Qbiquity Releases Analytical Product Module - ANALYZE(TM)

ANALYZE(TM) features a suite of real-time reports to optimize all of your

online and offline marketing efforts. Identify your best customer advocates,

target top content, and monitor recommendation activity through multiple

generations of recommendations.



Apr 04, 2001, 01:00 ET from Qbiquity

    SAN FRANCISCO, April 4 /PRNewswire/ -- Qbiquity, a leading provider of
 relationship marketing software and services, today announced the release of
 ANALYZE(TM) v1.0, the expanded analytical component of their word-of-mouth
 software. ANALYZE allows Qbiquity clients to leverage the data collected
 through their Qbiquity word-of-mouth marketing programs to optimize their
 online marketing efforts in real time.
     With ANALYZE, companies can pinpoint the products or Web site content that
 generates the most buzz. ANALYZE allows firms to test a variety of marketing
 messages into outbound referral emails and identify the messages that result
 in the greatest number of site visits, purchases, or registrations.
     Companies can easily measure the impact of new advertisements and
 promotional ideas and better understand which visual and textual styles are
 preferred by their client base. With such an essential marketing tool,
 companies can gain valuable insights into their customers.
     ANALYZE's flexible reporting capabilities enable companies to view summary
 or detailed reports in real time and download reports into convenient desktop
 applications. Report information can be custom integrated to feed directly
 into a database or datamart.
 
     ANALYZE(TM) Key Features
 
     -- Detailed quantitative and qualitative program information
          - Top recommenders
          - Top content recommended
          - Generational activity
            (recommenders, click-throughs, and actions over generations of
            recommendations)
          - Drop-off rates
          - Average times between recommendations, click-throughs, and actions
     -- Flexible reporting and data manipulation options
 
     About Qbiquity
     Qbiquity, the proven provider of relationship marketing software and
 services, enables companies to harness the power of word-of-mouth referrals
 and accelerate the acquisition of qualified customers. Built on the foundation
 that every customer is a gateway to more customers, Qbiquity provides the
 technical solutions companies need to capture, measure and strategically
 leverage relationship marketing programs. Qbiquity helps companies build and
 maintain profitable customer relationships that extend the value of their CRM
 investment.
     Qbiquity is a privately funded company headquartered in San Francisco,
 California. In addition to Canaan Partners, Qbiquity's investors include Aspen
 Ventures, Red Rock Ventures, iMinds Ventures, Pareto Partners, and Alan Fisher
 (founder of Wingspring.com and co-founder of OnSale). For more information,
 visit www.qbiquity.com.
 
 

SOURCE Qbiquity
    SAN FRANCISCO, April 4 /PRNewswire/ -- Qbiquity, a leading provider of
 relationship marketing software and services, today announced the release of
 ANALYZE(TM) v1.0, the expanded analytical component of their word-of-mouth
 software. ANALYZE allows Qbiquity clients to leverage the data collected
 through their Qbiquity word-of-mouth marketing programs to optimize their
 online marketing efforts in real time.
     With ANALYZE, companies can pinpoint the products or Web site content that
 generates the most buzz. ANALYZE allows firms to test a variety of marketing
 messages into outbound referral emails and identify the messages that result
 in the greatest number of site visits, purchases, or registrations.
     Companies can easily measure the impact of new advertisements and
 promotional ideas and better understand which visual and textual styles are
 preferred by their client base. With such an essential marketing tool,
 companies can gain valuable insights into their customers.
     ANALYZE's flexible reporting capabilities enable companies to view summary
 or detailed reports in real time and download reports into convenient desktop
 applications. Report information can be custom integrated to feed directly
 into a database or datamart.
 
     ANALYZE(TM) Key Features
 
     -- Detailed quantitative and qualitative program information
          - Top recommenders
          - Top content recommended
          - Generational activity
            (recommenders, click-throughs, and actions over generations of
            recommendations)
          - Drop-off rates
          - Average times between recommendations, click-throughs, and actions
     -- Flexible reporting and data manipulation options
 
     About Qbiquity
     Qbiquity, the proven provider of relationship marketing software and
 services, enables companies to harness the power of word-of-mouth referrals
 and accelerate the acquisition of qualified customers. Built on the foundation
 that every customer is a gateway to more customers, Qbiquity provides the
 technical solutions companies need to capture, measure and strategically
 leverage relationship marketing programs. Qbiquity helps companies build and
 maintain profitable customer relationships that extend the value of their CRM
 investment.
     Qbiquity is a privately funded company headquartered in San Francisco,
 California. In addition to Canaan Partners, Qbiquity's investors include Aspen
 Ventures, Red Rock Ventures, iMinds Ventures, Pareto Partners, and Alan Fisher
 (founder of Wingspring.com and co-founder of OnSale). For more information,
 visit www.qbiquity.com.
 
 SOURCE  Qbiquity