DUBLIN, July 24, 2015 /PRNewswire/ -- Research and Markets (http://www.researchandmarkets.com/research/sj2qsb/north_america) has announced the addition of the "North America Starter Cultures Market by Application, by Type and by Geography - Analysis and Forecast to 2019" report to their offering.
The North American starter cultures market was valued at $222.1 million in 2014 and is projected to reach $307.4 million by 2019 at a CAGR of 6.7% during the forecast period of 2014 to 2019. The market, by application led the alcoholic beverages in 2014, with a 67.2% share. Yeasts are mostly used among the starter cultures and also account for the highest CAGR% for the given forecast period.
Starter cultures are the microbial cultures that initiate the fermentation process. The purity of the culture is taken care of and the strains tend to mutate due to ex situ fermentation process Yeast, Bacteria, and Molds- different types of commonly used natural food colors. Cost to produce most of this culture depends on the relative easiness by which it can be ex situ cultured and the easiness by which they can be freeze dried without losing its strain quality and viability.
The North American starter cultures market is dominated by the U.S., followed by Canada. In the U.S., consumer health and wellness awareness is rapidly rising and so is the demand for healthy beverages. Therefore, there is intense competition among beverage manufacturers. The production of fermented beverages depends upon the type of starter culture used as it imparts healthy and appetizing characteristics to the drinks. The competition is influencing the development and increasing production of new and improved non-alcoholic fermented beverages that add value to the American consumers. For example, lactic acid bacteria used in drinking yogurt helps to restore the balance in the human intestinal system. Thus, with the growing production of non-alcoholic fermented beverages, the demand for the corresponding starter cultures in North America is also expanding.
The North American starter cultures market is a competitive market, with firms such as Danisco A/S (Denmark), Chr. Hansen (Denmark), Lassafre Group (France) and Lallemand Inc.(Canada) among others expanding their market share in the North American region. To gain an increasing market share, these companies are adopting numerous market strategies including innovative product development, partnerships, mergers and acquisitions and expansion of existing facilities. Apart from these companies, there are a large number of small firms present in the North American market.
Key Topics Covered:
2 Research Methodology
3 Executive Summary
4 Market Overview
5 Starter Cultures Market, By Application
6 Starter Cultures Market, By Type
7 Starter Cultures Market, By Geography
8 Starter Cultures Market: Competitive Landscape
9 Starter Cultures Market, By Company
- Chr. Hansen Holding A/S
- Danisco A/S
- Doehler Group
- Lallemand Inc.
- Lesaffre Group
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SOURCE Research and Markets