BOONTON, N.J., Dec. 4 /PRNewswire/ -- The worldwide market for
presence-based telecommunication services, including instant messaging (IM)
and push-to-talk (PTT), is expected to exceed $16 billion in 2009, as an ever
increasing number of cellular and wireline carriers provide customized
services predicated upon the availability of their end-users. According to a
new market research study from The Insight Research Corporation,
presence-based telecommunication services such as IM and PTT are wildly
popular in Asian countries. Carrier revenue from presence-based services is
nearly 25 percent greater in Asia than North America.
Insight Research's market analysis study, entitled "Presence Based
Services Market 2008-2013," notes that presence-based services are part of a
worldwide push by carriers to create new IP-enabled services for consumers and
business users. The study notes that consumers of mobile and fixed line
telecommunications services are adopting presence-based services along with
other IP-enabled services such as location based services, fixed-mobile
convergence, file sharing, streaming, and video telephony.
"Presence-based services are all about saving time and effort, so both
consumers and businesses see value in these applications," says Robert
Rosenberg, president of Insight Research Corp. "Carriers from Europe, Asia,
Latin America and the US got together to foster standards for mobile IM
interoperability, so these services are no longer being viewed as just teen
toys. IM and PTT are also business tools, and we see this market continuing
to grow as more businesses recognize the utility of these applications,"
An excerpt, table of contents, and ordering information for "Presence
Based Services Market 2008-2013" study are available online at:
This 130-page report is available immediately for $2,195.00 (hard copy).
Electronic (PDF) reports can also be ordered online. Please visit our website,
or call 973-541-9600 for details.
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This release was issued on behalf of the above organization by
Send2Press(R), a unit of Neotrope(R). http://www.Send2Press.com
SOURCE Insight Research Corporation