Rohm and Haas and CPSCOLOR Form Alliance

Apr 30, 2001, 01:00 ET from Rohm and Haas Company

    PHILADELPHIA, and VANTAA, Finland, April 30 /PRNewswire/ -- Rohm and Haas
 Company (NYSE:   ROH) of Philadelphia, USA, and CPSCOLOR of Vantaa, Finland,
 have formed an alliance to identify and pursue technical and commercial
 opportunities for colorants in the international paint and coatings market.
 The companies expect to collaborate in technology and commercial areas where
 their joint know-how and combined resources can and will create more added
 value for customers.
     "We are excited about the possibilities of this alliance, and believe that
 by working together, we can improve the quality of products and services
 offered to the paint and coatings industry," says Alan Barton, Vice President
 and Worldwide Business Unit Director for Rohm and Haas' Coatings Business.
 "We found out early on that our strategic goals matched most closely those of
 CPSCOLOR, particularly its focus on customers, quality and innovation."
     "This alliance gives us a tremendous opportunity to combine our expertise
 in tinting systems with Rohm and Haas' expertise in other paint ingredients,"
 says Raimo Piironen, Chief Executive Officer of CPSCOLOR.  "Together, CPSCOLOR
 and Rohm and Haas will form a synergistic triangle with customers that adds
 value to them and strengthens our mutual position in the marketplace."
     Rohm and Haas is a specialty chemical company whose products consistently
 improve the quality of life for people around the world. Rohm and Haas
 technology is found in paper and board products, paints and coatings,
 adhesives and sealants, household products, personal computers and electronic
 components, and construction materials.
     CPSCOLOR is the world's leading supplier of advanced tinting systems. It
 offers all the components of a complete tinting system: colorants, dispensing
 and mixing equipment, technical support, software, color communication and
 consultancy.  CPSCOLOR actively pursues opportunities to expand the potential
 of tinting systems into new markets and new applications. Its tinting systems
 are sold to paints, leather and plastic manufacturers worldwide.
 
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SOURCE Rohm and Haas Company
    PHILADELPHIA, and VANTAA, Finland, April 30 /PRNewswire/ -- Rohm and Haas
 Company (NYSE:   ROH) of Philadelphia, USA, and CPSCOLOR of Vantaa, Finland,
 have formed an alliance to identify and pursue technical and commercial
 opportunities for colorants in the international paint and coatings market.
 The companies expect to collaborate in technology and commercial areas where
 their joint know-how and combined resources can and will create more added
 value for customers.
     "We are excited about the possibilities of this alliance, and believe that
 by working together, we can improve the quality of products and services
 offered to the paint and coatings industry," says Alan Barton, Vice President
 and Worldwide Business Unit Director for Rohm and Haas' Coatings Business.
 "We found out early on that our strategic goals matched most closely those of
 CPSCOLOR, particularly its focus on customers, quality and innovation."
     "This alliance gives us a tremendous opportunity to combine our expertise
 in tinting systems with Rohm and Haas' expertise in other paint ingredients,"
 says Raimo Piironen, Chief Executive Officer of CPSCOLOR.  "Together, CPSCOLOR
 and Rohm and Haas will form a synergistic triangle with customers that adds
 value to them and strengthens our mutual position in the marketplace."
     Rohm and Haas is a specialty chemical company whose products consistently
 improve the quality of life for people around the world. Rohm and Haas
 technology is found in paper and board products, paints and coatings,
 adhesives and sealants, household products, personal computers and electronic
 components, and construction materials.
     CPSCOLOR is the world's leading supplier of advanced tinting systems. It
 offers all the components of a complete tinting system: colorants, dispensing
 and mixing equipment, technical support, software, color communication and
 consultancy.  CPSCOLOR actively pursues opportunities to expand the potential
 of tinting systems into new markets and new applications. Its tinting systems
 are sold to paints, leather and plastic manufacturers worldwide.
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X83866388
 
 SOURCE  Rohm and Haas Company

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