
 Derek Gascon, vice president of strategy and planning, content management
 products at Convera. "WebAble allows us to quickly relieve time crunches
 frequently found in demanding environments like ours."
 
     "In today's market, efficiency is what broadcasters and other high quality
 content providers are looking for," said Tim Thorsteinson, president and CEO
 of the Grass Valley Group. "With the WebAble tool suite, we have met the
 challenge of letting them get their content to the Web quickly and easily. The
 success of the WebAble beta program is the first step to the exciting
 transition to digicasting."
     WebAble consists of two basic tools:  ProBrowse, which lets users record
 MPEG-1 video on a Profile(R) XP Media Platform and browse that video from
 their desktops; and Streamcode, which converts the video into streaming
 formats for the Web.
     WebAble is also integrated with the Grass Valley Group's ContentShare(TM)
 software platform for information access and exchange. Using standard Internet
 technologies such as the eXtensible Markup Language (XML), the ContentShare
 platform can link media assets, regardless of the application that created
 them or the platform on which they reside. As a result, WebAble users can
 quickly locate and view the content they're looking for, drag it to a
 Microsoft Windows NT-based Web server, and initiate the streaming conversion
 process as part of that transfer. The resulting digital file is then ready for
 insertion into a standard Web publishing tool.
     Production versions of the WebAble tools suite are scheduled for delivery
 in June 2001.
 
     Digicasters Require Full Web Publishing Solution
     Today, Digicasters want to streamline and simplify the ways they
 re-purpose their content for the Web and for e-commerce. They want a Web
 publishing application that will associate the appropriate metadata with the
 transferred content-descriptive information, pricing information, legal
 rights, and content shelf life. They must have the ability to easily access
 any asset at any time regardless of the original application. And they want
 that same application to appropriately transform content as it is moved to the
 Web-to handle the encoding and encryption that will assure the highest
 possible quality video and the greatest security possible. The Grass Valley
 Group's Web Media Publishing solution tackles these issues head on.
     In addition to the WebAble tool suite and the ContentShare software
 platform, the Web Media Solution includes the Aqua(TM) Internet encoder, a
 turnkey system that supports all major streaming formats, can output
 everything from simple audio to DVD-comparable video, offers robust
 signal-conditional tools, and can generate multi-format, multi-rate video
 streams in real time. With its ability to pre-process video from multiple
 sources, including live video, the Aqua can be configured to "turbo-charge"
 the WebAble suite with the highest possible quality video.
     The Web Publishing solution also leverages the Grass Valley Group's
 Profile XP Media Platform and Profile digital video platform line, which
 stores more broadcast content than any other, to help broadcasters make a
 stepwise transition to online publishing.
 
     About The Grass Valley Group
     The Grass Valley Group knows more about high-quality video than anybody
 else-especially as video goes digital. The Internet. Digital cinema.
 Data-enhanced broadcasting. Interactive television. It's a world of
 Digicasting-one that demands Media Without Bounds(TM) solutions. Whether
 online or on the air, the Emmy(R) award-winning Grass Valley Group, a
 privately held digital media leader, has the hardware, software, and new media
 technologies to get content wherever it needs to go.
     For the latest Grass Valley Group product information visit
 www.grassvalleygroup.com.
     NOTE:  Grass Valley Group and Profile are registered trademarks and
 WebAble, ContentShare, Aqua, and Media Without Bounds, are trademarks of Grass
 Valley Group Inc. All other trade names referenced are the service marks,
 trademarks or registered trademarks of their respective companies.
     CONTACT:  Denise Williams of Grass Valley Group, 503-526-8160, or
 denise.r.williams@grassvalleygroup.com.
 
 

SOURCE Grass Valley Group
    NEVADA CITY, Calif., April 11 /PRNewswire/ -- From broadcasters to
 streaming media service providers, the Grass Valley Group's WebAble(TM)
 technology for moving high-value content on to the Web is gaining momentum
 worldwide, with major content providers enrolled in its beta program. The
 company began shipping the software to beta sites early this month.
     WebAble is a tool suite that provides broadcasters and major content
 producers a drag-and-drop method for creating streaming media. A
 standards-based technology, WebAble enables broadcasters to easily re-purpose
 content for the Web and offers tight integration with existing production
 workflows. Using WebAble, transferring a video clip to a Web server is as easy
 as copying a spreadsheet to a floppy disk; conversion to standard streaming
 formats such as Microsoft's Windows Media and RealNetworks' RealVideo is
 automatic.
     WebAble beta program participants include Convera, a leading provider of
 digital content management solutions based in Vienna, Va.; DubSat, a digital
 satellite distribution service for television commercials based in Sydney,
 Australia; e-Media, a streaming media leader based in New Canaan, Conn.;
 Enron, a leading electricity, natural gas and communications company based in
 Houston, Texas; iBeam, a streaming media and Webcasting leader based in
 Sunnyvale, Calif.; Primedia, a leading targeted media company based in New
 York, N.Y; Sitcom, a dot.tv satellite channel publishing company in Rome,
 Italy; SZM Studios, a film, television, and multimedia production company in
 Unterfohring, Germany; Union County College in Cranford, N.J; ValueVision, a
 U.S.-based home shopping television network operator; and the television
 station WFAA-TV, which serves viewers in Dallas and Fort Worth, Texas.
     "We have been looking for the most efficient way possible to reduce the
 number of steps it takes to repurpose high-quality content for the Web," said
 Derek Gascon, vice president of strategy and planning, content management
 products at Convera. "WebAble allows us to quickly relieve time crunches
 frequently found in demanding environments like ours."
 
     "In today's market, efficiency is what broadcasters and other high quality
 content providers are looking for," said Tim Thorsteinson, president and CEO
 of the Grass Valley Group. "With the WebAble tool suite, we have met the
 challenge of letting them get their content to the Web quickly and easily. The
 success of the WebAble beta program is the first step to the exciting
 transition to digicasting."
     WebAble consists of two basic tools:  ProBrowse, which lets users record
 MPEG-1 video on a Profile(R) XP Media Platform and browse that video from
 their desktops; and Streamcode, which converts the video into streaming
 formats for the Web.
     WebAble is also integrated with the Grass Valley Group's ContentShare(TM)
 software platform for information access and exchange. Using standard Internet
 technologies such as the eXtensible Markup Language (XML), the ContentShare
 platform can link media assets, regardless of the application that created
 them or the platform on which they reside. As a result, WebAble users can
 quickly locate and view the content they're looking for, drag it to a
 Microsoft Windows NT-based Web server, and initiate the streaming conversion
 process as part of that transfer. The resulting digital file is then ready for
 insertion into a standard Web publishing tool.
     Production versions of the WebAble tools suite are scheduled for delivery
 in June 2001.
 
     Digicasters Require Full Web Publishing Solution
     Today, Digicasters want to streamline and simplify the ways they
 re-purpose their content for the Web and for e-commerce. They want a Web
 publishing application that will associate the appropriate metadata with the
 transferred content-descriptive information, pricing information, legal
 rights, and content shelf life. They must have the ability to easily access
 any asset at any time regardless of the original application. And they want
 that same application to appropriately transform content as it is moved to the
 Web-to handle the encoding and encryption that will assure the highest
 possible quality video and the greatest security possible. The Grass Valley
 Group's Web Media Publishing solution tackles these issues head on.
     In addition to the WebAble tool suite and the ContentShare software
 platform, the Web Media Solution includes the Aqua(TM) Internet encoder, a
 turnkey system that supports all major streaming formats, can output
 everything from simple audio to DVD-comparable video, offers robust
 signal-conditional tools, and can generate multi-format, multi-rate video
 streams in real time. With its ability to pre-process video from multiple
 sources, including live video, the Aqua can be configured to "turbo-charge"
 the WebAble suite with the highest possible quality video.
     The Web Publishing solution also leverages the Grass Valley Group's
 Profile XP Media Platform and Profile digital video platform line, which
 stores more broadcast content than any other, to help broadcasters make a
 stepwise transition to online publishing.
 
     About The Grass Valley Group
     The Grass Valley Group knows more about high-quality video than anybody
 else-especially as video goes digital. The Internet. Digital cinema.
 Data-enhanced broadcasting. Interactive television. It's a world of
 Digicasting-one that demands Media Without Bounds(TM) solutions. Whether
 online or on the air, the Emmy(R) award-winning Grass Valley Group, a
 privately held digital media leader, has the hardware, software, and new media
 technologies to get content wherever it needs to go.
     For the latest Grass Valley Group product information visit
 www.grassvalleygroup.com.
     NOTE:  Grass Valley Group and Profile are registered trademarks and
 WebAble, ContentShare, Aqua, and Media Without Bounds, are trademarks of Grass
 Valley Group Inc. All other trade names referenced are the service marks,
 trademarks or registered trademarks of their respective companies.
     CONTACT:  Denise Williams of Grass Valley Group, 503-526-8160, or
 denise.r.williams@grassvalleygroup.com.
 
 SOURCE  Grass Valley Group