New Fine Jewelry Rental Site Launches Introduces Luxury Jewelry Rental Online

Mar 28, 2011, 09:00 ET from

NEW YORK, March 28, 2011 /PRNewswire/ --, a new online rental site, launched today offering fine jewelry rentals via the web for special occasions, including award season events, parties, weddings and galas. Celebrities lead privileged lives with direct access to designer clothes, personal assistants and first class treatment wherever they go.  While most women don't live this fairytale lifestyle, the website allows them to feel like celebrity royalty for one night by renting the same kind of fine jewelry.

Recognizing the increasing demand for high-end jewelry at red carpet events and special occasions, third generation jeweler and founder, Laurent Landau, saw a chance to create a very unique type of rental business.  "We wanted to give every woman the opportunity to dress herself up with something glamorous, something special, something indulgent.  What could be more fitting than real diamonds, rubies and precious stones?" Landau explained.  "With, now they can have access to a variety of fine jewelry without the huge cost or any buyer's remorse." combines the ease of online shopping with the cachet of wearing high-end jewelry and features an extensive selection of statement pieces.  Opulent bracelets, earrings and necklaces are available to borrow or buy through the website.

For more information regarding this exciting new website, please visit