North Castle Partners Names Beverage Group Chief Executive And Chief Financial Officer

Kenneth Romanzi to Lead Expansion as CEO

Robert Braks Experienced in Building Businesses



Apr 11, 2001, 01:00 ET from North Castle Partners

    GREENWICH, Conn., APRIL 11 /PRNewswire/ -- North Castle Partners, a
 Greenwich, Connecticut-based private investment firm focused on healthy living
 and aging, today announced the appointment of Kenneth G. Romanzi as Chief
 Executive Officer of the firm's Beverage Group, the largest premium healthy
 beverage company in the U.S.  Also named was Robert E. Braks as Chief
 Financial Officer.
     The Beverage Group offers premium beverages, including fresh and lightly
 pasteurized juices, juice blends and smoothies, and premium bottled water.
 North Castle formed the Beverage Group through the merger of six leading
 companies:  Saratoga Beverage Group, Inc.; M.H. Zeigler & Sons, Inc.;
 California Day-Fresh Foods, Inc.; Wiman Beverage Company, Inc.; Orchid Island
 Juice Company; and Fantasia Juice Company.
     "We are delighted to welcome two seasoned and talented executives with
 comprehensive experience in the food and beverage sectors to our Beverage
 Group," said Ellen Marram, partner of North Castle.  "Ken is an exceptional
 business leader with a proven track record of producing breakthrough results
 in the businesses he has led.  His extensive experience in the food and
 beverage sector will assist us greatly as we pursue new opportunities and
 develop strategies to take full advantage of the strength of our brands. Bob
 is highly experienced in internal financial and business operations and in
 working with financial institutions."
     "North Castle is building the leading premium beverage company by
 acquiring the strongest companies in this space. I look forward to leading The
 Beverage Group to profitably expand the business across different channels and
 build long-term value," said Mr. Romanzi.
     Mr. Romanzi has nearly 20 years of operating and marketing experience in
 the food and beverage sectors with global companies as well as entrepreneurial
 ventures.   From 1993 to 1998 he was with Nabisco, Inc. serving as President
 of Nabisco Refrigerated Foods, and more recently as President, Sales and
 Logistics for Nabisco Foods Group.  He also served as Senior Vice President,
 Sales & Customer Service for Nabisco Biscuit Company.  Prior to that he was
 with Cadbury Schweppes PLC as Vice President Marketing/Strategic Planning for
 North America, with responsibility for several brands.  He began his career at
 Frito-Lay.  In his most recent capacity, Mr. Romanzi was President and Chief
 Executive Officer of Balducci's Direct.  A graduate of Babson College, he
 attended the Executive Education Program at INSEAD.
     Mr. Braks is an experienced financial executive who has focused on
 creating profitable growth within the food and beverage sectors.  Since 1990,
 Mr. Braks has been with Steuben Foods, Inc., most recently as Vice President
 of Finance and Chief Financial Officer.  Prior to that he was President and
 Chief Operating Officer of Health Waters, Inc. For more than 10 years, he
 served with Cadbury Schweppes PLC in North America as Senior Vice President of
 Finance and Administration. He began his career as a manager at Deloitte
 Haskins and Sells, an accounting firm.  He is a graduate of Manhattan College
 and is a Certified Public Accountant.
 
     About North Castle Partners
     North Castle Partners, is a private equity firm with offices in Greenwich,
 CT and San Francisco, CA.  The firm has made over 30 investments in companies
 that provide products and services promoting healthy living and aging.  North
 Castle has made significant investments in specific growth sectors, including:
 Vitamins, Minerals and Supplements; Day Spas; Sports Nutrition; Healthy
 Beverages; Global Leisure Travel; Complementary and Alternative Medicines; and
 Fitness Clubs.
 
 

SOURCE North Castle Partners
    GREENWICH, Conn., APRIL 11 /PRNewswire/ -- North Castle Partners, a
 Greenwich, Connecticut-based private investment firm focused on healthy living
 and aging, today announced the appointment of Kenneth G. Romanzi as Chief
 Executive Officer of the firm's Beverage Group, the largest premium healthy
 beverage company in the U.S.  Also named was Robert E. Braks as Chief
 Financial Officer.
     The Beverage Group offers premium beverages, including fresh and lightly
 pasteurized juices, juice blends and smoothies, and premium bottled water.
 North Castle formed the Beverage Group through the merger of six leading
 companies:  Saratoga Beverage Group, Inc.; M.H. Zeigler & Sons, Inc.;
 California Day-Fresh Foods, Inc.; Wiman Beverage Company, Inc.; Orchid Island
 Juice Company; and Fantasia Juice Company.
     "We are delighted to welcome two seasoned and talented executives with
 comprehensive experience in the food and beverage sectors to our Beverage
 Group," said Ellen Marram, partner of North Castle.  "Ken is an exceptional
 business leader with a proven track record of producing breakthrough results
 in the businesses he has led.  His extensive experience in the food and
 beverage sector will assist us greatly as we pursue new opportunities and
 develop strategies to take full advantage of the strength of our brands. Bob
 is highly experienced in internal financial and business operations and in
 working with financial institutions."
     "North Castle is building the leading premium beverage company by
 acquiring the strongest companies in this space. I look forward to leading The
 Beverage Group to profitably expand the business across different channels and
 build long-term value," said Mr. Romanzi.
     Mr. Romanzi has nearly 20 years of operating and marketing experience in
 the food and beverage sectors with global companies as well as entrepreneurial
 ventures.   From 1993 to 1998 he was with Nabisco, Inc. serving as President
 of Nabisco Refrigerated Foods, and more recently as President, Sales and
 Logistics for Nabisco Foods Group.  He also served as Senior Vice President,
 Sales & Customer Service for Nabisco Biscuit Company.  Prior to that he was
 with Cadbury Schweppes PLC as Vice President Marketing/Strategic Planning for
 North America, with responsibility for several brands.  He began his career at
 Frito-Lay.  In his most recent capacity, Mr. Romanzi was President and Chief
 Executive Officer of Balducci's Direct.  A graduate of Babson College, he
 attended the Executive Education Program at INSEAD.
     Mr. Braks is an experienced financial executive who has focused on
 creating profitable growth within the food and beverage sectors.  Since 1990,
 Mr. Braks has been with Steuben Foods, Inc., most recently as Vice President
 of Finance and Chief Financial Officer.  Prior to that he was President and
 Chief Operating Officer of Health Waters, Inc. For more than 10 years, he
 served with Cadbury Schweppes PLC in North America as Senior Vice President of
 Finance and Administration. He began his career as a manager at Deloitte
 Haskins and Sells, an accounting firm.  He is a graduate of Manhattan College
 and is a Certified Public Accountant.
 
     About North Castle Partners
     North Castle Partners, is a private equity firm with offices in Greenwich,
 CT and San Francisco, CA.  The firm has made over 30 investments in companies
 that provide products and services promoting healthy living and aging.  North
 Castle has made significant investments in specific growth sectors, including:
 Vitamins, Minerals and Supplements; Day Spas; Sports Nutrition; Healthy
 Beverages; Global Leisure Travel; Complementary and Alternative Medicines; and
 Fitness Clubs.
 
 SOURCE  North Castle Partners