Nikon Coolpix(R) Sets New Benchmark in Digital Photography

Coolpix 995 Incorporates Pop-up Flash, Extended Zoom Range and More Creative

Controls into Award-Winning Design to Make Best Even Better



Apr 25, 2001, 01:00 ET from Nikon Inc.

    MELVILLE, N.Y., April 25 /PRNewswire/ -- Nikon (http://www.nikonusa.com),
 the world leader in photography, today introduced the new Coolpix(R) 995, a
 3.34-megapixel CCD digital camera that builds upon the award-winning design of
 the Nikon Coolpix 990 to set a new standard in digital photography.  The
 Coolpix 995 combines a pop-up flash for added shooting performance, a 4x
 Optical  Zoom-Nikkor lens that extends picture-taking capabilities, and a host
 of creative controls to offer the ultimate Coolpix digital camera available
 today.
     "With the Coolpix 995, Nikon once again raises the bar in digital
 photography design, control and performance," said Deborah Sauer, general
 manager, marketing, Nikon Consumer Digital and Compact Cameras.  "When Nikon
 designed the Coolpix 995, we listened to user feedback to develop the perfect
 blend of features and superior Nikon quality and innovation.  As a result, we
 created a digital camera that is driven by the photographer's imagination and
 offers the power and ease-of-use to be as creative as you want to be," Ms.
 Sauer added.
 
     New Design for Greater Functionality
     The Coolpix 995 incorporates a multi-mode pop-up flash into the same
 compact, swivel design as the Coolpix 990 and 950, for added convenience and
 performance when shooting from any angle.  This new flash design also allows
 for improved Red-eye reduction when taking pictures.  The camera provides
 increased flash power and versatility with the Multi-Flash Sync Terminal that
 offers the capability to work with up to five optional external Speedlight
 flashes.  In addition, the optional Coolpix accessory lenses may be used with
 external Speedlights.
 
     Superior Zoom Range & Lenses Capture Superior Images
     What makes Nikon imaging products superior to the competition are high
 quality optics -- the Coolpix 995 continues this tradition.  To get closer to
 the action, the camera features a 4x Optical Zoom-Nikkor lens with 38-152mm
 coverage (35mm equivalent), the highest zoom range in the Coolpix line.  For
 extended zoom reach, the Coolpix 995 offers a 4x stepless Digital Zoom.
     The camera's lens boasts two aspherical elements to maximize optical
 performance while maintaining a compact lens design.  The Coolpix 995 also
 features Super Integrated Coating (SIC) to provide remarkable sharpness and
 quality.  For ultimate versatility, the camera accepts all optional Coolpix
 accessories and converter lenses giving users the unprecedented focal length
 range of 8mm-456mm optically and 1,824mm (35mm equivalent) with 4x digital
 zoom.
 
     Speed and Choice to Capture Your Images Your Way
     Not all subjects sit still to be photographed, so the Coolpix 995 offers
 high-speed full resolution image capture at three frames per second, an
 improved shutter speed of 1/2300 per second, and fast maximum ISO of 800 to
 ensure the user doesn't miss out on the moment.  To make sure the photographer
 got the shot, there is a quick review function, plus 6x zooming playback for
 immediate image confirmation.
     For greater creativity, as well as ease-of-use, the Coolpix 995 includes
 four saturation modes to allow users to create their final image in one less
 step.  The saturation modes enable users to control color saturation based on
 final output goals, such as printing or uploading images straight to the Web.
 
     More Creative Controls Without Worry
     The Coolpix 995 offers a host of features to give photographers the
 ultimate quality and creative control, while still providing easy-to-use,
 automatic operation.  The camera includes White Balance Bracketing to
 guarantee proper color balance under difficult or mixed lighting conditions
 plus Noise Reduction mode to minimize digital artifacts and get clean and
 clear long exposures.  Nikon's exclusive 256-element Matrix Metering and
 7,123-step Multi-Area Autofocus system produces sharp and crisp images.  The
 Coolpix 995 also offers a 50-step Manual Focus and a Manual Exposure mode for
 complete creative control.
 
     Added Extras Increase Digital Experience & Camera Value
     To offer a complete out-of-box experience at an incredible value, the
 Coolpix 995 comes with a rechargeable lithium-ion battery and charger (a $50
 value), a Lexar Media(TM) 16MB USB-enabled CompactFlash(TM) Card and a USB
 cable for plug-and-play high-speed connectivity.  The Coolpix 995 camera
 operates from three different power sources allowing users to choose between a
 rechargeable or disposable battery, or an A/C adapter.  The camera also
 supports both CompactFlash Type I and II cards, allowing users a personal
 choice of storage methods.
     The Coolpix 995 digital camera includes the new NikonView 4 software,
 which gives users ultimate control in how they save, view, store and use their
 digital images.  For added image creativity, the camera also features a suite
 of software from ArcSoft.  PhotoStudio(R) 2000 is a digital image-processing
 program that enables photographers to edit, retouch and enhance images.
 ArcSoft VideoImpression(TM) lets users edit and share their QuickTime movies.
 ArcSoft PhotoPrinter Pro(R) 2000 makes it possible to create prints easily, in
 varying sizes on one sheet of printer paper.  The Coolpix 995 also offers
 ArcSoft Panorama Maker(R) 2000, which lets users easily stitch together any
 number of images to automatically create beautiful panoramic photographs ready
 to print or e-mail.
     The Nikon Coolpix 995 will be available in June 2001 at an MSRP of
 $899.95.
 
     About Nikon
     Nikon Inc., the world leader in precision optics, 35mm and digital imaging
 technology, is recognized for setting new standards in product design and
 performance in consumer and professional photographic equipment.  Nikon Inc.
 distributes the Nikon Total Imaging System of consumer and professional 35mm
 film and digital SLR cameras, Nikkor optics, Speedlights and System
 Accessories; Advanced Photo System cameras; 35mm compact cameras; Coolpix(R)
 compact digital cameras; Coolscan(R) digital film scanners; Nikonos(R)
 underwater photographic systems; and Nikon sports and recreational optics.
 The company plays an active role in supporting aspiring and advanced
 photographers through a variety of organizations, educational programs, events
 and workshops.  For product information, contact Nikon at (800) NIKON-UX or
 visit http://www.nikonusa.com, which links all levels of photographers to the
 web's most comprehensive photo learning and sharing communities.
 
                     MAKE YOUR OPINION COUNT -- Click Here
                http://tbutton.prnewswire.com/prn/11690X77166338
 
 

SOURCE Nikon Inc.
    MELVILLE, N.Y., April 25 /PRNewswire/ -- Nikon (http://www.nikonusa.com),
 the world leader in photography, today introduced the new Coolpix(R) 995, a
 3.34-megapixel CCD digital camera that builds upon the award-winning design of
 the Nikon Coolpix 990 to set a new standard in digital photography.  The
 Coolpix 995 combines a pop-up flash for added shooting performance, a 4x
 Optical  Zoom-Nikkor lens that extends picture-taking capabilities, and a host
 of creative controls to offer the ultimate Coolpix digital camera available
 today.
     "With the Coolpix 995, Nikon once again raises the bar in digital
 photography design, control and performance," said Deborah Sauer, general
 manager, marketing, Nikon Consumer Digital and Compact Cameras.  "When Nikon
 designed the Coolpix 995, we listened to user feedback to develop the perfect
 blend of features and superior Nikon quality and innovation.  As a result, we
 created a digital camera that is driven by the photographer's imagination and
 offers the power and ease-of-use to be as creative as you want to be," Ms.
 Sauer added.
 
     New Design for Greater Functionality
     The Coolpix 995 incorporates a multi-mode pop-up flash into the same
 compact, swivel design as the Coolpix 990 and 950, for added convenience and
 performance when shooting from any angle.  This new flash design also allows
 for improved Red-eye reduction when taking pictures.  The camera provides
 increased flash power and versatility with the Multi-Flash Sync Terminal that
 offers the capability to work with up to five optional external Speedlight
 flashes.  In addition, the optional Coolpix accessory lenses may be used with
 external Speedlights.
 
     Superior Zoom Range & Lenses Capture Superior Images
     What makes Nikon imaging products superior to the competition are high
 quality optics -- the Coolpix 995 continues this tradition.  To get closer to
 the action, the camera features a 4x Optical Zoom-Nikkor lens with 38-152mm
 coverage (35mm equivalent), the highest zoom range in the Coolpix line.  For
 extended zoom reach, the Coolpix 995 offers a 4x stepless Digital Zoom.
     The camera's lens boasts two aspherical elements to maximize optical
 performance while maintaining a compact lens design.  The Coolpix 995 also
 features Super Integrated Coating (SIC) to provide remarkable sharpness and
 quality.  For ultimate versatility, the camera accepts all optional Coolpix
 accessories and converter lenses giving users the unprecedented focal length
 range of 8mm-456mm optically and 1,824mm (35mm equivalent) with 4x digital
 zoom.
 
     Speed and Choice to Capture Your Images Your Way
     Not all subjects sit still to be photographed, so the Coolpix 995 offers
 high-speed full resolution image capture at three frames per second, an
 improved shutter speed of 1/2300 per second, and fast maximum ISO of 800 to
 ensure the user doesn't miss out on the moment.  To make sure the photographer
 got the shot, there is a quick review function, plus 6x zooming playback for
 immediate image confirmation.
     For greater creativity, as well as ease-of-use, the Coolpix 995 includes
 four saturation modes to allow users to create their final image in one less
 step.  The saturation modes enable users to control color saturation based on
 final output goals, such as printing or uploading images straight to the Web.
 
     More Creative Controls Without Worry
     The Coolpix 995 offers a host of features to give photographers the
 ultimate quality and creative control, while still providing easy-to-use,
 automatic operation.  The camera includes White Balance Bracketing to
 guarantee proper color balance under difficult or mixed lighting conditions
 plus Noise Reduction mode to minimize digital artifacts and get clean and
 clear long exposures.  Nikon's exclusive 256-element Matrix Metering and
 7,123-step Multi-Area Autofocus system produces sharp and crisp images.  The
 Coolpix 995 also offers a 50-step Manual Focus and a Manual Exposure mode for
 complete creative control.
 
     Added Extras Increase Digital Experience & Camera Value
     To offer a complete out-of-box experience at an incredible value, the
 Coolpix 995 comes with a rechargeable lithium-ion battery and charger (a $50
 value), a Lexar Media(TM) 16MB USB-enabled CompactFlash(TM) Card and a USB
 cable for plug-and-play high-speed connectivity.  The Coolpix 995 camera
 operates from three different power sources allowing users to choose between a
 rechargeable or disposable battery, or an A/C adapter.  The camera also
 supports both CompactFlash Type I and II cards, allowing users a personal
 choice of storage methods.
     The Coolpix 995 digital camera includes the new NikonView 4 software,
 which gives users ultimate control in how they save, view, store and use their
 digital images.  For added image creativity, the camera also features a suite
 of software from ArcSoft.  PhotoStudio(R) 2000 is a digital image-processing
 program that enables photographers to edit, retouch and enhance images.
 ArcSoft VideoImpression(TM) lets users edit and share their QuickTime movies.
 ArcSoft PhotoPrinter Pro(R) 2000 makes it possible to create prints easily, in
 varying sizes on one sheet of printer paper.  The Coolpix 995 also offers
 ArcSoft Panorama Maker(R) 2000, which lets users easily stitch together any
 number of images to automatically create beautiful panoramic photographs ready
 to print or e-mail.
     The Nikon Coolpix 995 will be available in June 2001 at an MSRP of
 $899.95.
 
     About Nikon
     Nikon Inc., the world leader in precision optics, 35mm and digital imaging
 technology, is recognized for setting new standards in product design and
 performance in consumer and professional photographic equipment.  Nikon Inc.
 distributes the Nikon Total Imaging System of consumer and professional 35mm
 film and digital SLR cameras, Nikkor optics, Speedlights and System
 Accessories; Advanced Photo System cameras; 35mm compact cameras; Coolpix(R)
 compact digital cameras; Coolscan(R) digital film scanners; Nikonos(R)
 underwater photographic systems; and Nikon sports and recreational optics.
 The company plays an active role in supporting aspiring and advanced
 photographers through a variety of organizations, educational programs, events
 and workshops.  For product information, contact Nikon at (800) NIKON-UX or
 visit http://www.nikonusa.com, which links all levels of photographers to the
 web's most comprehensive photo learning and sharing communities.
 
                     MAKE YOUR OPINION COUNT -- Click Here
                http://tbutton.prnewswire.com/prn/11690X77166338
 
 SOURCE  Nikon Inc.