Rapt Hires i2 Technologies Vice President for Top Marketing Spot

Jeff Starr Brings Strengths in Optimization Applications

To Implement Customer-Focused Marketing Strategy



Apr 23, 2001, 01:00 ET from Rapt Inc.

    SAN FRANCISCO, April 23 /PRNewswire Interactive News Release/ -- Rapt
 Inc., a leading provider of risk management solutions, today announced that
 Jeff Starr has joined the company as vice president of marketing, to direct
 all of Rapt's marketing and product management initiatives.  He was previously
 vice president of solutions marketing for i2 Technologies (Nasdaq: ITWO) where
 he was responsible for i2's product message.  Prior to that, Jeff conceived
 and led development of the RHYTHM Profit Optimization product, a key component
 of i2's industry-leading TradeMatrix solution.
     Rapt develops and sells applications for managing risk in procurement and
 pricing decisions.  Starr brings deep experience in supporting innovative
 products in new markets, and will provide customers with a clear understanding
 of how Rapt customers can make high-stakes buy and sell decisions with insight
 and confidence.  As part of his responsibilities, Starr also will work closely
 with Rapt's engineering team to align existing and new products with customer
 requirements.
     "The timing of Jeff joining Rapt is fortuitous for our customers.  2001 is
 shaping up to be the year of risk management," said Tom Chavez, Rapt
 co-founder, president and chief executive officer.  "With current market
 conditions, companies are facing more risk than ever before, and it is
 becoming increasingly critical to bring intelligence to their key buying and
 selling decisions.  Jeff's background in product marketing and management will
 allow Rapt to better align our solutions with our customer's requirements."
     "This year, companies can no longer depend on explosive demand.
 Considering that, Rapt has the ability to help companies deliver on revenue
 and profitability unlike any other because it considers the uncertainty of
 demand and reveals risk," said Starr.  "I'm excited to be a part of this
 extraordinary team and am looking forward to the next phase of Rapt's offering
 with Rapt Sell."
     Prior to Rapt, Starr spent more than four years with i2 Technologies in
 Dallas, Tex., where he built and led a team with responsibility for i2's
 product message across all solutions, arming of the i2 sales force with
 message and sales tools, pricing, and demand generation.
     As the product manager for the RHYTHM Profit Optimization product, Starr
 helped launch one of Industry Week's Top 25 Technologies of 1997.  He also
 provided i2 with vision for new products in the area of strategic planning.
 Prior to i2, Starr spent time in product marketing for Texas Instruments, Inc.
 and was an associate with McKinsey & Company, Inc.
 
     About Rapt Inc.
     Rapt Inc. is a provider of risk management solutions enabling companies to
 make better procurement and pricing decisions.  Rapt software explicitly
 handles the uncertainty ignored by other planning systems.  Founded in 1998,
 Rapt is a privately held, San Francisco-based company funded by Accel Partners
 and Hambrecht & Quist.  For more information about Rapt's solutions, please
 call (877) 597-RAPT or visit us at www.rapt.com.
 
     Rapt and the Rapt Logo are registered trademarks of Rapt Inc.  All other
 companies, products, and services mentioned herein are the property of their
 respective owners and should be treated as such.
 
                      MAKE YOUR OPINION COUNT - Click Here
                http://tbutton.prnewswire.com/prn/11690X18581858
 
 

SOURCE Rapt Inc.
    SAN FRANCISCO, April 23 /PRNewswire Interactive News Release/ -- Rapt
 Inc., a leading provider of risk management solutions, today announced that
 Jeff Starr has joined the company as vice president of marketing, to direct
 all of Rapt's marketing and product management initiatives.  He was previously
 vice president of solutions marketing for i2 Technologies (Nasdaq: ITWO) where
 he was responsible for i2's product message.  Prior to that, Jeff conceived
 and led development of the RHYTHM Profit Optimization product, a key component
 of i2's industry-leading TradeMatrix solution.
     Rapt develops and sells applications for managing risk in procurement and
 pricing decisions.  Starr brings deep experience in supporting innovative
 products in new markets, and will provide customers with a clear understanding
 of how Rapt customers can make high-stakes buy and sell decisions with insight
 and confidence.  As part of his responsibilities, Starr also will work closely
 with Rapt's engineering team to align existing and new products with customer
 requirements.
     "The timing of Jeff joining Rapt is fortuitous for our customers.  2001 is
 shaping up to be the year of risk management," said Tom Chavez, Rapt
 co-founder, president and chief executive officer.  "With current market
 conditions, companies are facing more risk than ever before, and it is
 becoming increasingly critical to bring intelligence to their key buying and
 selling decisions.  Jeff's background in product marketing and management will
 allow Rapt to better align our solutions with our customer's requirements."
     "This year, companies can no longer depend on explosive demand.
 Considering that, Rapt has the ability to help companies deliver on revenue
 and profitability unlike any other because it considers the uncertainty of
 demand and reveals risk," said Starr.  "I'm excited to be a part of this
 extraordinary team and am looking forward to the next phase of Rapt's offering
 with Rapt Sell."
     Prior to Rapt, Starr spent more than four years with i2 Technologies in
 Dallas, Tex., where he built and led a team with responsibility for i2's
 product message across all solutions, arming of the i2 sales force with
 message and sales tools, pricing, and demand generation.
     As the product manager for the RHYTHM Profit Optimization product, Starr
 helped launch one of Industry Week's Top 25 Technologies of 1997.  He also
 provided i2 with vision for new products in the area of strategic planning.
 Prior to i2, Starr spent time in product marketing for Texas Instruments, Inc.
 and was an associate with McKinsey & Company, Inc.
 
     About Rapt Inc.
     Rapt Inc. is a provider of risk management solutions enabling companies to
 make better procurement and pricing decisions.  Rapt software explicitly
 handles the uncertainty ignored by other planning systems.  Founded in 1998,
 Rapt is a privately held, San Francisco-based company funded by Accel Partners
 and Hambrecht & Quist.  For more information about Rapt's solutions, please
 call (877) 597-RAPT or visit us at www.rapt.com.
 
     Rapt and the Rapt Logo are registered trademarks of Rapt Inc.  All other
 companies, products, and services mentioned herein are the property of their
 respective owners and should be treated as such.
 
                      MAKE YOUR OPINION COUNT - Click Here
                http://tbutton.prnewswire.com/prn/11690X18581858
 
 SOURCE  Rapt Inc.