Postal Service Taps ZIPM.com Powered by InterSystems CACHE Database as Direct Mail Merchant Link

Service Provider Delivers Total Direct Mail Solutions Via the Web



Apr 24, 2001, 01:00 ET from InterSystems Corporation

    CAMBRIDGE, Mass., April 24 /PRNewswire Interactive News Release// --
     InterSystems Corporation today announced that ZIPM (www.ZIPM.com) has been
 selected by the U.S. Postal Service as a Direct Mail Service Provider link.
     InterSystems develops and markets the CACHE post-relational database.
 ZIPM is using CACHE as the database foundation for a website that offers
 complete, cost-effective online solutions for direct mail campaigns.
     The Postal Service introduced the link to ZIPM.com on its Direct Mail
 Merchants page (www.usps.com/directmail) as part of a campaign designed to
 deliver the power of direct mail to small and mid-sized businesses.
     "The decision by the Postal Service to offer a ZIPM.com link illustrates
 the success that our customers can achieve with Web solutions built on CACHE,"
 says InterSystems Vice President of Strategic Planning Paul Grabscheid.
 "It's extremely gratifying to be able to partner with an organization like
 ZIPM to help it reach its business goals."
 
     CACHE Choice Critical Success Factor
     ZIPM, headquartered in Chicago, provides creative, print and production
 services with a point-and-click approach that enables businesses to quickly
 produce direct mail campaigns at a very competitive price point.
     Selecting CACHE as the site database was a key business and technology
 decision, according to Jim Kargman, ZIPM CEO.  "We chose CACHE because of its
 speed, scalability and reliability," he says.  "We spin 200 million names plus
 encrypted customer information, along with graphic images, on multiple
 systems.  "CACHE enabled us to get to market in a timeframe fivefold faster
 than would have been possible with any other technology supporting a product
 as complex as ZIPM."
     CACHE also provides the flexibility needed to support the fast growth
 Kargman predicts for ZIPM.  "Any startup business faces enormous challenges in
 changing their systems as the business grows.  CACHE handles these challenges
 in stride," he says.
 
     About InterSystems
     Headquartered in Cambridge, Mass., InterSystems Corporation
 (www.InterSystems.com) is the leading provider of high-performance database
 systems for Web applications, with over four million users worldwide.
 InterSystems' flagship product, CACHE, is a post-relational database with a
 multidimensional data and application server offering ultra-fast and massively
 scalable objects and SQL.  CACHE features breakthrough rapid development
 technology for building objects and object applications.
     How To Write with an Accent: Press and hold ALT and enter 144 on the
 numeric keypad to put the accent on CACHE.
 
     Trademark Notes:  Cache is a trademark of InterSystems Corporation.
     Other trademarks belong to their respective owners.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X18989247
 
 

SOURCE InterSystems Corporation
    CAMBRIDGE, Mass., April 24 /PRNewswire Interactive News Release// --
     InterSystems Corporation today announced that ZIPM (www.ZIPM.com) has been
 selected by the U.S. Postal Service as a Direct Mail Service Provider link.
     InterSystems develops and markets the CACHE post-relational database.
 ZIPM is using CACHE as the database foundation for a website that offers
 complete, cost-effective online solutions for direct mail campaigns.
     The Postal Service introduced the link to ZIPM.com on its Direct Mail
 Merchants page (www.usps.com/directmail) as part of a campaign designed to
 deliver the power of direct mail to small and mid-sized businesses.
     "The decision by the Postal Service to offer a ZIPM.com link illustrates
 the success that our customers can achieve with Web solutions built on CACHE,"
 says InterSystems Vice President of Strategic Planning Paul Grabscheid.
 "It's extremely gratifying to be able to partner with an organization like
 ZIPM to help it reach its business goals."
 
     CACHE Choice Critical Success Factor
     ZIPM, headquartered in Chicago, provides creative, print and production
 services with a point-and-click approach that enables businesses to quickly
 produce direct mail campaigns at a very competitive price point.
     Selecting CACHE as the site database was a key business and technology
 decision, according to Jim Kargman, ZIPM CEO.  "We chose CACHE because of its
 speed, scalability and reliability," he says.  "We spin 200 million names plus
 encrypted customer information, along with graphic images, on multiple
 systems.  "CACHE enabled us to get to market in a timeframe fivefold faster
 than would have been possible with any other technology supporting a product
 as complex as ZIPM."
     CACHE also provides the flexibility needed to support the fast growth
 Kargman predicts for ZIPM.  "Any startup business faces enormous challenges in
 changing their systems as the business grows.  CACHE handles these challenges
 in stride," he says.
 
     About InterSystems
     Headquartered in Cambridge, Mass., InterSystems Corporation
 (www.InterSystems.com) is the leading provider of high-performance database
 systems for Web applications, with over four million users worldwide.
 InterSystems' flagship product, CACHE, is a post-relational database with a
 multidimensional data and application server offering ultra-fast and massively
 scalable objects and SQL.  CACHE features breakthrough rapid development
 technology for building objects and object applications.
     How To Write with an Accent: Press and hold ALT and enter 144 on the
 numeric keypad to put the accent on CACHE.
 
     Trademark Notes:  Cache is a trademark of InterSystems Corporation.
     Other trademarks belong to their respective owners.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X18989247
 
 SOURCE  InterSystems Corporation