Operation Frontline Arrives in Elmira to Aid Those at Risk of Hunger

Share Our Strength's Nutrition Education Program Teaches Self-Sufficiency To

Low-Income Individuals



Apr 11, 2001, 01:00 ET from Tyson Foods, Inc.

    ELMIRA, N.Y., April 11 /PRNewswire/ -- Today, Operation Frontline, the
 nutrition education program of leading anti-hunger organization Share Our
 Strength, held its official kick-off event for Elmira and Southern Tier
 residents at Christ United Methodist Church, located at 330 West Church
 Street.  Operation Frontline, which has already touched more than
 15,000 people at risk of hunger in 90 communities across the country, has been
 expanded to Elmira as part of a $10 million commitment by Tyson Foods,
 Inc.(TM)
     (Photo:  http://www.newscom.com/cgi-bin/prnh/20010411/CGW019 )
     Share Our Strength's Operation Frontline attacks many of the root causes
 of hunger by teaching food budgeting, cooking skills and nutrition information
 to adults and children at risk of hunger and malnutrition to help them learn
 to become self-sufficient.  The six-week courses focus on topics such as
 healthy cooking for the heart, smart snacking, shopping on a budget, financial
 planning and food safety.  Taught by local volunteer chefs and nutritionists,
 participants share the meal they've just learned to prepare and leave with the
 ingredients needed to cook the meal at home.
     Working with the Food Bank of the Southern Tier and nutrition teaching
 assistants from the Cornell Cooperative Extension, Share Our Strength and
 Tyson launched the Operation Frontline program with the help of Chef Todd
 McClelland who taught cooking and important life skills to individuals at risk
 of hunger or malnutrition.
     "Share Our Strength's Operation Frontline helps teach individuals how to
 better stretch their food dollars and cook healthy, nutritious meals for their
 families," said Paul Hesler, executive director of the Food Bank of the
 Southern Tier, a local partner of Operation Frontline.  "We're excited to
 begin reaching out to the many residents in our six-county area who are living
 below the poverty level with these important life skills."
     Elmira was chosen as one of four expansion locations for Share Our
 Strength's Operation Frontline because an estimated 22 percent of Elmira
 residents are living in poverty, according to information released by the City
 of Elmira in 1999.
     "I'm excited to work with many chefs and organizations to help bring this
 much-needed program to Elmira," said McClelland, chef of A Step Above Catering
 and Operation Frontline volunteer.  "By combining our local efforts with
 donations and volunteer assistance from national Share Our Strength supporters
 like Tyson, we can make a difference in the fight against hunger and poverty
 in Elmira and the surrounding areas."
     To immediately provide protein-rich food assistance to the residents of
 Elmira and the Southern Tier, Tyson donated 30,000 pounds of chicken, or
 150,000 meals, to the Food Bank of the Southern Tier in February.  In
 addition, local Tyson representatives are joining in the battle to end hunger
 by volunteering at Operation Frontline classes in Elmira.
     "I'm happy that Tyson has helped bring Operation Frontline to Elmira,
 because it gives me the opportunity to have an impact on my neighbors and
 people of this community," said Bob Taney, Tyson Foods, and Operation
 Frontline volunteer.
     For more information on how to participate in or volunteer with Operation
 Frontline in Elmira, please call Natasha Ribeiro at (607) 796-6061.
     In operation since 1981, the Food Bank of the Southern Tier provides food
 and food-related products to people who suffer from the effects of hunger and
 poverty through a network of 175 member agencies including food pantries, soup
 kitchens, shelters and other non-profit organizations.  Located in Elmira, NY,
 it is one of eight America's Second Harvest affiliate food banks in New York
 State serving the six counties of Broome, Chemung, Schuyler, Tompkins, Tioga,
 and Steuben. Operation Frontline in Elmira/ Page Three
 
     Share Our Strength, one of the nation's leading anti-hunger, anti-poverty
 organizations, meets immediate demands for food while investing in long-term
 solutions to end hunger and poverty.  Share Our Strength meets its goals by
 mobilizing individuals and industries to contribute their talents to the fight
 against hunger and creates community wealth to promote lasting change.  Visit
 http://www.strength.org for more information.
 
     Tyson Foods, Inc. (NYSE:   TSN), founded in 1935, is the world's largest
 fully integrated producer, processor and marketer of chicken and poultry-based
 food products with annual sales in excess of $7 billion.  Over the years, the
 Tyson product line has expanded to include prepared meals and entrees, and
 specialty products such as corn chips and tortillas.  Tyson Foods is
 headquartered in Springdale, Arkansas.
 
     Fore more information, contact:  Stephanie Shipley, 312-729-4160, or Julie
 Art, 312-729-4473, both of Golin/Harris for Tyson Foods, Inc.
 
 

SOURCE Tyson Foods, Inc.
    ELMIRA, N.Y., April 11 /PRNewswire/ -- Today, Operation Frontline, the
 nutrition education program of leading anti-hunger organization Share Our
 Strength, held its official kick-off event for Elmira and Southern Tier
 residents at Christ United Methodist Church, located at 330 West Church
 Street.  Operation Frontline, which has already touched more than
 15,000 people at risk of hunger in 90 communities across the country, has been
 expanded to Elmira as part of a $10 million commitment by Tyson Foods,
 Inc.(TM)
     (Photo:  http://www.newscom.com/cgi-bin/prnh/20010411/CGW019 )
     Share Our Strength's Operation Frontline attacks many of the root causes
 of hunger by teaching food budgeting, cooking skills and nutrition information
 to adults and children at risk of hunger and malnutrition to help them learn
 to become self-sufficient.  The six-week courses focus on topics such as
 healthy cooking for the heart, smart snacking, shopping on a budget, financial
 planning and food safety.  Taught by local volunteer chefs and nutritionists,
 participants share the meal they've just learned to prepare and leave with the
 ingredients needed to cook the meal at home.
     Working with the Food Bank of the Southern Tier and nutrition teaching
 assistants from the Cornell Cooperative Extension, Share Our Strength and
 Tyson launched the Operation Frontline program with the help of Chef Todd
 McClelland who taught cooking and important life skills to individuals at risk
 of hunger or malnutrition.
     "Share Our Strength's Operation Frontline helps teach individuals how to
 better stretch their food dollars and cook healthy, nutritious meals for their
 families," said Paul Hesler, executive director of the Food Bank of the
 Southern Tier, a local partner of Operation Frontline.  "We're excited to
 begin reaching out to the many residents in our six-county area who are living
 below the poverty level with these important life skills."
     Elmira was chosen as one of four expansion locations for Share Our
 Strength's Operation Frontline because an estimated 22 percent of Elmira
 residents are living in poverty, according to information released by the City
 of Elmira in 1999.
     "I'm excited to work with many chefs and organizations to help bring this
 much-needed program to Elmira," said McClelland, chef of A Step Above Catering
 and Operation Frontline volunteer.  "By combining our local efforts with
 donations and volunteer assistance from national Share Our Strength supporters
 like Tyson, we can make a difference in the fight against hunger and poverty
 in Elmira and the surrounding areas."
     To immediately provide protein-rich food assistance to the residents of
 Elmira and the Southern Tier, Tyson donated 30,000 pounds of chicken, or
 150,000 meals, to the Food Bank of the Southern Tier in February.  In
 addition, local Tyson representatives are joining in the battle to end hunger
 by volunteering at Operation Frontline classes in Elmira.
     "I'm happy that Tyson has helped bring Operation Frontline to Elmira,
 because it gives me the opportunity to have an impact on my neighbors and
 people of this community," said Bob Taney, Tyson Foods, and Operation
 Frontline volunteer.
     For more information on how to participate in or volunteer with Operation
 Frontline in Elmira, please call Natasha Ribeiro at (607) 796-6061.
     In operation since 1981, the Food Bank of the Southern Tier provides food
 and food-related products to people who suffer from the effects of hunger and
 poverty through a network of 175 member agencies including food pantries, soup
 kitchens, shelters and other non-profit organizations.  Located in Elmira, NY,
 it is one of eight America's Second Harvest affiliate food banks in New York
 State serving the six counties of Broome, Chemung, Schuyler, Tompkins, Tioga,
 and Steuben. Operation Frontline in Elmira/ Page Three
 
     Share Our Strength, one of the nation's leading anti-hunger, anti-poverty
 organizations, meets immediate demands for food while investing in long-term
 solutions to end hunger and poverty.  Share Our Strength meets its goals by
 mobilizing individuals and industries to contribute their talents to the fight
 against hunger and creates community wealth to promote lasting change.  Visit
 http://www.strength.org for more information.
 
     Tyson Foods, Inc. (NYSE:   TSN), founded in 1935, is the world's largest
 fully integrated producer, processor and marketer of chicken and poultry-based
 food products with annual sales in excess of $7 billion.  Over the years, the
 Tyson product line has expanded to include prepared meals and entrees, and
 specialty products such as corn chips and tortillas.  Tyson Foods is
 headquartered in Springdale, Arkansas.
 
     Fore more information, contact:  Stephanie Shipley, 312-729-4160, or Julie
 Art, 312-729-4473, both of Golin/Harris for Tyson Foods, Inc.
 
 SOURCE  Tyson Foods, Inc.