HOUSTON, Sept. 30, 2011 /PRNewswire/ -- Savage, one of Houston's leading branding and design firms, has been awarded one of only 22 Sappi Ideas that Matter grants for a project associated with Savage Good, an initiative launched in 2010 that provides strategic creative services to non-profit organizations (NPOs) on a pro bono basis.
This grant will enable Savage to secure printing of two impactful brochures – one targeted at students, one targeted at educators – for the Gay, Lesbian and Straight Education Network (GLSEN). GLSEN's mission is to ensure that each member of every school community is valued and respected, regardless of sexual orientation or gender identity/expression.
Savage will apply its design talents to create positive messages and powerful tools that will counterattack the negative aspects and hurtful effects of bullying. These tools will help GLSEN achieve its mission by opening people's eyes and getting them talking – whether bullied or bully, parent or educator – about this often overlooked or unaddressed problem, with the ultimate goal of eradicating the on-campus bullying epidemic.
Says Savage principal and design director Doug Hebert, who submitted the proposal on GLSEN's behalf, "Hearing recent news reports regarding in-school bullying and the traumatic effects it has on both victims' and perpetrators' families, it broke my heart – as the father of a young son – to think that he could ever be the victim of bullying, or contribute to it if he were ill informed. We're all different, but we're all deserving of respect, acceptance and tolerance."
Savage has a record of lending a hand to aid good causes. In the 12 years since the Ideas that Matter program's inception, Savage has been awarded four of its annual grants – more than any other applicant.
NPOs may visit www.savagegood.com to learn how to apply for similar assistance.
Savage is a Houston-based company that provides branding and marketing communications for corporations and non-profit organizations. We believe that we need to give back to the community, and we give back what is most valuable – our time and our talent. Our expertise encompasses branding, marketing, online and social media, sustainability reporting, investor and employee communications, and more. Visit www.savagebrands.com or contact Bethany Haley – President, Brand Strategist – at 713.522.1555.